Augustiner brew

from Wikipedia, the free encyclopedia
Augustiner-Bräu Wagner KG

logo
legal form Limited partnership
founding 1328
Seat City arms of Munich Munich
management Martin Leibhard, Werner Mayer
Number of employees 451
sales EUR 206 million
Branch Brewery
Website www.augustiner-bräu.de
As of September 30, 2017

Augustin brewery on Landsberger Strasse
Headquarters in Neuhauser Strasse

The Augustiner-Bräu Wagner KG is the oldest still existing brewery in Munich . Augustiner-Bräu is also the brand name of the beers produced there .

history

By order of the Freising Bishop and the Bavarian Duke, monks of the Augustinian order settled at the gates of Munich from 1294 . Around 1320, the Augustinian monastery was completed within the city walls. From 1328 at the latest, the monks operated a brewery in this monastery. Augustiner is the oldest still existing Munich brewery and at the same time the oldest Munich trade.

In 1803 the state took over the monastery and brewery in the course of secularization , before the brewery was privatized a little later and in 1817 settled in Neuhauser Straße. The head office there is now a large restaurant. On March 5, 1829, the married couple Anton and Therese Wagner acquired the Augustiner brewery. After Anton's death in 1845, Therese Wagner took over the management of the brewery until her eldest son Joseph Wagner took over the inheritance in 1858 . The brewery flourished under his leadership, and his initials “J. W. “are immortalized in the company logo to this day . In 1885 the head office was moved to the now listed brick cellar area on Landsberger Strasse , which had previously been used twice as a storage cellar for the Mathäserbräu. After Joseph's death in 1900, his sons Richard and Max Wagner ran the brewery. In 1941 Richard's son Rudolf took over the management and converted it into a limited partnership . The brewery building was badly damaged during World War II , but was rebuilt soon afterwards. Rudolf Wagner increased beer production to around 300,000 hectoliters and resisted takeover offers from, among others, the Hacker Brewery and the Oetker Group .

When Rudolf Wagner died in 1981 with no descendants or leaving a will , the brewery fell to a community of heirs consisting of his cousin Edith Haberland-Wagner (1899–1996), daughter of Max Wagner, and other cousins ​​and cousins ​​living in Bavaria, Austria and North America who were descendants of Richard and Max Wagner's sisters. Edith Haberland-Wagner held 50% of the shares in the brewery. The business was now managed by the general partners Hans Inselkammer , Ferdinand Schmid and Karl Großmann , while the heirs entered as limited partners . On the advice of Ferdinand Schmid, Edith Haberland-Wagner ordered in her will the establishment of the non-profit Edith Haberland Wagner Foundation , to which she bequeathed her majority stake in order to prevent a takeover and subsequent break-up by larger brewery groups and, above all, to preserve jobs.

Ownership structure

The brewery is just over 50% owned by the Edith Haberland Wagner Foundation . The foundation uses the profit to which it is entitled to promote cultural and social engagement, especially in the Munich area . The first chairman of the foundation was Ferdinand Schmid until his death on November 19, 2013. Before his death he appointed Paris-born Catherine Demeter as his successor. She comes from the Augustiner founding family Wagner and has been the first director of the Edith Haberland Wagner Foundation since November 2013 and owns shares in the brewery herself. The other almost 50% are distributed among several general partners, of which the descendants of the Wagner family hold just under 20% and the Inselkammer family just under 30%. Jannik Inselkammer was managing director of the brewery alongside Werner Mayer until his accident death in March 2014. His successor was Martin Leibhard, who grew up on the company's premises as the son of a former master brewer, then trained as a brewer and studied brewing.

Range and output

Brewery team at the Oktoberfest costume parade 2006
Beer output from the Augustiner brewery in St.
2006
  
 1,130,000
2009
  
 1,260,000
2011
  
 1,300,000
2013
  
 1,260,000
2015
  
 1,590,000
2016
  
 1,780,000
2017
  
 1,740,000

When the "Augustiner" is spoken of, it usually means the "Lager Hell". There are a total of eight different varieties, some of which are only available seasonally and / or only in the greater Munich area.

