Haller Tagblatt

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Haller Tagblatt
Haller Tagblatt (2020-06-30) .svg
description Subscription daily newspaper
publishing company Neue Pressegesellschaft mbh & Co. KG
First edition 1788 (as Hallisches Wochenblatt )
Frequency of publication Monday to Saturday
Sold edition 15,004 copies
( IVW 2/2020, Mon-Sat)
Editor-in-chief Marcus Haas
executive Director Thomas Radek, Thomas Brackvogel
Web link www.hallertagblatt.de
ZDB 125998-2

The Haller Tagblatt , which first appeared in 1788 under the name of Hallisches Wochenblatt , is now the second oldest daily newspaper in Baden-Württemberg and an important information medium in the Schwäbisch Hall region . As in the 19th century, the newspaper has its headquarters in Haalstrasse, in the center of the former imperial city of Schwäbisch Hall. Supraregional news is created in cooperation with the Südwest Presse . The daily newspaper and the publisher together have 66 employees. The publisher and editor of the newspaper is Claus Detjen . The editor-in-chief of Schwäbisch Hall is Marcus Haas. The sold edition is 15,004 copies.

Editorial offices

The Haller Tagblatt has its own local editorial office for Schwäbisch Hall, works closely with the partner newspapers Rundschau for the Swabian Forest - Der Kocherbote in Gaildorf and the Hohenloher Tagblatt in Crailsheim , and thus covers the area of ​​the old Schwäbisch Hall district within the Schwäbisch Hall district .

Newspaper association

The Haller Tagblatt is a member of the Südwest Presse association published by the Neue Pressegesellschaft mbh & Co. KG publishing house (based in Ulm) . This produces Mantel-Seiten departments ( international and federal politics, Südwest-Umschau, Feuilleton, Kulturspiegel, Brennpunkt, Blick in die Welt, national sport, weekend supplement , special publications ) which the affiliated newspaper publishers take over for their papers.

history

1788 to 1846: From the Hallisches Wochenblatt to the Haller Tagblatt

Seat of the Haller Tagblatt

On May 2, 1788, the bookbinder and printer Philipp Ernst Rohnfelder received the license to publish a newspaper from the Inner Council of the Imperial City of Schwäbisch Hall, but under the supervision of the city government and the specified censorship regulations. The first edition of the Hallisches Wochenblatt was published on July 1, 1788 . In addition to official announcements, articles on a wide variety of topics, reviews, literary contributions and dates of social events such as guest performances by traveling theater groups were published. Like all printed matter, the Hallisches Wochenblatt was subject to censorship , so that the newspaper reflected the conservative, since 1789 decidedly anti-revolutionary attitude of the Hall council government. Political news was strictly prohibited. Nevertheless, there were frequent conflicts with the council as Rohnfelder tried to undermine the ban on political reporting.

After his untimely death in 1801, the widow Sophia Sibylla Rohnfelder took over the newspaper and the book printing company in collaboration with the printing factor Christian Achatius Holl from Rothenburg ob der Tauber , which had to be given up after just one year. This was the great opportunity of the Rohnfelders' previous competitor, David Ludwig Schwend: In 1802 he was able to buy the Hallische Wochenblatt along with the rest of the company.

Until the revolution in 1848, the Hallische Wochenblatt continued to consist mainly of announcements, advertisements and various "entertaining" anecdotes. The advertising business in particular flourished to such an extent that a double page had to be added as a special supplement to the four-page weekly with a circulation of around 200 copies. In 1842 the newspaper got its first editor - Johannes Nefflen - and a new name; she was now called a Swabian household friend. Official and intelligence gazette for the Oberamt Hall .

1846 to 1918: The Haller Tagblatt up to the First World War

From 1846 the newspaper appeared every day except Sundays, and at the turn of the year 1847/48 it was given its current name Haller Tagblatt .

