Ludwig Otto Bleibtreu chicory factory

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Advertisement for the Ludwig Otto Bleibtreu chicory factory in 1906

The Ludwig Otto Bleibtreu chicory coffee and coffee essence factory was a company for the production of chicory coffee in Braunschweig . It was founded in 1781 and ceased operations in 1909. The Bleibtreu chicory factory was the first factory to manufacture coffee substitutes from the roots of the common chicory (also known as chicory ).

history

Prohibits Bleibtreu coffee essence Ludwig Otto Bleibtreu Braunschweig
Advertising stamps from the Ludwig Otto Bleibtreu chicory factory.

Major Christian von Heine from Holzminden and the Brunswick restaurateur Christian Gottlieb Förster († around 1801) are considered to be the inventors of chicory coffee . In 1769/70, both received a concession for the production of chicory coffee in Braunschweig and Berlin . The factories were discontinued in the early 1770s.

Ludwig Otto Bleibtreu (* 1752; † August 26, 1820), a former lackey of Duke Ferdinand von Braunschweig-Wolfenbüttel (1721-1792), established himself as her successor .

In Braunschweig, Bleibtreu received a ducal privilege to produce chicory coffee in 1781. With his own savings, he first set up a production facility in the densely built-up Braunschweig city center . There the neighbors complained about the smoke caused by the factory and in 1793 he relocated his company to the former city limits, to today's Mühlenpfordtstraße in front of the Wendentor .

In the Ludwig Otto Bleibtreu chicory factory, production, which was still heavily handcrafted, was transformed into large-scale production based on the division of labor. The cleaned roots of chicory were crushed and on a kiln dried. Then they were roasted in iron drums, similar to real coffee beans, and finally ground to a fine powder in a horse-powered mill. In this way, 18 quintals (about 840 kg) of chicory coffee could be produced daily .

The city of Braunschweig quickly developed into an early center for chicory coffee production. As early as 1795 there were 22 to 24 companies of this type, of which the Bleibtreu company asserted itself as the most important. The former valet Ludwig Otto Bleibtreu was one of the wealthiest citizens of the city of Braunschweig around 1800.

As early as 1803, Bleibtreu handed over management of the company to his adoptive son, Carl Friedrich Franquet (1783–1851), who was just twenty years old . The Napoleonic continental barrier favored the sale of chicory coffee between 1806 and 1814. Another company was founded in Halberstadt in the 1830s .

Until the 20th century, the company used the advertising message: "Germany's first and oldest coffee substitute factory". The company was family-owned until 1909. The production facilities were shut down under the successors of the owner family. The “Ludwig Otto Bleibtreu” brand was continued until the end of the 1930s.

Today there is a credit institute on the former premises of the chicory factory.

The Ludwig Otto Bleibtreu chicory factory , Braunschweig, 19th century lithography.

literature

Web links

Individual evidence

  1. Christian Gottlieb Förster: History of the invention of the chicory coffee . Georg Ludewig Förster, Bremen 1773
  2. a b c Thomas Hengartner, Christoph Maria Merki (Ed.): Pleasure . Campus Verlag, Frankfurt a. M. New York 1999, pp. 109-112, ISBN 3-593-36337-2
  3. ^ Braunschweigischer Landesverein für Heimatschutz (Ed.): Braunschweigische Heimat . Volumes 55-62, Braunschweig 1969, p. 35
  4. ^ A b Karl Liedke, Bernd Rother: From the sugar factory to the microchip: Braunschweig's industry from 1850 until today . Dipa-Verlag, Frankfurt am Main 1989, p. 10, ISBN 3-7638-0309-2
  5. Joseph König : Chemistry of human food and beverages . Volume 2, J. Springer, Berlin 1920, p. 547
  6. ^ Carl Philipp Ribbentrop: Complete history and description of the city of Braunschweig . Volume 2, Braunschweig 1796, pp. 146-148
  7. ^ Braunschweigischer Landesverein für Heimatschutz (Ed.): Braunschweigische Heimat . Volumes 55-62, Braunschweig 1969, p. 71


Coordinates: 52 ° 16 ′ 28 ″  N , 10 ° 31 ′ 27 ″  E