Fristo
| Fristo beverage market
|
|
|---|---|
 |
|
| legal form | GmbH |
| founding | 1970 |
| Seat |
Buchloe , Germany
|
| Number of employees | 1,200 (as of 2018) |
| sales | 170 million euros |
| Branch | retail trade |
| Website | https://www. Fristo.de |
FRISTO GETRÄNKEMARKT GmbH is a medium-sized family business. The retail company with its headquarters in Buchloe (Ostallgäu) operates beverage pick-up markets in eight German federal states and in the Austrian state of Tyrol.
history
Founded in 1969, the company opened its first beverage store in Nuremberg in 1970 .
The name "FRISTO" is derived from the first and last name of the first sales manager, Fritz Stoll.
In 1991 the company, which was initially based in Nuremberg, was relocated to Buchloe.
Since then, the sales area has been continuously expanded and consolidated. Additional branches as well as logistics and administration locations were built for this purpose. In 2015, the fifth and logistics center in Zimmer ob Rottweil followed on around 40,000 m².
Branches
In 2019, 220 beverage stores belong to the company, which is represented in the southern and eastern German states of Bavaria , Baden-Württemberg , Rhineland-Palatinate , Hesse , Saxony , Thuringia , Saxony-Anhalt and Brandenburg as well as in Austria ( Tyrol ). Numerous markets and all logistics centers are owned by the company.
The beverage markets with sales areas between 250 m² and 650 m² are often located in the immediate vicinity of food discounters and other specialist markets.
Employee
Over 1,200 employees work for the company in the 220 beverage markets, the five logistics centers and the administration.
FRISTO also trains around 50 trainees and dual students in five apprenticeships and three bachelor's degree programs.
Administration and logistics
In addition to the headquarters in Buchloe, the company has five branches with regional administration and its own logistics centers in:
- Buchloe (Ostallgäu)
- Adelsdorf (Northern Bavaria)
- Rossau (Saxony)
- Gernsheim (Hesse)
- Zimmer ob Rottweil (Baden-Württemberg)
Most of the stores are supplied by the company's own logistics system, which has around 160 employees to ensure the flow of goods from the manufacturers to the stores. The company has its own fleet of vehicles, which includes 52 trucks (2019). This means that around 20 million beverage crates are moved every year.
Range and service
The range consists of over 6,000 items, of which each beverage store carries up to 1,200 items. In addition to non-alcoholic beverages, the beverage markets offer a wide range of beers, wines and spirits.
The focus of the range design is on regional products in reusable containers.
environment
Over 90% of the range consists of items in reusable containers. Suppliers from the region also ensure short transport routes.
Trivia
In 2017, the beverage market withdrew all beers from the world's largest brewing group " Anheuser-Busch InBev " due to a dispute .
Web links
Individual evidence
- ↑ a b c d Markus Frobenius: The beverage retailer Fristo from Buchloe attaches great importance to sustainability. In: all-in.de. April 6, 2018, accessed April 29, 2019 .
- ↑ Our company. April 19, 2018. Retrieved April 29, 2019 .
- ↑ Beverage retailer Fristo relies on a pallet flow rack system with picking tunnels from Bito. April 24, 2018. Retrieved April 29, 2019 .
- ↑ Our expansion. July 16, 2018, accessed April 29, 2019 .
- ↑ Training & Studies. February 27, 2019, accessed April 29, 2019 .
- ↑ Headquarters and branches , on fristo.de, accessed on April 29, 2019
- ↑ Our logistics. April 19, 2018. Retrieved April 29, 2019 .
- ↑ Reusable is climate protection. April 19, 2018. Retrieved April 29, 2019 .
- ↑ Beer price war between Fristo and the world's largest brewing company , on sueddeutsche.de
- ↑ Beverage dealer Fristo rebels against large breweries , on augsburger-allgemeine.de