Friedrich Ludwig Schwend headed the newspaper from 1837. He was one of the liberal and revolutionary-minded people of the Vormärz . During the revolution of 1848/49 he was politically very active, he was elected twice to the Schwäbisch Hall municipal council, but was also arrested once: From October to December 1848 he was imprisoned together with the Hall book dealer Pfeiffer in the Württemberg state prison on Hohenasperg .

After the suppression of the revolution in Germany, Schwend left Europe for three years and tried - albeit with rather modest success - as a saltpetre manufacturer in the USA . After his return in 1852 he took over the management of the Haller Tagblatt again , which had been run by his younger brother Eberhard Friedrich in his absence. The years up to his death in 1866 were quiet and not marked by any political activity. In addition to the daily newspaper, he also ran an agency for emigrants to America. In the course of the increasingly rapid technical development during industrialization , his son and successor Emil Schwend also significantly modernized the printing company, so that the first rotary press could be put into operation as early as 1905 - which readers were proudly informed in a special supplement.

1918 to 1945: The newspaper during the Weimar Republic and the Nazi dictatorship

Since 1918 the brothers Max and Emil Schwend worked as joint publishers in the succession of their father Emil Schwend. After the end of the First World War , a time of upheaval and uncertainty began for the Haller Tagblatt , which was formative for the whole of Germany until the mid-twenties. The deep crisis of the first German republic did not stop at the Haller Tagblatt: while the subscription price for a monthly subscription was still 21 marks in June 1922, it had already reached 60,000 marks in the summer of 1923 in the wake of hyperinflation, to peak the inflation in the late autumn of the same year cost 50 billion marks a week. But it was precisely at this very difficult time that the Haller Tagblatt was modernized again and given a livelier face. The individual article headings were now multi-columned, which meant that the texts were wrapped accordingly.

In the second half of the twenties, the technical equipment of the publishing house and the editorial team could be advanced. Since 1925 there was one of the first press radio receiving stations in the house, and by 1927 two more modern typesetting machines were purchased.

In 1933, with the establishment of the Nazi dictatorship, the darkest chapter in both German and HT history began. In the course of the National Socialist policy of harmonization, the Haller Tagblatt was affiliated with the Nazi press in Württemberg in August 1933 and from then on, like the rest of the media in the country, was only a state-censored propaganda organ. The Haller Tagblatt agitated against Jews, Social Democrats, Communists and others ostracized by the system, and until the end of the Second World War spread the same warmongering and perseverance propaganda as the other newspapers in the German Reich. The last issue during the Nazi dictatorship appeared on April 13, 1945 with the message that the US troops had suffered great losses in the Battle of Crailsheim and were thrown far back.

1946 to 2001: The first new beginning and the time of Emil Schwend jr.

The new beginning under Emil Schwend jun. after the criminal Nazi regime and the Second World War it remained associated with considerable difficulties. After 1945 newspapers could only be printed after a license was granted by the Allied military government. The prerequisite for receiving such a license was the demonstrable non-membership in National Socialist organs and groups and thus the classification as politically "unencumbered". A corresponding license was finally granted in 1946 to Anselm Otto Joel from Frankfurt am Main. For the time being, however, the printing and distribution of the new paper should still be done by Verlag Schwend. However, since Emil Schwend's already granted trusteeship for the family printing company was withdrawn, Zeit-Echo - the name of the new newspaper in Schwäbisch Hall - can be viewed more as a start-up than a continuation of the Haller Tagblatt .

The following period up to 1949 appears in a rather diffuse light, which is due on the one hand to the frequent changes in the management of the editorial team and the name of the newspaper - from Zeit-Echo to Württembergisches Zeit-Echo to Haller Nachrichten - and on the other hand to the purposeful Activism by the Schwend family to re-publish the Haller Tagblatt .

Emil Schwend's aim was to reacquire the printing works and the publishing house and thus also the re-publication of the Haller Tagblatt . In 1949, when the democratization process in Württemberg-Baden had progressed, a general license was issued for the state, so that everyone could now publish a newspaper again. The then founded Neue Haller Tagblatt Schwends entered a competition with the Haller Nachrichten , which was conducted in an unusually aggressive manner. As early as June 1949, merger negotiations between the two newspapers took place, which ended on July 1, 1949 with the first edition of the Haller Tagblatt since the end of the war. Emil Schwend was able to take over the business and the local newspaper again, and an amicable agreement was reached with the two editors of the Haller Nachrichten, Hans O. Lange and Günther Arnold, who had succeeded Joel in 1947.