  • Helles : The best-selling variety, jokingly also "Grüner August", "Grüner Mönch" or simply "Gustl" or - to distinguish it from the noble substance - also called "Grünes Helles", is a full beer with an alcohol content of 5 , 2% and an original wort content of 11.5%. The design of the bottle label has remained unchanged for several decades.
  • Edelstoff : A light export beer with 5.6% alcohol and 12.7% original wort.
  • Oktoberfest beer : The Wiesn noble specially brewed in March, which is served at Oktoberfest and is also available in bottles. It is usually the strongest of the Oktoberfest beers and in 2013 had an alcohol content of 6.4% with 13.6% original wort. It is the only one of the Oktoberfest beers that still comes from traditional wooden barrels, the so-called deer .
  • Wheat beer (alcohol content 5.4%)
  • Pilsner (alcohol content 5.6%)
  • Dark : A bottom-fermented dark beer with an alcohol content of 5.6%.
  • Heller Bock : A bock beer with an alcohol content of 7.5%, which is mainly available in Munich in May and June.
  • Maximator : A dark strong beer with a high original gravity and an alcohol content of 7.5%, which is only served in the fasting period before Easter and is also sold in bottles.

The beers are bottled in the “ Euro bottle ” and in some cases also in the 0.33 liter Vichy bottle. Soft drinks have not been produced since the early 1990s.

The total output in 2005 was around 950,000 hectoliters , in 2010 it was just under 1.3 million hectoliters. The company operates its own barn malt house .

gastronomy

The figurehead on the back of the headquarters in Munich

The company now operates more than 60 businesses (as of 2011). The most famous bar is the Augustiner cellar in Maxvorstadt. Karl Ederer , who ran the Zur Schwalbe business from January 2015 to December 2017 , was also one of the tenants .

Web links

Commons : Augustiner-Bräu  - Collection of images, videos and audio files

Individual evidence

  1. ↑ a b Sueddeutsche.de: Leibhard succeeds Inselkammer , July 1, 2014
  2. ↑ a b Federal Gazette: Augustiner-Bräu Wagner KG - annual financial statements for the financial year from October 1, 2016 to September 30, 2017. October 23, 2018, accessed January 15, 2019 .
  3. ^ Christian Lankes: Munich Augustiner - From beer barrels, Fatschenkindln and deer antlers. House of Bavarian History, accessed on December 21, 2013 .
  4. ↑ a b story. (No longer available online.) Augustiner Brauerei KG, archived from the original on December 24, 2013 ; Retrieved December 21, 2013 .
  5. ↑ State Capital Munich, Culture Department (ed.): KulturGeschichtsPfad8 . Munich 2014, p. 56 .
  6. ↑ a b Christian Schäder: Munich brewing industry from 1871 to 1945. The economic and historical development of a branch of industry. Tectum Verlag , Marburg 1999, ISBN 978-3828880092 , p. 73 f.
  7. ↑ Hermann Bossenecker: The hermit of Augustiner. From: The time. 32/1980. ( online )
  8. ↑ The soul of the Augustinian. Obituary for Ferdinand Schmid. (shockwave / flash) Bavarian television, November 23, 2013, archived from the original on December 6, 2013 ; Retrieved December 21, 2013 .
  9. ↑ Patrick Guyton: Edith Haberland makes a brewery a benefactor. tagblatt.de, December 26, 2010, accessed December 21, 2013 .
  10. ↑ Astrid Becker: A woman for Augustinians: Catherine Demeter takes over the board post of the Edith Haberland Wagner Foundation - a surprise. In: Süddeutsche Zeitung , December 12, 2013, page 58
  11. ↑ http://www.tz.de/muenchen/stadt/jannik-inselkammer-per70988/jannik-inselkammer-stirbt-unfall-heli-skiing-kanada-trauer-augustiner-gesellschafter-muenchen-3437043.html
  12. ↑ Martin Leibhard: He is the new Augustiner boss. Abendzeitung-muenchen.de, July 2, 2014, accessed on February 10, 2015 .
  13. ↑ http://www.aktiongutesbier.de/statistik-bier-und-brauereien/
  14. ↑ Oktoberfest beer sample: Description of the Oktoberfest beers 2013. Accessed on January 13, 2014 .
  15. ↑ Annette Baronikians: The tradition lives - with deer. Abendzeitung München, September 9, 2009, accessed on January 16, 2014 .
  16. ↑ a b c Andreas Bernhard: The Augustinian feeling. From: Süddeutsche Zeitung Magazin. Issue 38/2011. ( online )
  17. ↑ Karl Ederer - top chef takes over the Schwalbe Süddeutsche Zeitung from January 12, 2015


Coordinates: 48 ° 8 ′ 20 ″  N , 11 ° 32 ′ 36 ″  E