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{{Short description|Company known for 7 Days croissant}}
{{advert|date=April 2020}}
{{advert|date=April 2020}}
{{Infobox company
{{Infobox company
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| key_people = Spyros Theodoropoulos {{small|(CEO)}}
| key_people = Spyros Theodoropoulos {{small|(CEO)}}
| industry = [[Food]]
| industry = [[Food]]
| products = 7DAYS, Finetti, Chipicao and others
| products = 7DAYS, Fineti, Chipicao and others
| revenue =
| revenue = 546,8 million € (2020)
| operating_income =
| operating_income =
| net_income =
| net_income =
| owner =
| owner = [[Mondelēz International]]
| num_employees =
| num_employees =
| parent =
| parent =
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| homepage = {{url|chipita.com}}
| homepage = {{url|chipita.com}}
}}
}}
'''Chipita S.A.''' is a Greek food company headquartered in [[Athens]], Greece. As of 2016, it operates in 56 countries.<ref>[http://www.insidethegames.biz/articles/1039368/euroleague-basketball-unveil-rebrand-amid-continued-tensions-with-fiba Euroleague Basketball unveil rebrand amid continued tensions with FIBA], Dunsar Media Company Limited</ref>
'''Chipita S.A.''' is a Greek food company headquartered in [[Athens]], Greece. As of 2016, it operates in 56 countries.<ref>{{cite web |url=http://www.insidethegames.biz/articles/1039368/euroleague-basketball-unveil-rebrand-amid-continued-tensions-with-fiba |title=Euroleague Basketball unveil rebrand amid continued tensions with FIBA |publisher=Dunsar Media Company Limited}}</ref>


==History==
==History==
Chipita is a Greek food company established in 1973, producing and marketing savory and sweet snacks. In 1991, Chipita introduced one of its flagship products, the 7DAYS croissant—an individually packaged baked snack with long shelf life. Currently, Chipita products are manufactured in plants located in 11 different countries and are marketed to consumers in a total of 56 countries, either directly or through strategic partnerships.
Chipita is a Greek snack food company established in 1973. In 1991, Chipita introduced one of its flagship products, the 7DAYS croissant—an individually packaged baked snack with long shelf life. Currently, Chipita products are manufactured in plants located in 11 different countries and marketed to consumers in a total of 56 countries, either directly or through strategic partnerships.


The Group has 12 privately owned plants in The Netherlands, Greece, Germany, Bulgaria, Austria, United Kingdom, Poland, Russia, Romania, Turkey, Slovakia and Switzerland (2020). Additionally, 6 more plants operate through strategic partnerships in Saudi Arabia, Mexico, Malaysia and India. Since this period, Chipita has also set up commercial offices in 14 countries - The Netherlands, Austria, Czech Republic, Germany, Hungary, Switzerland, Serbia, Slovakia, Croatia, the Baltics, Georgia, Ukraine, Belarus and United Kingdom. Chipita's goods, produced in 16 manufacturing plants in 11 different countries, are delivered to consumers in a total of 56 countries, either directly or indirectly through strategic partnerships.
The Group has 12 privately owned plants in the [[Netherlands]], [[Greece]], [[Germany]], [[Bulgaria]], [[Austria]], the [[United Kingdom]], [[Poland]], [[Russia]], [[Romania]], [[Turkey]], [[Slovakia]] and [[Switzerland]] (2021). Additionally, six more plants operate through strategic partnerships in [[Saudi Arabia]], [[Mexico]], [[Malaysia]] and [[India]]. Since this period, Chipita has also set up commercial offices in 14 countries: the [[Netherlands]], [[Austria]], the [[Czech Republic]], [[Germany]], [[Hungary]], [[Switzerland]], [[Serbia]], [[Slovakia]], [[Croatia]], the [[Baltics]], [[Georgia (country)|Georgia]], [[Ukraine]], [[Belarus]] and the [[United Kingdom]]. Chipita's goods, produced in 16 manufacturing plants in 11 different countries, are delivered to consumers in a total of 56 countries, either directly or indirectly through strategic partnerships.


Chipita employs more than 5,800 people from over 30 different nationalities. Approximately 4,700 <ref>{{Cite web|url=https://www.chipita.com/el-en/|title=Background|website=www.chipita.com|language=en|access-date=2020-01-22}}</ref> of them are employed directly by Chipita and the rest through strategic partner companies.
Chipita employs more than 5,800 people from over 30 different nationalities. Approximately 4,700 <ref>{{Cite web|url=https://www.chipita.com/el-en/|title=Background|website=www.chipita.com|language=en|access-date=2020-01-22|archive-date=2020-06-27|archive-url=https://web.archive.org/web/20200627110808/https://www.chipita.com/el-en/|url-status=dead}}</ref> of them are employed directly by Chipita and the rest through strategic partner companies.

