Geox

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Geox SpA

logo
legal form Società per azioni
ISIN IT0003697080
founding 1995
Seat Montebelluna , ItalyItalyItaly 
management
  • Livio Libralesso, CEO
Number of employees 5,170 (2019)
sales EUR 806 million (2019)
Branch Fashion
Website www.geox.com
As of December 31, 2019

The Geox SpA is a listed Italian fashion company based in Montebelluna . The company is known for under the brand Geox sold shoes .

history

Mario Moretti Polegato accidentally discovered that the microclimate in shoes can be improved by drilling holes in the sole, and then developed a new shoe sole. In the 1990s, Geox tried in collaboration with u. a. Elefanten (infancy) to establish its concept on the market. After trying unsuccessfully to sell his idea to established manufacturers, he founded his own company in 1995 and started production. In 1999 it expanded its range to include outerwear under the Geox apparel brand. Internationalization began in 2000 and the first stores outside Italy were opened. The company went public on October 1, 2004 and has been listed on the Milan Stock Exchange since then. In 2008 Geox added sports shoes to its program, and in 2009 golf shoes.

Business activity

Geox store in London
Geox shoes

With a sales share of over 90% in 2016, shoes are by far the company's most important product . The products are sold through specialist retailers as well as through 974 own shops ( mono-label stores ) around the world .

In Austria, Stiefelkönig , owned by BAWAG , operated 20 branches as a franchisee until 2011 . At the beginning of the year, BAWAG sold these to the franchisor itself.

The most important market for Geox is Italy , where around a third of sales were generated in 2019.

share

In March 2008, Geox SpA was included in the S&P MIB Index, the standard stocks index of the Milan Stock Exchange . Today it is listed in the FTSE Italia Mid Cap .

The main owners are the Polegato family, who hold 71.1 percent of the shares; the rest is in free float .

public relation

Geox was the main sponsor of the Geox-TMC cycling team . Geox has been a shoe supplier to Red Bull Racing since 2011 . Geox has been the title sponsor of Dragon Racing in the FIA Formula E Championship since 2018 .

Web links

Commons : Geox  - collection of images, videos and audio files

Individual evidence

  1. geox.biz - Board of Directors
  2. a b c d e geox.biz - Annual Report 2019
  3. Delka sale goes into the final round ( Memento from January 31, 2011 in the Internet Archive ) in the Wirtschaftsblatt from January 27, 2011.
  4. ^ Inclusion in the S&P MIB index at Reuters
  5. Red Bull Racing Sponsors :: Red Bull. (No longer available online.) In: redbullracing.com. Archived from the original on May 1, 2012 ; Retrieved January 25, 2013 . Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. @1@ 2Template: Webachiv / IABot / www.redbullracing.com
  6. Timo Pape: Dragon: Fuoco becomes a replacement pilot, Geox sponsor. e-Formel.de, November 15, 2018, accessed on August 1, 2019 .