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SONNENTOR Kräuterhandels GesmbH
legal form Company with limited liability
founding 1988
Seat Sprögnitz
management Johannes Gutmann
Manuela Raidl-Zeller
Gerhard Leutgeb
Klaus Doppler
Number of employees 330 in Austria
150 in the Czech Republic
sales 44.5 million euros
Branch Production and marketing of natural products such as herbs and spices from organic farming
Website www.sonnentor.com
Status: 2018

Headquarters in Sprögnitz
Sonnentor Czech Republic

The company Sonnentor is an Austrian company with headquarters in Sprögnitz (municipality Großgöttfritz ), which in the manufacture and marketing of herbs, teas and spices from organic farming is specialized.

history

The company was founded in 1988 by Johannes Gutmann. At the beginning of the 1990s, Sonnentor was one of the first companies to communicate the marketing of organic products through values ​​such as "joie de vivre" and "enjoyment". The breakthrough came with a redesign of the packaging design by Peter Schmid. In the following years he remained an important figure in the development of the company.

With a market share of around 50%, Sonnentor was the Austrian market leader in the organic specialist trade with herbs, tea and spices in 2010 and was third in this product group in Germany in the same year. In the 2015/2016 financial year, Sonnentor generated sales of 35.9 million euros with around 300 employees. Around 65% of the products are exported . In addition to its headquarters in Sprögnitz, Lower Austria, the company also has a network of franchise partners and a branch in the Czech Republic . In 2015, the company will be supplied by around 210 organic herb farmers from the region, who cultivate around 550 hectares.

As of 2018, there were further cultivation areas and cooperations with organic farmers in Albania , Bulgaria , China (tea), Greece , Kosovo , Nicaragua (coffee), Portugal , Romania , Serbia , Spain and Tanzania (pepper, cloves, lemongrass, cardamom).

From 2007, the EAN code on Sonnentor products was "suppressed" by printing a horizontal line that crossed the vertical lines. This practice was discontinued in 2013 after the press reported it.

Since 2013, Sonnentor has published the free magazine Freude every six months , in which unusual people and projects are presented that are not in the spotlight.

Awards

Web links

Commons : Sonnentor  - collection of images, videos and audio files

Individual evidence

  1. ↑ New management at Sonnentor on ORF April 11, accessed on April 12, 2019
  2. ↑ Another increase in sales for Sonnentor bio-markt.info, accessed on August 20, 2018
  3. ↑ Florian Reza: The creation of a synonym. In: theemotionalist.com. January 12, 2018, accessed October 31, 2018 .
  4. ↑ Andrea Möchel: LOHAS let business flourish. In: Wirtschaftsblatt .at. April 8, 2010, archived from the original on April 11, 2010 ; Retrieved May 2, 2010 .
  5. ↑ Sonnentor official website.
  6. ↑ Gaby Funk: Sonnentor: Much light in the forest. In : wirtschaft-und-ethik.com. 2018, accessed February 14, 2019 .
  7. ↑ Frank Seibert: Barcode concerns - The cross with the line. In: faz.net. April 5, 2013, accessed August 20, 2018 .
  8. ↑ EAN code. (No longer available online.) In: sonnentor.com. June 26, 2013, archived from the original on March 30, 2016 ; accessed on May 17, 2019 .
  9. ↑ Sonnentor Kräuterhandels GesmbH - Sustainability and Common Good Report 2015. (PDF; 4 MB) In: balance.ecogood.org. 2015, pp. 7, 43 , accessed on January 5, 2019 .
  10. ↑ TRIGOS 2008 - The winners have been announced. (No longer available online.) Association of Austrian Industry , May 16, 2008, archived from the original on June 8, 2015 ; Retrieved May 2, 2010 .
  11. ↑ Where sense and joy grows ( memento from June 19, 2010 in the Internet Archive ) from November 22, 2011, accessed on November 22, 2011.
"Interference suppression" similar to that of Sonnentor