Astral Media
| Astral Media | |
|---|---|
| legal form | Corporation |
| founding | August 31, 1961 |
| Seat |
Montréal , Québec Canada
|
| management | Ian Greenberg (Founder and CEO) |
| Number of employees | 2800 (2012) |
| Branch | Media (broadcasting, publishing, TV, radio productions) |
| Website | Astral Media |
Astral Media (brand name only Astral since May 2010) is a large Canadian media company. The company is headquartered in Montréal , Québec , Canada . The company is the largest radio station operator in Canada. The company operates around 83 radio stations in eight provinces as well as some television stations. Astral Media has large advertising space through its Astral Media Outdoor division and is the largest competitor of CBS Outdoor . The company has around 2,800 employees and is listed on the Toronto Stock Exchange .
history
Astral developed through a photo company that was founded in 1961 under the name Angreen Photo . The company was founded by the Greenberg brothers from Montréal. In 1967, the brothers bought image rights to what was then the Expo in Montréal , which led to the company's rapid growth to around 125 branches. The company bought the Pathé-Humphries motion picture lab , which led to further growth. A short time later the company was renamed Astral Bellevue Pathé and later AstralTech . In 1973 the company began duplicating video cassettes under the then company name Astral Bellevue Pathé Limited . The company also produced its own film / television films and series. In 1983, the Greenberg brothers took over two PayTV television networks (now known as The Movie Network and Super Écran ). In the following years, the television network was expanded to include other stations. In February 2000 the company was renamed from Astral Communications to its current name. In March 2012, announced Bell Canada the full acquisition of Astral Media for 3.38 billion Canadian dollars , which was completed in July, 2013.
Business areas
broadcast
The company operates 83 radio stations in eight provinces, including (selection):
| City / Province | Branding | frequency | format |
|---|---|---|---|
| Calgary , Alberta | Virgin Radio Calgary | 98.5 FM | Top40 / Mix |
| Vancouver , British Columbia | Virgin 95.3FM | 95.3FM | Top40 |
| Salmon Arm , British Columbia | EZ Rock 91.5FM | 91.5FM | skirt |
| Winnipeg , Manitoba | Hot103 | 103.1FM | Top40 |
| Fredericton , New Brunswick | 105FM Fox | 105.3FM | skirt |
| Bathurst , New Brunswick | Max 104.9 | 104.9FM | Mix |
| Truro , Nova Scotia | 99.5 Cat Country | 99.5FM | Country |
| Grand Falls , New Brunswick | K93 | Mix |
TV channel
- The Movie Network
- Canal D
- Historia
- Teletoon (50/50% share with Corus Entertainment )
- Mpix
- MusiMax
- MusiquePlus
- Disney XD
- Disney Junior
- Canal Vie
- Cinépop
- ViewersChoice
- VRAK.TV
- Ztélé
Astral Media Outdoor
Astral Media Outdoor (also Out of Home) is a division of the company that markets advertising space. The company has 9,500 advertising spaces that are spread across the country and are located in highly frequented locations.