André Kemper

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André Kemper (born March 31, 1963 in Hamburg ) is a German advertising entrepreneur and copywriter .

Life

Kemper began his career as a copywriter at BBDO in 1984 . In April 1985 he moved to the Düsseldorf agency Imparc. He then worked from 1985 to 1989 as a copywriter at Ogilvy & Mather . Then he was hired by the Hamburg advertising agency Springer & Jacoby and managed to rise to managing partner in just six years.

In 2003 he moved back to BBDO Group Germany and became Managing Partner there. In July 2004 he and Michael Trautmann founded the owner-managed agency kempertrautmann, which includes brands such as Audi, ARD, Axel Springer, BASE, Bauer Media Group, Bertelsmann, Commerzbank, comdirect, Gigaset Communications, Gaggenau, Görtz, Grohe, hagebaumarkt, Henkel Schwarzkopf, IKEA, Paulaner, Schwartau, unitymedia and Vaillant. In 2005 it was voted “Newcomer Agency of the Year” and in 2006 received the Hamburg Entrepreneurship Award in the category “Entrepreneur”. The founders Kemper and Trautmann were also named “Agency Men of the Year 2007” by the specialist medium Horizont . In 2011, Kemper was inducted into the " Hall of Fame of German Advertising " as the 25th member .

After the entrance of Karen Heumann and Armin Jochum was in kempertrautmann in August 2012 thjnk renamed and Kemper joined the supervisory board of ag thjnk. He performed this task until February 2014.

In spring 2014, André Kemper moved to the advertising holding Commarco , where he mainly looked after the customer Opel . In November 2014, Kemper and Tonio Kröger surprisingly won the Mercedes account. After a long struggle for early release, Opel Marketing Director Tina Müller only released him from the contract in summer 2015. Before that, he was supposed to implement an important campaign for Opel.

Oddities

Fame in the boulevard brought Kemper a scandal at the Vienna Opera Ball in February 2014. Kemper, who attended the event together with Johannes B. Kerner , punched the Bavarian entrepreneur Ulrich J. Pfaffelhuber there after he had provoked Kerner several times and finally threw a champagne glass at the turning away Kerner. A photo of Kempers in which he is holding a champagne glass in one hand and hitting Pfaffelhuber with the other has been shared many times on social networks. Numerous parodies of the picture were collected in the Tumblr blog “André Kemper punching at things”.

Individual evidence

  1. ↑ a b c d André Kemper at kress.de , accessed on May 27, 2014
  2. ↑ a b From kt becomes thjnk at thjnk.de, accessed on May 27, 2014
  3. ↑ Horizont-Award ( memento of June 3, 2014 in the Internet Archive ) at horizont.net, accessed on May 27, 2014
  4. ^ Divorce battle among Germany's top advertisers at manager-magazin.de, accessed on May 27, 2014
  5. ↑ Commarco and André Kemper found a joint company at wuv.de, accessed on May 27, 2014
  6. ↑ Opel wants to let André Kemper go ahead of schedule at wuv.de, accessed on March 19, 2015
  7. ↑ a b Top advertiser Kemper fights himself at the opera ball for Johannes B. Kerner at meedia.de, accessed on May 27, 2014
  8. ^ André Kemper punching at things at kemperpunch.tumblr.com, accessed on May 27, 2014
personal data
SURNAME Kemper, André
BRIEF DESCRIPTION German advertising entrepreneur and copywriter
DATE OF BIRTH March 31, 1963
PLACE OF BIRTH Hamburg , Germany