Margon water

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Margon water is a mineral water that was obtained from a spring in Burkhardswalde in the Müglitztal between 1903 and 2005 and filled into bottles. Today, mineral water from a spring in Chemnitz-Ebersdorf is marketed under the original name.

history

GM Gössel - Gesundbrunnen Castle (1903)
Margon illuminated advertising on a house wall in Leipzig (1989)
Margon illuminated advertising on a house wall in Pirna (2011)

The water has been extracted from the Margon mineral well in Burkhardswalde since 1903 . Back then, Gottfried Moritz Gössel founded a company for bottling medicinal water . He named the water after margon , the ancient Greek word for pearl .

Gössel was a naturopath by profession and recognized the special properties of this spring water. After the discovery of the mineral spring, he registered the Margon spring water with the coat of arms of the Johanniter cross with the patent office as a registered trademark. Since the nobility in particular swore by the miracle effect of the spring, Gössel built up a spa in Burkhardswalde at the same time and renamed his villa “GM Gössel Schloss Gesundbrunnen” . Later he wrote a book about the spring and the healing water with the title: "Das Margon"

In 1904, the water won top awards at an exhibition in Hamburg. From then on, Gössel advertised the water as “Only in Europe!”. Due to its reputation, the water soon became a constant drink among the German aristocracy and other European royal houses. As early as 1912, Gössel expanded the range to include various toiletries such as mouthwash and bath water.

A further development took place in 1929, when the Margon Sprudel was created by adding carbon dioxide . In the same year, the mechanical pumping of the medicinal water was started. In the Third Reich, the company was incorporated into the Reich Association of German Mineral Wells. Due to the state-set and comparatively low mineral water price, the water was now affordable for the common people. However, after the outbreak of the Second World War, production can only be continued at a low level from 1940 onwards due to the lack of workers and production materials, and from 1943 it is completely idle.

After the war, Artur Kunz (1916–2018) took over the Margon business, which was continued as "Gössel-Gesundbrunnen Owner Artur Kunz KG" as a derivative from the founding name of GM Gössel. In 1972, through the forced nationalization of the VEB Margon combine operation, the non-alcoholic beverage production of VEB Bramsch and some other operations were incorporated. Artur Kunz was demoted to operations director. This was the first step towards the following centralization. The trademark "Wappen und Johanniterkreuz" was changed and replaced by the glass with the sparkling spring water.

In 1990 the company was initially transferred back to Artur Kunz by the Treuhandanstalt , who in turn won Gerolsteiner Brunnen and Sächsische Aufbaubank as investors. In 1995 Artur Kunz sold his shares to Gerolsteiner. It was later taken over by the largest German brewing company, Brau und Brunnen . With the takeover of Brau und Brunnen by the Oetker Group in 2004, mineral water was incorporated into the Radeberger Group . As part of the takeover of Brau und Brunnen Mineralquellen GmbH in August 2005 by the Bad Vilbel company Hassia Mineralquellen , the Saxon Margon plant was also taken over. Hassia Group, which in the 1990s in Saxon Lichtenau , about 80 km west of Burkhardswalde, with the light Auer mineral springs , a new mineral water plant built, closed the plant in Burkhardswalde December 31, 2005 and continued production in Lichtenau continued. In the neighboring town of Ebersdorf , a spring was found with similar properties to the original in Burkhardswalde.

Neon sign at Margon-Haus in Dresden (2016)

composition

Burkhardswalder Quelle (until 2005)

Extract from the officially recognized analysis of May 20, 2003, Institut Laborunion Prof. Höll & Co. GmbH, Bad Elster:

Source Ebersdorf (from 2006)

Extract from the officially recognized analysis of December 5, 2005, Institut Laborunion Prof. Höll & Co. GmbH, Bad Elster:

Extract from the mineral water analysis of January 24, 2011, Institut Fresenius , Taunusstein:

Extract from the mineral water analysis of September 26, 2017, Institut Fresenius , Taunusstein:

Sponsorship

The company is involved in volleyball and supports two clubs in the 1st Bundesliga .

See also

literature

  • Gottfried Moritz Gössel: Margon. Self-published, Dresden 1909, DNB 57324250X . (Only edition, with illustration of the fountain figure)

Web links

Commons : Margonwasser  - collection of images, videos and audio files

Individual evidence

  1. ↑ Georg Etscheit: The power of Margon dries up. In: time online. September 15, 2005 (zeit.de , accessed July 26, 2016)
  2. ^ Uwe Hessel: VE Beverage Combine Dresden. (PDF; 871 kB). On the industrial history of the city of Dresden from 1945 to 1990, accessed on July 26, 2016.