In May 2021, [[Mondelēz International]] acquired Chipita for €2 billion.<ref>{{Cite news|title=Chipita Acquisition|url=https://www.moneyreview.gr/business-and-finance/33389/chipita-apo-ta-garidakia-ston-kifiso-stin-agkalia-tis-mondelez/|work=Money Review|access-date=2021-05-27|language=el}}</ref> The transaction was completed on January 3, 2022.<ref>{{Cite web|url=https://www.globenewswire.com/en/news-release/2022/01/03/2359959/35903/en/Mondel%C4%93z-International-Completes-Acquisition-of-Chipita-Global-S-A-High-Growth-European-Leader-in-Croissants-and-Baked-Snacks.html|title=News release of Chipita's acquisition by Mondelēz.|work=Globe Newswire|language=en|access-date=2022-02-05}}</ref>


==Products==
==Products==
[[File:Tomaszowska fabryka greckiej Chipity producenta rogalików 7 days.jpg|thumb|Chipita factory in [[Tomaszów Mazowiecki]], Poland]]
⚫
=== International Brands ===

⚫
7DAYS: Sweet and savory flour-based products
⚫
=== International brands ===
{{anchor|7DAYS}}
⚫
''7DAYS:'' A range of sweet and savory flour-based products


Products:
Products:
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Savory: Bake Rolls, Mini Bake Rolls, Fruit & Nuts, Pizzeti
Savory: Bake Rolls, Mini Bake Rolls, Fruit & Nuts, Pizzeti


''Fineti:'' Chipita's confectionary range <ref>{{Cite web|url=https://www.chipita.com/el-en/|title=Our Brands|website=www.chipita.com|language=en|access-date=2020-01-22}}</ref>
''Fineti:'' Chipita's confectionery line<ref name=Brands>{{Cite web|url=https://www.chipita.com/el-en/|title=Our Brands|website=www.chipita.com|language=en|access-date=2020-01-22|archive-date=2020-06-27|archive-url=https://web.archive.org/web/20200627110808/https://www.chipita.com/el-en/|url-status=dead}}</ref>


Products: Fineti Chocolates, Fineti Dips & Sticks, Fineti Wafer Sticks, Fineti Spread
Products: Fineti Chocolates, Fineti Dips & Sticks, Fineti Wafer Sticks, Fineti Spread


''Chipicao:'' Targeted to children, Chipicao is a sweet snack brand whose products
''Chipicao:'' Geared towards children, Chipicao is a sweet snack brand that includes an additional item, such as a sticker or toy


⚫
Products: Chipicao single serve croissants, Chipicao mini croissants, Chipicao biscuits, Chipicao Cakes.<ref name=Brands/>
include a free insert, such as a sticker or a toy.


'''Local Greek brands'''
⚫
Products: Chipicao single serve croissant, Chipicao mini croissants, Chipicao biscuits, Chipicao Cakes <ref>{{Cite web|url=https://www.chipita.com/el-en/|title=Our Brands|website=www.chipita.com|language=en|access-date=2020-01-22}}</ref>


Source:<ref name=Brands/>
Local Greek brands [https://www.chipita.com/el-en/our-brands/7days/]
Molto Croissants
*Molto Croissants
SpinSpan Jam
*SpinSpan Jam
Chipita and Tsipers potato chips
*Chipita and Tsipers potato chips
Extra extruded snacks: Extra Cheesy Curls, Extra Spicy Stars, Extra with Peanut
*Extra extruded snacks: Extra Cheesy Curls, Extra Spicy Stars, Extra with Peanut
Local Greek brands [https://www.chipita.com/el-en/our-brands/7days/]
Molto Croissants
SpinSpan Jam
Chipita and Tsipers potato chips
Extra extruded snacks: Extra Cheesy Curls, Extra Spicy Stars, Extra with Peanut
Joint Venture Partnerships
Chipita S.A. has formed the following joint venture partnerships: https://www.chipita.com/el-en/joint-ventures/britchip/


=== Joint Venture Partnerships ===
=== Joint venture partnerships ===
Chipita S.A. has formed the following joint venture partnerships:
Chipita S.A. has formed the following joint venture partnerships:


Mexico
Mexico:
⚫
Established in 2017, CCP is a Joint Venture between Chipita, Catamo and Mr. Alberto Romo of Proan. CCP handles marketing, sales and distribution of mini croissants designed for kids under the brand “Vuala”.


