Royal Brinkman
| Royal Brinkman
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|---|---|
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| legal form | BV |
| founding | 1885 |
| Seat | 's-Gravenzande , Netherlands |
| management | Ton van Mil ( CEO ) |
| Number of employees | 350 |
| Website | www.royalbrinkman.de |
Royal Brinkman is a Dutch supplier, consultant and installer for professional horticulture under glass. The company, founded in 1885, employs around 350 people in over 20 locations. The head office is in 's-Gravenzande (The Netherlands ). Further branches are located in Bleiswijk , Roosendaal , Venlo and Gameren in the Netherlands as well as in England , France , Germany , Hungary , Spain , Poland , Turkey , Australia and Mexico . The company management consists of Ton van Mil ( CEO ), Gert-Jan van Peer ( CFO ), Ramon Verdel (CPO), Jan Schuttrups (Commercial Director) and Ronald van der Tang (Operational Director).
history
In 1885, Cor Brinkman laid the foundation for Royal Brinkman. From the 'Pepersteeg' he visited gardeners and sold “Sparrietouw” (for bundling asparagus), boxes and tarpaulins for western boats. Later he added baskets for flower bulbs and nets for the baskets to the range. Cor Brinkman himself brought the cord for these nets to Scheveningen by bicycle , where the cord was knitted into nets. In 1926 Brinkman won first prize at the large fruit and vegetable exhibition in Utrecht with an electrically driven sorting machine for tomatoes ('doppenmachine') . An improved version of it, the 'Brinkman pestle', was a great success.
With the arrival of the founder's son, Henk Brinkman, the first staff were attracted. At that time Cor Brinkman started the company on 'Pepersteeg' (today Havenstraat) in 's-Gravenzande. The company developed quickly and moved to a new building on the market square in 1917. Brinkman was doing so well that its first branch was opened in Rockanje in 1931. The 30s were a difficult period for the entire horticultural sector. In addition, the building on the market square was badly damaged by a large fire in 1934. The own transport fleet (three trucks), the wood supply and other machines were lost. Royal Brinkman also had difficult times during the war years 1940–1945. Henk Brinkman's grandson, Henk Brinkman (3rd generation), took over as managing director at this time. Forced by the war, Brinkman was looking for an alternative position and was able to find accommodation in a timber factory owned by the company “In 't Veld en de Jong”. The branch in De Lier has now become the new head office, and the company building in 's-Gravenzande could only be used again after the occupation.
After this difficult period, Brinkman was able to rebuild everything. The horticultural sector flourished again after the war and developed through new cultivation methods, new crops, automation, irrigation pipes and heating. That was Brinkman's heyday. Relevant developments were the introduction of the Micom 85 cooking computer (for that time an advanced product that controlled the climate in the greenhouse) and the cultivation in plant substrate . On the initiative of Brinkman, substrate cultivation ( peat culture substrate ) of tomatoes, cloves and gerberas was tested in practice at the beginning of the 1970s . Some time later the cultivation in Grodan followed - rock wool . The substrate cultivation became more and more relevant and gardeners had sufficient reasons to change (prevent soil diseases, higher yields, energy savings and better surface use). Brinkman developed the Vocom, an irrigation computer with which the right amounts of water and fertilizers for substrate cultivation could be dosed. The supply of these irrigation computers could hardly meet the demand in the 1970s and 1980s.
In 1972 Brinkman moved from the building on the market square to the site of the former auction association on Woutersweg in 's-Gravenzande . The opening of the 45,000 m² company premises was an enormous milestone for the company and for the whole of Westland. In five days, 11,000 visitors visited the new building. The main office is still located on Woutersweg today. In 1974, due to increasing demand, the first branch abroad was opened (Burstwick, England ). Brinkman started exporting goods to England as early as 1930.
"Royal" rating
On April 1, 1985, Royal Brinkman received the title "Koninklijk" from Queen Beatrix of the Netherlands . On behalf of the Queen, Brinkman received this award due to the company's centenary. Mies Bouwman presented Cor Brinkman and Henk Brinkman with the royal title. Elco Brinkman , Minister of the Lubber's First Cabinet at the time , personally congratulated Henk and Cor Brinkman (no relatives).
Brinkman Germany GmbH
Royal Brinkman has long been active in the German horticultural market. Until 2014, sales and marketing were handled and controlled by the Dutch company headquarters or the Venlo branch. Due to the increasing activities in the German market, it was decided to open its own GmbH under the name Brinkman Deutschland GmbH. The GmbH is represented by Ulrich Baumann (Managing Director Royal Brinkman GmbH).
Two years after the company was founded, Royal Brinkman's online shop was launched for the German market at the beginning of 2016. Since the online shop was launched, the company has been able to provide customers with additional online services. This includes the spare parts finder as a directory for spare parts in horticulture and the knowledge database as a collection of helpful information on greenhouse cultivation.
Timeline
- 1885 Founding of Brinkman on 'Pepersteeg' by Cor Brinkman
- 1917 Brinkman moves from the 'Pepersteeg' to the market square in 's-Gravenzande
- 1919 Acquisition of the first company vehicle, a T-Ford
- 1923 Acquisition of the first truck
- 1926 First prize with a sorting machine ('doppenmachine') at the fruit and vegetable exhibition in Utrecht
- 1931 Opening of the first branch in Rockanje
- 1934 Fire in the company building on the market square in 's-Gravenzande
- 1930–1940 Great success with the sale of tomato sorting machines
- 1940–1945 Relocation to De Lier
- 1972 Brinkman moves from the building on the market square to the site of the former vegetable auction on Woutersweg in 's-Gravenzande
- 1974 Opening of the first overseas office in Burstwick, England
- 1975 Publication of the first Micom 85 climate computer
- 1979 Publication of the first Vocom irrigation computer
- 1985 Brinkman is 100 years old and receives the title “royal” on behalf of Queen Beatrix
- 1989 Brinkman wins the Horticultural Entrepreneur Award
- 2010 Renewal of Royal Brinkman's royal title by 25 years until 2035
- 2012 The company moves into a new building at the headquarters on Woutersweg
- 2014 Brinkman Deutschland GmbH founded
- 2015 Release of the new logo for Royal Brinkman
- 2016 Publication of the online shop for the German market
- 2016 Royal Brinkman nomination for the 2016 Horticultural Entrepreneur Award
- 2016 TASPO Award in the "Best Internet Presence" category
- 2017 nomination for TASPO Award in the category "Best Internet Presence"
Individual evidence
- ↑ Our locations. Retrieved August 21, 2017 .
- ↑ New management. (Page in English). Royal Brinkman, accessed September 5, 2019 .
- ↑ a b Straelen: Royal Brinkman opens GmbH . ( gabot.de [accessed on September 19, 2017]).
- ↑ Managing Director Brinkman Deutschland GmbH. according to the imprint. Brinkman Deutschland GmbH, accessed September 4, 2019 .
- ↑ a b Royal Brinkman publishes German webshop at IPM in Essen. January 26, 2016. Retrieved September 19, 2017 .
- ^ Werner Oschek: New application technology for beneficial insects . In: TASPO . No. 8 . Haymarket Media GmbH & Co. KG, February 24, 2017, p. 14 .
- ^ Royal Brinkman, 's-Gravenzande. Retrieved August 21, 2017 (Dutch).
- ↑ WINNER 2016 - TASPO Awards. Retrieved August 21, 2017 .