Livraria Bertrand
The Livraria Bertrand (also Bertrand do Chiado ) is a bookshop in Portugal . It was founded in 1732, making it the oldest continuously operating bookstore in the world. It is located in Lisbon district Chiado near the State Opera Teatro Nacional de São Carlos and the Café A Brasileira , before its Esplanade a bronze statue of poet Fernando Pessoa recalls. The bookstore survived the earthquake of 1755 , revolutions and also the financial and economic crisis from 2007 .
Today, the Bertrand company is also a major bookstore chain, online retailer and publisher.
history
Paulo Faure opened the bookstore on Rua Direita do Loreto in 1732. In 1747 a daughter of Faures married the French Pierre Bertrand, who became a partner in the bookstore with his brother Jean Joseph. The bookstore was largely destroyed in the earthquake of 1755, and Pierre Bertrand withdrew from the bookstore. His brother Jean Joseph, however, continued the book business and moved into new premises near the Capela da Nossa Senhora das Necessidades before moving to number 73 on Rua Garrett in 1773, where the business still exists today. With the completion of the Baixa Pombalina at the end of the 18th century, the bookstore increasingly became a focal point for the city's literary circles. So included Bocage , José Agostinho de Macedo or Alexandre Herculano to customers and visitors to the discussion groups, later Eca de Queiroz , Antero de Quental and Ramalho Ortigão .
In 1909 the bookstore acquired its own printing machines for the first time and now also operated as a printing company. In 1933 Bertrand was converted into a stock corporation. In 1955 Bertrand opened a branch for the first time in the university city of Coimbra , and in 1963 the first branch in Lisbon on Avenida de Roma . In 1969, Bertrand expanded sales to include what was then the Portuguese colony of Angola .
After various company changes, the book club Círculo de Leitores took over the company Bertrand in 2006 and formed the company Direct Group Bertelsmann Portugal with it . 2010 sold Gütersloher media group Bertelsmann , the company Direct Group Portugal to the largest Portuguese publisher Porto Editora .
The Guinness Book of Records certified the Bertrand bookstore on Chiado in March 2011 as the world's oldest bookstore still in existence.
today
The store in Rua Garrett 73-75 has grown from originally two sales rooms to six rooms with a range of 70,000 books on 583 square meters of sales area today.
Bertrand, a company that grew out of the Chiado bookstore, has 58 bookstores throughout continental Portugal, Madeira and the Azores , particularly in the country's shopping centers . In addition, it operates an Internet mail order business.
Bertrand has always published books himself. Today is the Bertrand Editora, Lda. a legally independent publishing house within the company.
Bertrand has been part of the Porto Editora group since 2010.
Web links
Individual evidence
- ↑ Bertrand customer magazine Somos Livros No. 1, summer edition 2012, p. 18, ISSN 2182-6919
- ↑ www.grupobertrandcirculo.pt , accessed on August 26, 2012
- ↑ Livraria Bertrand do Chiado é a mais antiga do mundo ( page no longer available , search in web archives ) Info: The link was automatically marked as defective. Please check the link according to the instructions and then remove this notice. , SIC News , accessed August 26, 2012
- ↑ Bertrand customer magazine Somos Livros No. 1, summer edition 2012, p. 19, ISSN 2182-6919
- ↑ www.bertrand.pt , accessed on August 26, 2012
Coordinates: 38 ° 42 ′ 38.5 ″ N , 9 ° 8 ′ 28 ″ W.