⚫
Established in 2017, CCP is a Joint Venture between Chipita, Catamo and Mr. Alberto Romo of Proan. CCP handles marketing, sales and distribution of mini croissants designed for kids under the brand Vuala.
⚫
India

⚫
Britchip was set up in 2017 in India as a joint venture partnership between Chipita and Britannia Industries. Britchip office is based in Bangalore while its manufacturing plant is located in Pune. During the first months of 2019 it introduced croissant of cocoa and vanilla flavors in India under the brand name “Treat”.
⚫
India:

⚫
Britchip was set up in 2017 in India as a joint venture partnership between Chipita and Britannia Industries. Britchip office is based in Bangalore while its manufacturing plant is located in Pune. During the first months of 2019 it introduced croissant of cocoa and vanilla flavors in India under the brand name Treat.


Saudi Arabia: Modern Food Industries
Saudi Arabia: Modern Food Industries

Modern Food Industries (MFI) was set up in 2009 in Saudi Arabia as a joint venture between Chipita, Almarai and the Olayan Group.
Modern Food Industries (MFI) was set up in 2009 in Saudi Arabia as a joint venture between Chipita, Almarai and the Olayan Group.

Modern Food Industries (MFI) is based in Riyadh and has manufacturing plants in Jeddah Al Kharj and Hail. In 2009 it introduced the 7DAYS croissant in Saudi Arabia. subsequently also entered the cakes market with its 7DAYS Swiss Rolls and 7DAYS Cake Bars, while in 2018 it launched 7Days Bake Rolls in the market. Modern Food Industries (MFI) is also present in the United Arab Emirates, Kuwait, Oman, Bahrain.
Modern Food Industries (MFI) is based in Riyadh and has manufacturing plants in Jeddah Al Kharj and Hail. In 2009 it introduced the 7DAYS croissant in Saudi Arabia. subsequently also entered the cakes market with its 7DAYS Swiss Rolls and 7DAYS Cake Bars, while in 2018 it launched 7Days Bake Rolls in the market. Modern Food Industries (MFI) is also present in the United Arab Emirates, Kuwait, Oman, Bahrain.


Malaysia: Muchico Bakery
Malaysia: Muchico Bakery

Established in 2016, Muchico Bakery SDN BHD is a joint venture in Malaysia between Chipita and the Tan Family.
Established in 2016, Muchico Bakery SDN BHD is a joint venture in Malaysia between Chipita and the Tan Family.
Muchico Bakery commenced local manufacturing of the products and introduced the 7DAYS croissant as of 2017 in the market of Malaysia and as of 2018 in Singapore.
Muchico Bakery commenced local manufacturing of the products and introduced the 7DAYS croissant as of 2017 in the market of Malaysia and as of 2018 in Singapore.
Line 85: Line 89:


===Sources===
===Sources===
{{CC-notice|bysa3|Chipita|otrs=1}}
* {{CC-notice|bysa3|Chipita|otrs=1}}


==External links==
==External links==
* {{official website|http://www.chipita.com}}
* {{official website|http://www.chipita.com}}


{{Mondelez}}

[[Category:Mondelez International]]
[[Category:Food and drink companies of Greece]]
[[Category:Food and drink companies of Greece]]
[[Category:Food and drink companies established in 1973]]
[[Category:Food and drink companies established in 1973]]
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[[Category:Multinational companies headquartered in Greece]]
[[Category:Multinational companies headquartered in Greece]]
[[Category:Greek brands]]
[[Category:Greek brands]]
[[Category:2021 mergers and acquisitions]]

Revision as of 00:13, 27 April 2024

Chipita S.A.
Company typeS.A.
IndustryFood
Founded1973; 51 years ago (1973)
FounderConstandinos Tsaltas
HeadquartersAthens, Greece
Area served
Worldwide
Key people
Spyros Theodoropoulos (CEO)
Products7DAYS, Fineti, Chipicao and others
Revenue546,8 million € (2020)
OwnerMondelēz International
Websitechipita.com

Chipita S.A. is a Greek food company headquartered in Athens, Greece. As of 2016, it operates in 56 countries.[1]

History

Chipita is a Greek snack food company established in 1973. In 1991, Chipita introduced one of its flagship products, the 7DAYS croissant—an individually packaged baked snack with long shelf life. Currently, Chipita products are manufactured in plants located in 11 different countries and marketed to consumers in a total of 56 countries, either directly or through strategic partnerships.