One of the reasons for Schwend's success was definitely the long tradition of the family business and the associated high level of identification among the people of Hall with “their” newspaper, which they subscribed to in large numbers. Such an identification could not be achieved by the start-ups Zeit-Echo and Haller Nachrichten , which was due to the fact that Joel as well as Lange and Arnold, as newcomers, found it difficult to gain a permanent foothold in a rather secluded, rural and small-town environment.

During the period of the economic miracle and the following decades, the Haller Tagblatt again developed into the central information and advertising medium in the Haller Land with a very high household coverage and reader-magazine loyalty. The circulation grew to around 18,000 copies a day.

In the fifties and sixties in particular, the printing operation was modernized at a forced rate: a few years after the move to Herrenäcker Schwäbisch Halls in 1958 - a city office remained in the city center - the Haller Tagblatt was the first daily newspaper in Germany to be able to use the new web offset printing process change over, and photosetting was introduced as early as 1966 . As the space in the Herrenäckern gradually became too limited - the publishing house and printing house had over 500 employees - another move was made in 1980, this time to the Hessental industrial area, a suburb of Schwäbisch Hall.

The introduction of personal computers and so-called terminals from 1984 onwards, with which the angle hook as a traditional tool of the printing industry had finally had its day and could begin its way into museum showcases, was equivalent to a revolutionary revolution in the printing trade.

Since 2001: The second new beginning

Although the Schwend printing company was one of the most important companies in the region, difficulties were not lacking since the mid-1990s, which in 2001 led to the end of the Schwend group, which now comprised three independent companies. Since the collapse of the company, from which the Haller Tagblatt emerged unscathed as a local daily newspaper, the newspaper has been in a continuous process of content, design and commercial modernization under the new publisher Claus Detjen. Since October 1, 2012, the Haller Tagblatt has been 100% owned by Neue Pressegesellschaft GmbH & Co KG, the publishing house of Südwest Presse .

Edition

The Haller Tagblatt , like most German newspapers in recent years to rest lost. The number of copies sold has fallen by an average of 1.3% per year over the past 10 years. Last year it decreased by 2%. It is currently 15,004 copies. The share of subscriptions in the circulation sold is 92.6 percent.

Development of the number of copies sold

literature

  • Philippe Alexandre: Haller newspapers in the 19th century. In: Hall in the 19th century. An upper administrative town in Württemberg between March and the turn of the year . Sigmaringen 1991.
  • W. German: History of the art of printing in Schwäbisch Hall from the beginning of the 18th century to modern times. 4 undated manuscript booklets. City Archives Schwäbisch Hall HV HS 15-18.
  • Egil Pastor: Haller Tagblatt. The first 200 years. How it started and what became of it. Schwäbisch Hall 1988.
  • P. Schwarz: From the Hallisches Wochenblatt to the Swabian house friend to the Haller Tagblatt. In: 175 years of the Haller Tagblatt. Special supplement to the Haller Tagblatt 1963.
  • Gerd Wunder: The citizens of Hall. Social history of an imperial city 1216–1802. Sigmaringen 1980.

Individual evidence

  1. according to IVW , second quarter 2020, Mon-Sat ( details and quarterly comparison on ivw.eu )
  2. ON OUR OWN BUSINESS: Haller Tagblatt will in future be part of the Neue Pressegesellschaft, ensuring the future of the local newspaper in the SWP network. In: Südwest Presse . September 29, 2012, accessed May 28, 2013 .
  3. according to IVW ( online )
  4. according to IVW , second quarter 2020, Mon-Sat ( details and quarterly comparison on ivw.eu )
  5. according to IVW , fourth quarter in each case ( details on ivw.eu )

Web links