Sports picture
| Sports picture | |
|---|---|
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| description | Sports magazine |
| Area of Expertise | Soccer |
| language | German |
| publishing company | Axel Springer Sport Verlag GmbH ( Germany ) |
| Headquarters | Berlin |
| First edition | February 24, 1988 |
| Frequency of publication | weekly (wednesday) |
| Sold edition | 179,039 copies |
| ( IVW 2/2020) | |
| Widespread edition | 179,335 copies |
| ( IVW 2/2020) | |
| Range | 4.25 million readers |
| ( MA 2020 I ) | |
| Editor-in-chief | Matthias Brügelmann |
| Web link | sportbild.de |
| ISSN (print) | 0934-3369 |
Sport Bild is a German sports magazine mainly devoted to football . With 179,039 copies sold per week according to IVW 2/2020, it is the sports magazine with the highest circulation in Europe. It is produced by Axel Springer Sport Verlag GmbH, a subsidiary of Axel Springer SE , and has been published every Wednesday since 1988. The headquarters of the editorial team was relocated from Hamburg to Berlin in February 2019 . In addition to Hamburg, there are editorial offices in Essen , Frankfurt am Main , Leipzig and Munich .
history
The first issue of Sport Bild magazine appeared on February 24, 1988 under editor-in-chief Werner Köster, who was also sports director at Bild-Zeitung at the time. Was developed sports image by a project group that the former editor in chief of Auto Bild ran, Werner Rudi. The development team also included Ulfert Schröder († November 1988) and Peter Glauche.
The introductory price in 1988 was 30 pfennigs, the current price is 2.10 euros.
Editors-in-chief
- Werner Köster (February 24 to July 31, 1988)
- Klaus Stampfuss (August 1, 1988 to July 5, 1989)
- Gerhard Pietsch (July 6, 1989 to September 30, 1998)
- Edgar Fuchs (November 25, 1998 to April 30, 2000)
- Willi Schmitt (May 1, 2000 to March 31, 2003)
- Pit Gottschalk (April 1, 2003 to December 31, 2008)
- Alexander Steudel (January 1, 2009 to February 28, 2011)
- Matthias Brügelmann (March 1, 2011 to January 31, 2014)
- Alfred Draxler (February 1, 2014 to August 31, 2017)
- Matthias Brügelmann (since September 1, 2017)
reporting
Sport Bild has been working regularly with guest columnists since March 2011: "Every week prominent experts report on important sports topics and provide exciting insider knowledge for readers." Columns by Oliver Kahn and Katarina Witt made the start.
In July 2010 Sport Bild presented the booklet-in-booklet “Cool Sport” for the first time, which is aimed at children and young people between 10 and 17 years of age. The special provides reports, portraits and tips on all aspects of football and trendy sports.
Edition
Sport Bild has lost a lot of circulation in recent years . The number of copies sold has fallen by 66.4 percent since 1998. It is currently 179,039 copies. This corresponds to a decrease of 353,106 units. The share of subscriptions in the circulation sold is 33.8 percent.
Development of the number of copies sold
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Development of the number of subscribers |
Special issues
Sport Bild regularly publishes special issues. These are looked after by Christian Tuchtfeldt.
- Football Bundesliga season (since 1998; 1998–2003 in cooperation with SAT.1 ran )
- Football Champions League / Europa League (since 2005)
- European Football Championship (since 2004)
- Soccer World Cup (since 2006)
- Formula 1 (since 2004, until 2011 as a motorsport special)
- Handball Bundesliga (since 2010)
- Basketball Bundesliga (2011-2013)
- US Sports (1994-1995)
Sport Bild Award
The magazine has been honoring outstanding achievements and special ideas in the field of sports with the “Sport Bild Award” since 2003. The editorial team gives awards in four categories, and readers' polls via the Internet, telephone and SMS determine a further four winners. The editorial team visits the winners and presents the coveted awards.
Awards
- Herbert Award - Best Sports Magazine : 2005, 2007, 2009, and 2011.
- German Sports Journalist Award - Best Sports Magazine : 2015.
Web links
Individual evidence
- ↑ New location for Sport Bild: Springer bundles its sports editorial offices in Berlin meedia.de, August 14, 2018
- ↑ On the sidelines - Springer-Verlag cannot get its weekly “Sport-Bild” under control . In: Der Spiegel . No. 49 , 1988 ( online ).
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↑ Press release from Axel Springer AG. pressrelations.de, April 11, 2003, accessed April 29, 2013 . Profile of Pit Gottschalk at kress.de , accessed April 29, 2013
- ↑ Matthias Brügelmann takes over SPORT BILD's chief editor . Press release from Axel Springer SE, February 3, 2011.
- ↑ Personnel details BILD and SPORT BILD: Matthias Brügelmann becomes editor-in-chief SPORT of the BILD group and editor-in-chief SPORT BILD / Alfred Draxler becomes chief columnist BILD and advisor to the editor-in-chief . Press release from Axel Springer SE, August 24, 2017.
- ↑ A guest at SPORT BILD: Oliver Kahn and Katarina Witt write columns . Press release from Axel Springer SE, March 9, 2011.
- ↑ "Cool Sport" - SPORT BILD with booklet-in-booklet for children and young people who are enthusiastic about sports . Press release from Axel Springer SE, July 21, 2011.
- ↑ according to IVW , ( details on ivw.eu )
- ↑ according to IVW , second quarter 2020 ( details and quarterly comparison on ivw.eu )
- ↑ according to IVW , fourth quarter in each case ( details on ivw.eu )
- ↑ according to IVW , fourth quarter in each case ( details on ivw.eu )
- ↑ All teams, all dates, all stars: The first special “Handball Bundesliga” from SPORT BILD . Press release from Axel Springer SE, August 4, 2010
- ↑ SPORT BILD Award 2010: National soccer player Thomas Müller named “Sportsman of the Year” . Press release from Axel Springer Verlag, September 1, 2010, accessed on August 28, 2014.
- ↑ Winner of the choice for the HERBERT Award 2005 (PDF)
- ↑ Winner of the choice for the HERBERT Award 2007 (PDF)
- ↑ Winner of the choice for the HERBERT Award 2009 (PDF)
- ↑ Winner of the choice for the HERBERT Award 2011 (PDF)
- ↑ Facebook entry for the German Sports Journalist Award from October 5, 2015