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{{Userspace draft|source=ArticleWizard|date=November 2009}}
{{Use mdy dates|date=June 2019}}
{{BLPrefimprove|date=March 2013}}
{{Infobox officeholder
|name = Loretta Ucelli
|office = [[White House Communications Director]]
|president = [[Bill Clinton]]
|term_start = March 10, 1999
|term_end = January 20, 2001
|predecessor = [[Ann Lewis]]
|successor = [[Karen Hughes]]
|birth_place = [[New York City]], [[New York (state)|New York]], U.S.
|death_date =
|death_place =
|party = [[Democratic Party (United States)|Democratic]]
|education = [[West Virginia University]] ([[Bachelor of Science|BS]])
}}
'''Loretta M. Ucelli''' is a senior communications and management advisor who served as Assistant to the President and Director of White House Communications during the [[Presidency of Bill Clinton]] from 1999 – 2001.<ref name="a">Columbia News, "[http://www.columbia.edu/cu/news/04/04/lorettaUcelli.html President Bollinger Names Loretta Ucelli Executive Vice President for Communications and External Relations]." April 1, 2004.</ref><ref name="c">[http://www.imc.wvu.edu/about/advisory_ucelli.php West Virginia Distinguished Alumni Profile of Loretta M. Ucelli] {{webarchive|url=https://web.archive.org/web/20100526124736/http://www.imc.wvu.edu/about/advisory_ucelli.php |date=May 26, 2010 }}</ref><ref name="d">Press Release. "[http://www.highbeam.com/doc/1G1-54079753.html THE WHITE HOUSE: Pres names Ann Lewis as Counselor to Pres, Loretta Ucelli as Director of Communications]{{dead link|date=February 2019|bot=medic}}{{cbignore|bot=medic}}." March 11, 2009.</ref>


==Early life==
Ucelli began her career as the Anchor and News Director of [[WCLG-FM]] Radio in Morgantown, West Virginia and later as News Editor for [[KDKA (AM)|KDKA]] Radio in Pittsburgh, Pennsylvania.<ref name="e"/> She received a Bachelor of Science in Journalism in 1976 from [[West Virginia University]].<ref name="e"/> She has appeared as a communications expert on television and in print, including as a guest contributor on [[CNBC]]. Ucelli lives in New York City.


==Biography==
''''''Loretta Ucelli'''''' is a senior communications and management advisor who served as Assistant to the President and Director of White House Communications during the [[Presidency of Bill Clinton]] from 1999 - 2001. While at the White House, Ucelli advised President Clinton on media and messaging strategies and devised high-level communication strategies for issues including the economy, environment, healthcare, education and foreign policy <ref>http://www.archives.gov/presidential-libraries/research/transition-interviews/pdf/lewis.pdf</ref>. She was also responsible for initiating the use of the internet in President Clinton’s communication strategy, including the incorporation of “web side” chats.
While at the White House, Ucelli advised President Clinton on media and messaging strategies for issues including the economy, environment, healthcare, education and foreign policy.<ref name="a"/><ref name="f"/> She was also responsible for initiating the use of the internet in President Clinton’s communication strategy, including the incorporation of “web side” chats. Prior to the White House, Ucelli worked as associate administrator for the [[United States Environmental Protection Agency]] (EPA), where she led efforts to transform the EPA’s overall communications strategy.<ref name="a"/><ref name="e">[http://www.epa.gov/history/admin/ocemr/ucelli.htm Ucelli's Bio on the EPA Website]. March 2, 1993</ref><ref name="f"/> She also served as a senior ranking communications executive for the [[American Federation of Government Employees]] and the [[National Association of Broadcasters]] (NAB).<ref name="e"/><ref name="f"/>


Since serving in the Clinton administration, she has held executive vice presidential roles within global corporations and educational institutions including [[Columbia University]] and [[Pfizer]].<ref name="b">Private Sector Summit on Public Policy, "[https://web.archive.org/web/20081230105912/http://72.32.147.97/pr_coalition/pdf/PrivSectorSummitPaper_4-5.pdf Models for Action: A Cooperative Initiative of the U.S. Department of State and the PR Coalition]." 2007</ref><ref name="f"/> An alumnus of [[West Virginia University]] (WVU) – where Ucelli won the Distinguished Alumni Award in 2002<ref name="a"/> – she is also a member of the WVU School of Journalism’s Professional in Residence program, where Ucelli works with students and faculty on issues such as the future of journalism.


Today{{when|date=March 2013}} she serves as a member of [[Baruch College]]'s MA in Corporate Communications Advisory Board; on the Executive Committee of the [[Public Relations Society of America]]'s New York Chapter; and as a senior advisor to [[public relations]] firm Gutenberg Communications.<ref name="f">Press Release. "[http://gutenbergpr.wordpress.com/2009/04/01/former-director-of-white-house-communications-to-advise-gutenberg-communications/ Former Director of White House Communications to Advise Gutenberg Communications]." March 31, 2009.</ref> She is also currently Vice President of Communications and Public Affairs at the [[Peter G. Peterson Foundation]]<ref name="g">PRWeek, "[http://www.prweekus.com/ucelli-joins-peter-g-peterson-foundation/article/170418/ Ucelli joins Peter G. Peterson Foundation]." May 18, 2010.</ref>
Prior to the White House, Ucelli worked as associate administrator for the [[United States Environmental Protection Agency]] (US-EPA), where she spearheaded efforts to transform the EPA’s overall communications strategy. She also served as a senior ranking communications executive for the American Federation of Government Employees and the [[National Association of Broadcasters]] (NAB). Since serving in the Clinton administration, she has held executive vice presidential roles within global institutions and corporations like Columbia University<ref>http://www.columbia.edu/cu/news/04/04/lorettaUcelli.html</ref> and Pfizer<ref>http://72.32.147.97/pr_coalition/pdf/PrivSectorSummitPaper_4-5.pdf</ref>.


