Anthony Guedes

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Anthony "Tony" F. Guedes (born March 21, 1952 in Washington, DC ) is an American advertising film producer and entrepreneur. In 1988 he founded the Film Factory Werbe- und Industriefilmproduktion Ges.mbH , today one of the leading companies in this field in Austria.

Life

Tiger movie

After dropping out of business studies, Guedes founded Tiger-Film in 1975 , a feature film distribution company in Austria. Films bought on the open market became successful through the increased use of new creative marketing ideas. With the first radio advertisement for a feature film in Austria, Guedes achieved a great audience success for the film The 21 Hours of Munich .

In 1978 Guedes and Tiger-Film became the official representation of the United Artists in Austria and thus became the largest film distributor in the country. After a few successful years, the contractual relationship was terminated by United Artists . Guedes then acted as an independent rental company, but was unable to assert itself on the market.

Collaboration at av.media

In the following years up to 1988 he worked as a freelancer at av.media productions gmbH and produced industrial and image films , among others for Bank Austria , Länderbank and other well-known companies.

Film factory

In 1988 Guedes founded the Film Factory , which he still runs today. With his Film Factory, Guedes has produced hundreds of well-known commercials in Austria since 1988 for many well-known agencies in the country, including for GGK , Demner, Merlicek & Bergmann , TBWA , Young & Rubicam , DDB Worldwide , Saatchi & Saatchi and the Zurich advertising agency Wirz . His company Film Factory produced commercials for almost numerous companies in Austria that advertise on television. The XXXLutz Group has been one of his long-standing customers for over 15 years , for which he produced around 170 commercials. In February 2015, Guedes told ExtraDienst magazine ( Christian W. Mucha ) that he intended to hand over the company to long-term partner Thomas Andreasch.

Other activities

Guedes is chairman of the commercial filmmakers at the Association of the Film and Music Industry of the Austrian Chamber of Commerce . For several years Guedes has been teaching in the ideas class at the University of Applied Arts Vienna . He was a member of the jury in the industry several times. He is a full member of the Creativ Club Austria .

Awards

Guedes and his company Film Factory have received several awards for productions at national and international level, including at the Cannes Lions International Festival of Creativity , with a Golden Clio Award at the New York Film Festival , the CCA Veneri, the top spot, the state award Commercials and several Effies .

Web links

Individual evidence

  1. ↑ a b Melanie Manner: From commercials to web spots ( Memento from June 26, 2015 in the Internet Archive ) , Wirtschaftsblatt , August 12, 2013.
  2. ↑ Cover Stroy: You are not allowed in , FM-Online.
  3. ↑ Special topics: Predicate Valuable , ED Das Heft, February 2015.
  4. ^ Norbert Philipp: Commercial filmmaker: Great feelings in 30 seconds , Die Presse, April 3, 2011.
  5. ↑ Great for ideas
  6. ↑ Cannes Rolle ( Memento from June 26, 2015 in the Internet Archive ) , Wirtschaftsblatt, September 2, 2013.
  7. ↑ The Professional Association for Advertising and Market Communication in the WKÖ is hosting the jury meeting for the 2012 State Prize for Advertising ( Memento of the original from June 26, 2015 in the Internet Archive ) Info: The archive link was automatically inserted and not yet checked. Please check the original and archive link according to the instructions and then remove this notice. , Professional Association for Advertising and Market Communication , 2012.  @1@ 2Template: Webachiv / IABot / www.wko.at
  8. ^ Jury , Federal Ministry for Science, Research and Economy.
  9. ^ Ordinary members , Creativ Club Austria.
  10. ↑ In Brief ( Memento from June 26, 2015 in the Internet Archive ) , Wirtschaftsblatt, January 24, 1996.
  11. ^ State Prize for Stermann and Grissemann , Der Standard, May 27, 2014.
  12. ↑ # 93; = Factory Film Factory ( Memento of the original from June 26, 2015 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. , Association of the Film and Music Industry .  @1@ 2Template: Webachiv / IABot / www.move-your-image.at
personal data
SURNAME Guedes, Anthony
ALTERNATIVE NAMES Guedes, Anthony F .; Guedes, Tony (nickname)
BRIEF DESCRIPTION American commercial film producer and entrepreneur
DATE OF BIRTH March 21, 1952
PLACE OF BIRTH Washington, DC