Taylor Nelson Sofres
Taylor Nelson Sofres plc.
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legal form | Public Limited Company |
founding | 1965 |
resolution | 2016 |
Reason for dissolution | Change of name |
Seat | London (United Kingdom) |
management | Richard Ingleton (CEO) |
Number of employees | > 15,000 (2007) |
sales | £ 1.07 billion (2007) |
Branch | Market research |
Website | www.tnsglobal.com |
The Taylor Nelson Sofres plc. was a global market research company.
Company profile
Taylor Nelson Sofres was the parent company of the German TNS Emnid and TNS Infratest , which had offices in Munich , Bielefeld , Hamburg , Berlin and Frankfurt am Main , and the Austrian TNS Info Research Austria, based in Vienna .
history
TNS was created in 1997 through the merger of two market research firms, Taylor Nelson AGB from Great Britain and Sofres from France. Taylor Nelson was founded in 1965, Sofres in 1963. In October 2008, the British WPP Group took over TNS for 1.93 billion US dollars. Since then, the company has been part of the market research division of the WPP Group, the Kantar Group . From September 2016, the brand name TNS Infratest was replaced by Kantar TNS and TNS Emnid by Kantar Emnid .
Individual evidence
- ↑ Chantal Todé: WPP's pursuit of TNS ends with $ 1.93B buy. In: Direct Marketing News. October 10, 2008, accessed May 19, 2017 .
- ↑ TNS Infratest website ( memento of the original from November 1, 2016 in the Internet Archive ) Info: The archive link has been inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. , accessed November 6, 2016.
- ↑ TNS Emnid website , accessed on November 6, 2016.