==References==
Ucelli is now a consultant and a senior advisor to Gutenberg Communications, a global strategic communications firm with offices in New York City, Silicon Valley, London, New Delhi, Mumbai, Bangalore and Hyderabad. She is a member of: Baruch College's MA in Corporate Communications Advisory Board; the Public Relations Society of America’s New York Chapter Executive Committee and the Board of Trustees of Springpoint Senior Living.
{{Reflist}}


==External links==
* [http://www.linkedin.com/pub/loretta-ucelli/a/765/192 Ucelli's LinkedIn Profile]
*{{C-SPAN|78726}}
{{s-start}}
{{s-off}}
{{s-bef|before=[[Ann Lewis]]}}
{{s-ttl|title=[[White House Communications Director]]|years=1999–2001}}
{{s-aft|after=[[Karen Hughes]]}}
{{s-end}}


{{WHCD}}
An Alumni of West Virginia University (WVU) – where Ucelli won the Distinguished Alumni Award in 2002<ref>[http://alumni.wvu.edu/awards/academy/2002/loretta_ucelli</ref> – she is also a member of the WVU School of Journalism’s Professional in Residence program, working with students and faculty on issues surrounding the future of journalism. Loretta began her career as the Anchor and News Director of [[WCLG-FM]] Radio in Morgantown, West Virginia and later as News Editor for KDKA Radio in Pittsburgh, Pennsylvania.


She has appeared as a communications expert on television and in print, including as a guest contributor on CNBC. She lives in New York City.




== References ==
<!--- See [[Wikipedia:Footnotes]] on how to create references using <ref></ref> tags which will then appear here automatically -->
{{Reflist}}

== External links ==
* [[http://www.highbeam.com/doc/1G1-54079753.html Ucelli announced as White House Staff]]
* [[http://www.epa.gov/history/admin/ocemr/ucelli.htm Ucelli and the EPA]]
* [[http://www.gutenbergpr.com/press/Gutenberg-Communications-Loretta--.html Gutenberg Welcomes Loretta Ucelli]]


{{DEFAULTSORT:Ucelli, Loretta}}
<!--- Categories --->
[[Category:1954 births]]
[[Clinton Administration personnel, United States presidential advisors, West Virgina University alumni, Living people ]]
[[Category:Columbia University people]]
[[Category:Living people]]
[[Category:West Virginia University alumni]]
[[Category:People of the United States Environmental Protection Agency]]
[[Category:White House Communications Directors]]
[[Category:Clinton administration personnel]]
[[Category:Pfizer people]]

Latest revision as of 22:11, 28 March 2022

Loretta Ucelli
White House Communications Director
In office
March 10, 1999 – January 20, 2001
PresidentBill Clinton
Preceded byAnn Lewis
Succeeded byKaren Hughes
Personal details
BornNew York City, New York, U.S.
Political partyDemocratic
EducationWest Virginia University (BS)

Loretta M. Ucelli is a senior communications and management advisor who served as Assistant to the President and Director of White House Communications during the Presidency of Bill Clinton from 1999 – 2001.[1][2][3]

Early life[edit]

Ucelli began her career as the Anchor and News Director of WCLG-FM Radio in Morgantown, West Virginia and later as News Editor for KDKA Radio in Pittsburgh, Pennsylvania.[4] She received a Bachelor of Science in Journalism in 1976 from West Virginia University.[4] She has appeared as a communications expert on television and in print, including as a guest contributor on CNBC. Ucelli lives in New York City.

Biography[edit]

While at the White House, Ucelli advised President Clinton on media and messaging strategies for issues including the economy, environment, healthcare, education and foreign policy.[1][5] She was also responsible for initiating the use of the internet in President Clinton’s communication strategy, including the incorporation of “web side” chats. Prior to the White House, Ucelli worked as associate administrator for the United States Environmental Protection Agency (EPA), where she led efforts to transform the EPA’s overall communications strategy.[1][4][5] She also served as a senior ranking communications executive for the American Federation of Government Employees and the National Association of Broadcasters (NAB).[4][5]

Since serving in the Clinton administration, she has held executive vice presidential roles within global corporations and educational institutions including Columbia University and Pfizer.[6][5] An alumnus of West Virginia University (WVU) – where Ucelli won the Distinguished Alumni Award in 2002[1] – she is also a member of the WVU School of Journalism’s Professional in Residence program, where Ucelli works with students and faculty on issues such as the future of journalism.

Today[when?] she serves as a member of Baruch College's MA in Corporate Communications Advisory Board; on the Executive Committee of the Public Relations Society of America's New York Chapter; and as a senior advisor to public relations firm Gutenberg Communications.[5] She is also currently Vice President of Communications and Public Affairs at the Peter G. Peterson Foundation[7]

References[edit]

External links[edit]

Political offices
Preceded by White House Communications Director
1999–2001
Succeeded by