KSBI

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KSBI, referred to as "KSBI: Family Television for Oklahoma", is an independent television station in Oklahoma City, Oklahoma. It is locally owned and operated by Family Broadcasting Group of Oklahoma in a duopoly with America One affiliate KXOC-LP 41.

The station broadcasts its analog signal on UHF channel 52, and its digital signal on UHF channel 51. On cable, KSBI-TV can be seen on cable channel 9 on Cox Oklahoma City and can be seen on several cable systems across the state. The station is also available to DirecTV and Dish Network customers within the Oklahoma City market.

Translators

KSBI-TV broadcasts across the state of Oklahoma through the following translators:

• K13XU in Tulsa, Oklahoma
• K15DA in Tulsa, Oklahoma
• K35CU in Ada, Oklahoma
• K17FB in Ardmore, Oklahoma
• K45EJ in Enid, Oklahoma
• K20HO in Lawton, Oklahoma
• K14LD in Muskogee, Oklahoma
• K54FZ in Ponca City, Oklahoma
• K21DF in Stillwater, Oklahoma
• KFVT-LP 40 in Wichita, Kansas
• K48HU in Wichita Falls, Texas
• K51EK in McAlester, Oklahoma

KSBI is Oklahoma's only commercial, locally-owned statewide television network.

History

KSBI signed on the air on September 19, 1988 and was originally a religious/independent station owned by Locke Supply Corporation, who continually showed commercials for its business on the station. The station aired mostly religious shows with some classic sitcoms and dramas. For much of KSBI's existence, KSBI had secondary affiliations with FamilyNet (which now can be seen on Cox Digital Cable), INSP: The Inspirational Network, LeSea Broadcasting and Gospel Music Television. The station also broadcast public-domain movies from FamilyNet late at night.

In 2003, Locke Supply sold KSBI to the locally-owned Family Broadcasting Group, headed by former KWTV meteorologist Brady Brus, his wife Angela and sister Brenda Bennett, a local television personality. KSBI shifted its format to a family-friendly general entertainment station. Upon the change in ownership, the station added low-budget off-network sitcoms, mostly those that existed prior to 2000, such as Saved by the Bell and Happy Days; cartoons and other children's programming; and drama series such as In the Heat of the Night, Matlock and The Rockford Files.

Following the sale, the religious programming was cut back on Sundays to 6-11am and from 3-4pm, and from 7-8:30am weekdays. KSBI is an atypical independent station as it does not air movies, especially syndicated movie packages (one of the few independent stations in existence not to do so), airs only off-network series that were predominately made before 2000, carries only a few first-run syndicated programs and runs only a minimal amount of syndicated programming on weekends (a majority of KSBI's programming consists of infomercials).

Since Family Broadcasting Group bought the station, KSBI began to place a great emphasis on weather. In December 2003, KSBI began airing weather updates similar in format to The Weather Channel's Local on the 8s, though only airing near the top of the hour (except during severe weather). These weather updates also air on sister station KXOC (more at night, less in the day). Brady Brus, who also previously worked as a weekend meteorologist at KWTV during the 1990s, works as both chief meteorologist and as the president of Family Broadcasting Group.

Programming KSBI's programming philosophy is family-oriented and contains little or no overt sexual content, overt violence, or strong language. Most of KSBI's secular programming consists of series from the 1970s to the 1990s. The schedule previously had select programming from the 1960s, however, all series from that decade that aired on KSBI have been purged from the schedule.

KSBI across Oklahoma

KSBI, unlike most other television stations in the Oklahoma City area, airs its programming statewide. KSBI has transmitters across Oklahoma including two in the Tulsa area. KSBI can be seen as far south as Wichita Falls, Texas, and as far north as Wichita, Kansas.

Programming

KSBI's programming philosophy is family-oriented and contains little or no overt sexual content, overt violence, or strong language. Most of KSBI's secular programming consists of series from the 1970s to the 1990s. The schedule previously had select programming from the 1960s, however, all series from that decade that aired on KSBI have been purged from the schedule.

News Operation

Immediately following the sale, KSBI began airing occasional local breaking news stories. In 2004, KSBI launched a morning news show called Hello Oklahoma, hosted by Brenda Bennett and Scott Coppenbarger (with various fill-ins including former KOCO film critic Dino Lalli after Coppenbarger's departure). It was cancelled in late 2005. Around the time Hello Oklahoma launched, KSBI aired daily broadcasts of CNN Headline News, which were pulled after a few months (KSBI still uses national news feeds from Headline News' parent CNN for its newscasts, as do rivals KOCO and KOKH).

After Hello Oklahoma's cancellation, KSBI announced plans for a new early evening newscast (later named Oklahoma News Tonight). It was originally set to air in January 2006, but did not debut until August of that year. Anchored by Kealey McIntire and Monica Price, it was the only newscast in Oklahoma to feature an all-female anchor team (until KOCO-TV appointed Jessica Schambach and Maggie Carlo together as its 5, 6 and 10pm anchors in 2008) and all-female reporting teams (In 2008, KSBI has since added men to its reporting staff). In addition to carrying local news, KSBI also runs primetime Presidential press conferences and the State of the Union addresses, presumably using news feeds from CNN.

Ratings

Although exact numbers are not known, KSBI lags behind most of the other stations in the Oklahoma City DMA. The CBS, ABC and NBC stations take turns as the top station in the market as well as in the country (Oklahoma City is a top 5 rated market, though mid-40s in size), but KSBI is not anywhere near them in the ratings.

According to the Oklahoman in March 2008, ratings are around 1.2 - 1.8.

KSBI StateCam Network

Since the early 1990s, television stations that emphasize on news and weather have used stationary cameras located primarily on outdoor antenna towers to show the current weather, monitor traffic flow or sometimes for use in breaking news. However, since the coverage areas of most television stations reach only as much as 70 miles and the fact these stations focus primarily focuses on the market it serves and its/their surrounding areas, these cameras are usually placed inside the metropolitan statistical area. KSBI's StateCam Network is a camera network placed across the state of Oklahoma showing weather conditions. The camera network reaches as far west as Sayre and as far south as Ardmore. The camera network has proven to be very useful during severe weather and breaking news situations. The KSBI storm team was covering severe weather and caught a tornado in the El Reno area in April 2006, which damaged the city's municipal airport.

Sports

KSBI-TV produces and broadcasts local non-professional sports including high school basketball and football games. KSBI-TV held the contractual exclusive rights to air post season high school sports in Oklahoma.

Update: It was recently announced that Fox Sports Southwest and COX outbid KSBI for the exclusive rights. Though details are still not known, it is believed FSN-SW won the rights for the championship games and has sub-leased them to COX (COX used to hold exclusive rights from 2002-5).

Personalities

Current On-Air Talent

Anchors

• Kealey McIntire, Co-Anchor of Oklahoma News Tonight
• Monica Price, Co-Anchor of Oklahoma News Tonight

Reporters

• Jamie Ratliff, Reporter
• Sarah Tappel, Executive News Producer/Reporter

KSBI Weather Team

In addition to providing forecasts on KSBI-TV, the KSBI Weather Team also provides forecasts for English-language forecasts for KKNG-FM and Spanish-language forecasts for KTUZ-FM radio.

• Brady Brus, Chief Meteorologist
• Brandon Chambers, Morning, Midday Meteorologist/Fill-in Evening Meteorologist

Former On-Air Talent

• Jackie Faye, Reporter (no longer at the station)

Office location

KSBI-TV's studios and transmitter are located at 1350 SE 82nd Street.

See also

• KXOC-LP
• Oklahoma Educational Television Authority

External links

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