Christian Hoyer

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Jakob Christian Hoyer (born January 3, 1794 in Oldenburg (Oldb) ; † April 10, 1865 ibid) was a German businessman , banker and local politician .

Career

Hoyer came from a Danish farming family and was the eldest son of Niels Nielsen Hoyer (1746–1817), who immigrated to Oldenburg, which was also Danish at the time, around 1772 and his second wife Helene Maria née. Bolte (1754-1815). His father first worked as a servant and then went into business for himself as a grocer. Hoyer took over his father's business in 1815, immediately expanded the warehouse and expanded his range considerably in the following two decades. In addition to colonial goods and wines, which were delivered to Göttingen as early as 1819 , the range now also included spirits , chocolate , stearic lights , soap and vinegar. The attempt to manufacture cloth, begun in 1819, proved to be unprofitable and was discontinued. In addition, Hoyer tried to secure long-term business success through careful and purposeful planning and investments. In 1841 he bought an extensive piece of land in Donnerschwee in order to build a beer brewery and a stearin light factory. Production there on a larger scale could not begin until 1847. Hoyer also exported his beer to neighboring countries and even to China, until English breweries finally ousted him from these markets.

In 1847 Hoyer also relocated the family residence to Donnerschwee and one year later handed the business in Oldenburg to his son Johann Heinrich (1817–1909). In 1853, Hoyer also handed over the Donnerschweer factory to his son and could now devote himself to other projects.

As early as the early 1840s, Hoyer recognized that the Oldenburg economy was suffering from a lack of capital in addition to certain structural weaknesses. Therefore, Hoyer joined forces with other merchants and founded the Oldenburgische Spar- und Leihbank on January 6, 1845 . From 1845 to 1848 he was its first director and then ran the bank together with Friedrich Bernhard Hegeler for another sixteen years. The bank, with its two main activities of lending and capital investment, soon became more and more popular and opened one of the most important periods in the city of Oldenburg's economic history in the 19th century. The industrialization surge from 1848 to 1855 was co-steered by the bank.

Furthermore, Hoyer was a highly respected senior citizen and councilor in the Oldenburg city ​​council and stood out as a co-founder of the Oldenburg insurance company from 1857 and the trade and commerce association from 1840, the forerunner of the Oldenburg Chamber of Commerce and Industry . The association, of which he was part of the board of directors, recommended him to the State Ministry as an expert for a conference of representatives of the northern German economic area on future German customs policy, held in Frankfurt in August 1848 , at which Hoyer sustained the principle of free trade in the still-to-be-created German nation-state represented. In 1864 he finally retired from business and political life due to persistent health problems. Because of his activities and achievements, he is one of the most successful and important personalities in Oldenburg's economic life in the 19th century.

family

Hoyer's first marriage was to Anna geb. Mehrens (1794-1830), second with Katharina geb. Beindorff (1798-1865). He was the father of ten children, including Heinrich Hoyer (1817–1909) and Wilhelm Christoph Hoyer (1826–1897), both of whom continued their father's businesses.

literature