Dean and Dan Caten
Dean and Dan Caten (* 1964 in Toronto , Ontario as Dean and Dan Catenacci ) are Canadian twins who became internationally known as fashion designers with their fashion brand Dsquared 2 .
The name of your company (dt. D to the power of two ) is derived from the first letter of your first name. The company, which was founded as a men's fashion brand in Milan in 1994 , has also been offering high-priced women's clothing since 2002 and children's clothing since 2013. Accessories and perfumes are also sold through an international network of its own boutiques and upscale specialist retailers . Since 2002 there has been a license agreement with the production company of the Italian fashion brand Diesel , Staff International , regarding the manufacture and worldwide distribution of the Dsquared 2 fashion lines. The company logo is a stylized maple leaf based on the flag of Canada .
Life
The twins are children of Italian parents and grew up in their native Toronto in the Willowdale district . In 1983 the two went to New York City to attend Parsons The New School for Design . In 1991 they moved to Italy together and in 1994 they presented their first men's collection. Her label Dsquared 2 became better known in 2002 when they designed the stage outfits for Madonna's cowboy tour. Then Dan and Dean also created women's collections. Since January 2014, the two have been bringing a children's collection onto the market. The twins live in London .
Collections
Dean and Dan present very experimental designs, which is why they often design unusual stage outfits for artists like Britney Spears or Bill Kaulitz from Tokio Hotel. For their collections, they won the GQ Men of the Year Breakout Design Award in 2003 and the Golden Needle Award in 2006 . Her collections are available on the internet and in stores around the world.
Companies
According to the company, the Dsquared brand generated revenues of 195 million euros in 2013 . Bags and accessories accounted for 25% of sales, with clothing, sunglasses and perfumes accounting for the rest. In 2014 the brand would like to open a total of 20 exclusive stores, with a special focus on the USA .
Web links
Individual evidence
- ↑ Dsquared increases sales by 15% to 195 million euros ( Memento from December 17, 2013 in the Internet Archive )