Gabriele Giolito de 'Ferrari

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Gabriele Giolito de 'Ferrari ( Titian , 1554)

Gabriele Giolito de 'Ferrari (* in Trino ; † 1578 ) was a Venetian printer , publisher and bookseller of the 16th century.

Giolito de Ferrari was the most famous and successful member of an Italian printer family. He had been active in Venice since 1539, where he received a printing privilege for the first time from the Venetian Senate. His office was located near the Rialto and was called Libreria della Fenice (Phoenix Bookstore). Accordingly, his printer's mark was a phoenix rising from the flames with open wings, with the Latin motto Semper eadem (Always the same). Giolito was already using its printer's mark as a trademark for the quality of its products. There are around 20 variants of the logo, which, like the logo of Aldus Manutius , was imitated by other printers. Giolito mainly published Italian authors such as Boccaccio , Dante , Tasso , Petrarca and Machiavelli . Ariost's Orlando Furioso was a Giolito de 'Ferrari bestseller. In 1547 he published the first Italian translation of Horapoll , and in 1553 an Italian translation of Ovid's Metamorphoses . In 1555 he published Dante's Divine Comedy , where Dante is first referred to by the nickname Divinus ( the Divine ).

After the Council of Trent , Giolito concentrated on theological and pastoral literature. The interrogation of the Theatine monk Giovanni Paolo da Como, a kind of catechism for use in schools, was the greatest sales success of the Giolito house.

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