Grebenstein Brothers

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Handwritten dated invoice - form 1930 (detail) with stamp -Zudruck the branch in Berlin on Elisabethufer, station Görlitzer Bahnhof , and the Berlin office at Moritzplatz ;
the pictogram of Hans Günther Reinstein , stylized as a brand from the two Gs, in the letterhead ; Printed by the Willy Hahn printing house, 1929

The Gebr. Grebenstein GmbH (GG) in Hannover and Empelde was in the 20th century one of the leading producers for the production of fashionable luggage in Germany.

history

The factory , which was founded in the first years of the Weimar Republic around 1922 and named after the Grebenstein brothers , initially specialized in the manufacture of light and robust suitcases made of vulcanized fiber and leather . The legal form of the company, which was entered in the commercial register of the Hanover Local Court under number HRB 3740 , was the GmbH . The company's first location was Schaufelder Strasse in the Hanover district of Nordstadt .

Two letter G developed pictogram with suitcases as hallmark of G ebrüder G vines stone;
Excerpt from the special issue of the Hanover issue of the magazine Die Reklame from July 1923;
Design: Hans Günther Reinstein

No later than the height of the German hyperinflation of advertising and poster artist designed Hans Günther Reinstein , the hallmark of the G ebrüder G vines stone: from the two capital letters G as heads stylized the graphic artist in 1923, the pictograms of two parallel side hurrying men with multiple suitcases in hand .

Despite this modern ( advertising ) aesthetic from the early days, the purely practical value of the suitcase was still in the foreground for more than two decades before fashion considerations.

By 1930 at the latest, the company had a branch in Berlin , where the address for receiving “empty suitcases” was “Elisabethufer No.”. 53 “and the station Görlitzer Bahnhof , while the telephone number referred to the Berlin Moritzplatz .

At the time of National Socialism and in the middle of World War II , the suitcase factory was converted into part of the armaments industry . For example, in 1944, Gebr. Grebenstein GmbH had to manufacture “small parts for fuel containers ” for the German Air Force on the orders of the general air master.

It was not until the post-war period and after the currency reform in West Germany in 1948 that civil production was resumed. After the tissue from cord was introduced for the bags manufacture, and only after the deceptively crafted imitation of this tissue in particular the mass production discounted, the increased demand of consumers on the practical travel companions. Nevertheless, it was not until the 1950s that a first " design " was developed for the suitcase, which in a two-tone design and with contrasting lines contrasted something with the earlier standard suitcases. By around 1955 there were already around 80 fashionable variants in the portfolio of the suitcase manufacturer as the leading manufacturer of suitcase fashion in West Germany at the time.

View around 2008 over the courtyard of the former suitcase factory as part of today's so-called Sprengel site in the northern part of Hanover

The Gebr. Grebenstein suitcase factory also had a location in Empelde as early as 1952, before the company was deleted from the commercial register at the end of the 1960s.

Patents

The suitcase factory Gebr. Grebenstein registered the following patents :

  • 1936: Insert plate for suitcases
  • 1951: corner of the case
  • 1958: Tool for deep-drawing suitcase containers

Archival material

Archives from and about the Gebrüder Grebenstein suitcase factory can be found, for example

literature

  • Heinz Holtmann : Gebr. Grebenstein GmbH , in Heinz Lauenroth (Ed.): Hanover. Face of a lively city , with a black and white photograph of a lady with a porter at Hanover Central Station, Hanover; Berlin: Verlag Dr. Buhrbanck & Co. KG, 1955, pp. 212, 213

Web links

Commons : Gebr. Grebenstein (Hannover)  - Collection of images, videos and audio files

Individual evidence

  1. ↑ a b c d e O. V .: Gebr. Grebenstein GmbH, Empelde✝ on the northdata.de page [ undated ], last accessed on August 6, 2018
  2. ↑ a b c Compare the two-tone illustration in Die Reklame . Journal of the Association of German Advertising Experts , trade journal for the entire advertising industry , volume 16, no. 163 from July 1923: Hanover issue , p. 42; Digitized on the page magazines.iaddb.org
  3. ↑ a b c d e Heinz Holtmann: Gebr. Grebenstein G. m. b. H , in Heinz Lauenroth (Ed.): Hannover. Face of a lively city , with a black and white photograph of a lady with a porter at Hanover Central Station, Hanover; Berlin: Verlag Dr. Buhrbanck & Co. KG, 1955, pp. 212, 213
  4. ↑ a b Compare the information in the company's letterhead dated 1930
  5. ^ Helmut Zimmermann : Schaufelder Straße , in ders .: The street names of the state capital Hanover . Hahnsche Buchhandlung Verlag, Hanover 1992, ISBN 3-7752-6120-6 , p. 217
  6. ↑ a b Compare the information on the page open-data.bundesarchiv.de
  7. ↑ a b Compare the information on the Arcinsys Lower Saxony archive information system
  8. ↑ In English: Insert plate for hand trunk; DE667652C DE Grant
  9. ↑ DE1616557U DE Grant
  10. ↑ DE1799070U / DE Grant

Coordinates: 52 ° 23 ′ 16.5 "  N , 9 ° 43 ′ 6.7"  E