Otto Strecker (agricultural scientist)

Otto Strecker (born February 4, 1931 in Oldendorf (Melle) ) is a German agricultural scientist and pioneer of agricultural marketing .

Life

Strecker completed an agricultural training. He then studied at the University of Bonn , where he worked as an assistant and completed his habilitation . From 1965 to 1967 he was director of the Institute for Agricultural Market Research at the Federal Research Center for Agriculture in Braunschweig . In 1967 he received a call to the newly established chair for agricultural market theory at the University of Bonn and became director of the Bonn Institute for Agricultural Policy, Market Research and Economic Sociology. There he was also the dean of the agricultural faculty of the University of Bonn. In 1971/72 he taught as a visiting professor at Harvard Business School in the USA.

Strecker took part in the change from a predominantly macroeconomic agricultural market theory to an agricultural marketing that understands the agricultural entrepreneurs as well as the other actors of the agribusiness as independently acting, economic subjects and analyzes and forecasts their decisions.

In 1973 he gave up his civil servant career as a professor and founded the consulting company AFC Consultants International as part of a new professional activity (management of the grain import company in Duisburg). In 1982, he initially took over the sole shareholder of AFC, which specializes in the agricultural and food industry and was subsequently managed by Strecker and other partners.

Strecker has been honorary professor at the University of Bonn since 1973. He is also an honorary professor at the Academy for Management and Agribusiness in Saint Petersburg .

In 1996, together with medium-sized entrepreneurs and representatives of the Protestant Church, Strecker founded the non-profit association Initiative for Protestant Responsibility in Business in Central and Eastern Europe eV, since 2017 Initiative for Protestant Responsibility in Business (Initiative Wirtschaft eV), of which he is honorary chairman. Initiative sees itself as a network of entrepreneurs and executives in medium-sized businesses who want to pursue entrepreneurial activity with a Christian orientation in ecumenical openness.

Otto Strecker is old man of the academic-musical connection Makaria Bonn in the SV .

He has four children and lives in Bonn. His wife Blanka Strecker, née Hippler, died in 2015.

honors and awards

• 1999 Theodor Brinkmann Prize from the University of Bonn
• 2011 First Class Cross of Merit of the Order of Merit of the Federal Republic of Germany

Fonts (selection)

• Strecker, Otto et al .: Marketing for Food. DLG-Verlag, Frankfurt, 1976
• Strecker, Otto et al. (Ed.): Agricultural market research. CMA, Bonn, 1980
• Strecker, Otto et al .: Agricultural Marketing as a Task of Economic Cooperation. Weltforum-Verlag, Cologne, 1983
• Strecker, Otto et al .: Marketing in the agricultural and food industry. DLG-Verlag, Frankfurt, 1996
• Strecker, Otto et al .: Marketing for food and agricultural products. DLG-Verlag, Frankfurt, 2010

Web links

• Literature by and about Otto Strecker in the catalog of the German National Library

Individual evidence

1. ^ Central file of the VASV: Verband Alter SVer - Address Book, Spring 2007. Aachen 2007, p. 163.