Pneumant
| Goodyear Tires Germany GmbH Fürstenwalde
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| legal form | Subsidiary ( GmbH ) |
| founding | * 1922 (as DEKA Pneumatik GmbH ) |
| Seat | Fürstenwalde / Spree , Germany |
| Branch | Tire industry |
| Website | https://www.goodyear.eu/corporate/de/ |
The Goodyear Tires Germany GmbH Fürstenwalde is a German tire manufacturer, the US group since 2015. Goodyear is one. The company became famous under the name Pneumant Reifen GmbH Fürstenwalde. Products are summer and winter tires . The core brand Pneumant has been in production again since 2015 . Until 1989, the company was a state- owned combine that united the entire East German tire industry. Plastic parts for industry, for vehicles (transport cases ), handicrafts and households as well as toys in the VEB Kombinat Plast- und Elastverarbeitung were also produced under the brand PNEUMANT ( trademark association of the tire works of the GDR eV ) . The portfolio ranged from plastic tanks and transport containers to household goods such as plastic funnels , children's bathtubs, laundry baskets and plastic cutlery for children. The VEB tire combine Fürstenwalde was the largest combine in the GDR in the 1980s . The second largest sports club in Brandenburg, the BSG Pneumant Fürstenwalde , is named after the Fürstenwalde tire manufacturer.
history
From the foundation to the Second World War
In 1906 the rubber tire division was founded at Deutsche Kabelwerke AG (DeKaWe) in Berlin . The tire factory DEKA Pneumatik GmbH became independent in 1922. In 1936 Pneumatics was the first tire manufacturer to use the synthetic rubber BUNA . In 1937 new production and storage buildings were built in Ketschendorf near Fürstenwalde / Spree .
Monopoly in the GDR
In 1946, the Riesa tire factory was re-established for retreading and new tire production and began producing tubeless tires in 1956. A year later, the manufacture of retreadable aircraft tires began . The new word and image brand "Pneumant" was introduced in 1959. From 1961 the company got involved in motorsport for the first time: the first Pneumant rally was held. In order to increase the number of units, another tire plant was built in Dresden-Gittersee .
In 1968 the entire GDR tire industry was brought together under the name VEB tire combine Fürstenwalde . The newly created monopoly had 11,000 employees and later manufactured tires for brands such as MZ , Wartburg and Trabant . In addition to the parent company, VEB Reifenwerk Fürstenwalde, the company also owned four new tire manufacturers (in Riesa , Heidenau , Dresden and Neubrandenburg). In addition, five plants for retreading tires (including VEB Berliner Reifenwerk ), a research center and the foreign trade company PNEUMANT BEREIFUNG were connected. In 1984 2.27 million tires were produced. In 1983 the combine exported tires worth 230 million VM .
In 1973 the production of radial tires for passenger cars began in Riesa under license from Kléber-Colombes (now Michelin ).
After the turn
The turning point of 1989/90 brought far-reaching changes for Pneumant: in 1990, corporations were established in place of the previous combine, which three years later became Pneumant Reifen & Gummi Werke GmbH . In 1995 it went to the Dunlop subsidiary SP Reifenwerke GmbH and was renamed Pneumant Reifen GmbH . In 1998 Pneumant celebrated a big anniversary: The 100 millionth tire rolled off the assembly line in Riesa. Two years later, Pneumant received the European Milestones business award in the “Turnaround” category. In 2006 the first run-flat tires were produced for Dunlop in Fürstenwalde .
Due to declining sales, Dunlop announced the discontinuation of the brand in January 2012. In the end, only 50,000 Pneumant tires were manufactured per year.
Dunlop resumed production in 2015. The tires were offered in Germany and Austria by the Reutlingen trading group. In the same year Dunlop announced that it would leave the global joint venture with Goodyear; Goodyear should receive all shares in the joint venture at the end of the year.
Web links
- Brand identity Pneumant.de
- Newspaper article to cancel the trademark
- Newspaper article to reintroduce the brand
Individual evidence
- ↑ Horst Seidler: Consumer goods supply in the GDR and interactions with domestic German trade, 1985, ISBN 3-428-05954-9 , p. 154 ( online in the Google book search).
- ^ Goodbye Ostprodukt: End for Pneumant . Article on berlin.de from January 10, 2012.
- ↑ a b Jens Ostrowski: Pneumant returns . In: Saxon newspaper . March 19, 2015 ( online [accessed March 20, 2015]).