The Group has 12 privately owned plants in the Netherlands, Greece, Germany, Bulgaria, Austria, the United Kingdom, Poland, Russia, Romania, Turkey, Slovakia and Switzerland (2021). Additionally, six more plants operate through strategic partnerships in Saudi Arabia, Mexico, Malaysia and India. Since this period, Chipita has also set up commercial offices in 14 countries: the Netherlands, Austria, the Czech Republic, Germany, Hungary, Switzerland, Serbia, Slovakia, Croatia, the Baltics, Georgia, Ukraine, Belarus and the United Kingdom. Chipita's goods, produced in 16 manufacturing plants in 11 different countries, are delivered to consumers in a total of 56 countries, either directly or indirectly through strategic partnerships.

Chipita employs more than 5,800 people from over 30 different nationalities. Approximately 4,700 [2] of them are employed directly by Chipita and the rest through strategic partner companies.

In May 2021, Mondelēz International acquired Chipita for €2 billion.[3] The transaction was completed on January 3, 2022.[4]

Products

Chipita factory in Tomaszów Mazowiecki, Poland

International brands

7DAYS: A range of sweet and savory flour-based products

Products: Sweet: 7DAYS Single Serve Croissant, 7DAYS mini croissants, 7DAYS Cakes, 7DAYS Biscuits Savory: Bake Rolls, Mini Bake Rolls, Fruit & Nuts, Pizzeti

Fineti: Chipita's confectionery line[5]

Products: Fineti Chocolates, Fineti Dips & Sticks, Fineti Wafer Sticks, Fineti Spread

Chipicao: Geared towards children, Chipicao is a sweet snack brand that includes an additional item, such as a sticker or toy

Products: Chipicao single serve croissants, Chipicao mini croissants, Chipicao biscuits, Chipicao Cakes.[5]

Local Greek brands

Source:[5]

  • Molto Croissants
  • SpinSpan Jam
  • Chipita and Tsipers potato chips
  • Extra extruded snacks: Extra Cheesy Curls, Extra Spicy Stars, Extra with Peanut

Joint venture partnerships

Chipita S.A. has formed the following joint venture partnerships:

Mexico:

Established in 2017, CCP is a Joint Venture between Chipita, Catamo and Mr. Alberto Romo of Proan. CCP handles marketing, sales and distribution of mini croissants designed for kids under the brand Vuala.

India:

Britchip was set up in 2017 in India as a joint venture partnership between Chipita and Britannia Industries. Britchip office is based in Bangalore while its manufacturing plant is located in Pune. During the first months of 2019 it introduced croissant of cocoa and vanilla flavors in India under the brand name Treat.

Saudi Arabia: Modern Food Industries

Modern Food Industries (MFI) was set up in 2009 in Saudi Arabia as a joint venture between Chipita, Almarai and the Olayan Group.

Modern Food Industries (MFI) is based in Riyadh and has manufacturing plants in Jeddah Al Kharj and Hail. In 2009 it introduced the 7DAYS croissant in Saudi Arabia. subsequently also entered the cakes market with its 7DAYS Swiss Rolls and 7DAYS Cake Bars, while in 2018 it launched 7Days Bake Rolls in the market. Modern Food Industries (MFI) is also present in the United Arab Emirates, Kuwait, Oman, Bahrain.

Malaysia: Muchico Bakery

Established in 2016, Muchico Bakery SDN BHD is a joint venture in Malaysia between Chipita and the Tan Family. Muchico Bakery commenced local manufacturing of the products and introduced the 7DAYS croissant as of 2017 in the market of Malaysia and as of 2018 in Singapore.

References

  1. ^ "Euroleague Basketball unveil rebrand amid continued tensions with FIBA". Dunsar Media Company Limited.
  2. ^ "Background". www.chipita.com. Archived from the original on 2020-06-27. Retrieved 2020-01-22.
  3. ^ "Chipita Acquisition". Money Review (in Greek). Retrieved 2021-05-27.
  4. ^ "News release of Chipita's acquisition by Mondelēz". Globe Newswire. Retrieved 2022-02-05.
  5. ^ a b c "Our Brands". www.chipita.com. Archived from the original on 2020-06-27. Retrieved 2020-01-22.

Sources

  •  This article incorporates text by Chipita available under the CC BY-SA 3.0 license. The text and its release have been received by the Wikimedia Volunteer Response Team; for more information, see the talk page.

External links

Retrieved from "https://en.wikipedia.org/w/index.php?title=Chipita&oldid=1220959518"