Amik
Amik was the mascot of the 1976 Summer Olympics in Montreal .
description
The figure was a minimalist black beaver with a red sash around his stomach. The logo of the games was depicted on the sash, which symbolizes the ribbon of the Olympic medals. In addition to the red one, there was also a colorful version of the sash designed in the colors of the organizing committee.
Emergence
The mascot was designed by Guy St-Arnaud, Yvon Laroche and Pierre-Yves Pelletier, and the design team was headed by Georges Huel. To find a name for the character, a nationwide competition was held.
The word Amik comes from the language of the Algonquin Indians and describes the beaver. The motif was chosen to symbolize the kindness, patience and hard work that helped build Canada and make it great.
Others
Amik was not very well received by the Canadian population, and the mascot's merchandising items only sold poorly.
Web links
- Montreal 1976 Mascots: Amik on the official website of the International Olympic Committee
Individual evidence
- ↑ Olympic mascot: Freak show of mythical creatures. Spiegel Online, August 5, 2008, accessed August 18, 2016 .