Günter Bentele

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Günter Bentele (* 24. March 1948 in Heimenkirch ) is a German communication scientist and Emeritus Professor of Public Relations / Public Relations at the University of Leipzig .

Life

From 1968 Günter Bentele studied German , linguistics , sociology , journalism and philosophy in Munich and Berlin . In 1974 he passed the state examination and received his doctorate in 1982 . In 1989 he was at the Free University of Berlin habilitation . From 1989 to 1994 he taught as a professor for communication science / journalism at the Otto Friedrich University in Bamberg . Since 1994 Bentele has held the chair for public relations / PR at the University of Leipzig. In 2010 he became dean of the Faculty of Social Sciences and Philosophy, and in 2014 he retired.

Bentele has also worked as a PR consultant since 1980 and has given numerous guest lectures abroad, including in the United States , Finland , Switzerland and Latvia . So far, he has published almost 40 books and wrote around 180 specialist articles on topics such as public relations, film and television analysis and communication research .

From 1995 to 1998 Bentele was chairman of the German Society for Media and Communication Studies . In 2005 he was President of the European Association of PR Scientists Euprera . Since 2005 he has been a board member of the German Association of Trade Journalists. He is also a member of the editorial boards of the journals spokesman and Policy & Communications , and member of the Board of Trustees of LPRS - Leipzig Public Relations Student Association In 2004 he was awarded the industry award "PR head of the year" of the German Public Relations Association and 2007 as "Professor of Year 2007 ”. From 2012 to January 1, 2018 he was Chairman of the German Council for Public Relations .

Bentele is married and has two grown children. He lives with his family in Berlin.

Literature (selection)

  • Bentele, Günter and Ivan Bystrina (1978): Semiotics - Basics and Problems. Stuttgart / Berlin / Cologne / Mainz: Kohlhammer.
  • Bentele, Günter (1984): Signs and Development - Preliminary Considerations for a Genetic Semiotics. Tübingen: Fool. (= Dissertation 1982).
  • Günter Bentele / Michael Haller (eds.) (1997): Current emergence of the public. Actors - structures - changes. UVK. [Series of publications of the DGPuK, Vol. 24], Konstanz.
  • Bentele, Günter / Hans-Bernd Brosius / Otfried Jarren (eds.) (2003): Public communication. Handbook of Communication and Media Studies. Wiesbaden: West German publishing house.
  • Bentele, Günter / Hans-Bernd-Brosius / Otfried Jarren (Eds.) (2013): Lexicon Communication and Media Studies. 2nd Edition. Springer Fachmedien, Wiesbaden, ISBN 978-3-531-93431-0 .
  • Bente, Günter / DFJV (Hrsg.) (2006): PR for specialist media. Communicate professionally with experts. Constancy. ISBN 3-89669-506-1
  • Bentele, Günter / Romy Fröhlich / Peter Szyszka (eds.) (2008): Handbuch der Public Relations. Scientific foundations and professional activities. With lexicon (2nd edition), Wiesbaden: VS Verlag für Sozialwissenschaften.
  • Bentele, Günter (2008): Objectivity and Credibility. Medienrealität reconstructed by Ed. And introduced by Stefan Wehmeier, Howard Nothhaft and René Seidenglanz. Wiesbaden: VS publishing house for social sciences.
  • Bentele, Günter / Marc-Steffen Buchele / Jörg Hoepfner / Tobias Liebert (2009): Brand value and brand value determination. A systematic model investigation and evaluation. (3rd edition) Wiesbaden: Gabler.
  • Avenarius, Horst / Bentele, Günter (Hrsg.) (2009): Self-control in the professional field of public relations. Reflections and documentation. Wiesbaden: VS publishing house for social sciences.

Web links

Individual evidence

  1. ^ “Professor Günter Bentele is UNICUM Prize Winner 2007” , idw, November 28, 2007
  2. ↑ DRPR elects Rademacher as chairman. In: bdp-net.de (Federal Association of German Press Spokespersons). January 16, 2018, accessed April 21, 2020 .
personal data
SURNAME Bentele, Günter
BRIEF DESCRIPTION German communication scientist
DATE OF BIRTH March 24, 1948
PLACE OF BIRTH Heimenkirch