United biscuits
| United biscuits | |
|---|---|
| legal form | Limited |
| founding | 1948 |
| Seat |
Hayes , London Borough of Hillingdon ,
|
| management |
|
| sales | 1.187 billion pounds (1.3 billion euros ) |
| Branch | food |
| Website | www.unitedbiscuits.com |
| Status: 2014 | |
United Biscuits (UB) is a global British manufacturer and marketer of long-life baked goods .
According to its own information, it is the market leader in the United Kingdom and number two in the Netherlands, Belgium, France and the Republic of Ireland (as of 2014). The product range includes sweet and savory biscuits such as biscuits , cookies and crackers . In 2012 around 90% of sales revenue was generated with branded products. In the United Kingdom, these include the brands or brand families McVitie’s , Jacob’s , Twiglets , Penguin , go ahead! , Mini Cheddars and Carr’s , in continental Europe Delacre , BN , Verkade and Sultana . UB has twelve manufacturing facilities including seven in the UK. The products are sold in around 100 countries, the share of sales outside the core areas of the United Kingdom and Northwest Europe is around 15% and the trend is increasing (as of 2013).
history
20th century
The company was founded in 1948 through the merger of the two Scottish family businesses McVitie & Price (brands: McVities, Jaffa Cakes ) and MacFarlane Lang . In 1960 Crawford's Biscuits and MacDonald's Biscuits were taken over, in 1967 the crisp manufacturer Meredith & Drew , 1968 the nut producer Kenyon Son & Craven , 1974 the cookie and cracker manufacturer Keebler Company in the USA (sold again in 1995). The confectionery producer Terry's of York was added in 1982, but was sold to Kraft Suchard in 1993 . In 1988 the British frozen products manufacturer Ross Young’s was acquired and a 60% stake in UB China (increased to 90% in 1991). The Dutch biscuit and confectionery brand Verkade was taken over in 1990. The following year, UB invested in Fazer Biscuits in Finland , Oxford Biscuits in Denmark and Gyõri Keksz in Hungary, and a joint venture was established in Ireland. In 1993, The Smith's Snackfood Company and its Italian subsidiary were taken over in Australia . Derwent Valley Foods (brand: Phileas Fogg) was bought on the British Isles, and the stakes in Oxford Biscuits and Gyõri Keksz were increased to 100%. The stake in the Finnish Fazer Biscuits was increased to 70% in 1994 , 90% of the shares in the Polish biscuit manufacturer San were acquired, and Nibb-It Snacks was taken over in the Netherlands . In 1995 UB bought the Australian Original Pretzel Company , in 1996 the Spanish biscuit brand Galletas Fontaneda , in 1997 the French Biscuiterie Nantaise (BN) was taken over from PepsiCo , for which PepsiCo gave several companies in continental Europe and The Smith's Snackfood Company in Australia. In 1998 Campbell Soup sold Delacre, a pastry maker active in Belgium, France, the Netherlands and Germany for £ 125 million to UB. In Japan, UB took over half of the Meiji McVitie joint venture previously held by Meiji and renamed this subsidiary to UB Japan . In 1999, Ross Young's seafood division merged with Legal & General Ventures Bluecrest to form the UK's largest seafood company, Young's Bluecrest (now Young's Seafood ); UB and LGV each received 44% of the shares. In September 1999 UB took over Stollwerck's Hungarian business , and Stollwerck became the exclusive sales partner in Germany. In October, UB sold the refrigerated and frozen food business to HJ Heinz , and the refrigerated fish division to Northern Foods (today part of the 2 Sisters Food Group ) in November .
From 2000
In April 2000 UB came into possession of Finalrealm , a consortium of financial investors controlled by the US company Nabisco .
At the end of 2006, the investment companies Blackstone Group and PAI partners UB took over. In November 2014, they announced that UB would be sold to Turkish Yıldız Holding for £ 2 billion . At the beginning of 2016, Yıldız Holding merged its pastry, snack and confectionery subsidiaries United Biscuits, Godiva Chocolatier , DeMet's Candy Company and Ülker under the umbrella of the new company pladis , based in Hayes, UK. In 2016 Delacre was sold to Ferrero .
Individual evidence
- ^ Leadership Change at United Biscuits
- ↑ Management Team ( Memento of the original from August 4, 2016 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice.
- ↑ Performance
- ↑ About United Biscuits ( Memento of the original from October 25, 2014 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. , accessed September 8, 2014.
- ↑ Our History ( Memento of the original from July 26, 2011 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice.
- ^ Jaffa Cakes and McVitie's maker sold to Turkish food group in £ 2bn deal . The Guardian, Nov. 3, 2014
- ↑ pladis website
