Radio 88.6

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Infobox radio tower icon
Radio 88.6
Station logo
Radio station ( private )
reception analogue terrestrial , cable , internet , iPhone app
Reception area Vienna , Lower Austria and Burgenland
Start of transmission April 1, 1998
Broadcaster Radio Eins Privatradio Gesellschaft mbH
executive Director Ralph Meier-Tanos
Program director Thomas Korponay-Pfeifer
List of radio stations

radio 88.6 is an Austrian private radio station with broadcasting areas in Vienna , Lower Austria and Burgenland . Broadcasts in Vienna on the VHF frequency 88.6 MHz and in the Vienna cable network on 91.6 MHz. In addition, radio 88.6 broadcasts on the former Hit FM frequencies in Lower Austria and Burgenland. radio 88.6 is a company of Medien Union GmbH Wien, which is a wholly-owned subsidiary of Medien Union GmbH Ludwigshafen .

The station, whose core target group is 25 to 49 year olds, has a technical reach of 3.2 million listeners.

reception

VHF

state Transmission area frequency
Vienna Vienna and Vienna surroundings 88.6
Lower Austria Mostviertel 103.3
Oed 96.0
Lunz am See 102.2
Scheibbs 106.1
Traisen 102.7
Waidhofen an der Ybbs 106.6
Lower Austria South 106.7
Alland 92.6
to bathe 100.2
Neunkirchen 98.2
Bruck an der Leitha 91.1
Waldviertel 104.9
Gföhl 107.4
horn 101.6
Krems 106.2
Waidhofen an der Thaya 96.4
Zwettl 96.6
Weinviertel 101.0
Ernstbrunn / Leister Berge 101.0
Hollabrunn 104.7
Burgenland Burgenland 106.3
Jennersdorf 96.6
Southern Burgenland 105.5

The transmission area ("88.6 Delta") extends in addition to the Viennese city area over Lower Austria and Burgenland.

DAB +

Initially, Radio 88.6 was included in the DAB + multiplex Vienna, and since May 28, 2019 it has been available in large parts of Austria via the nationwide DAB + federal mux channel 5B. The station can also be heard worldwide via a live stream.

history

The station started on April 1, 1998 at 12:00 am as "88.6 Der Musiksender.", Although the name "88.6 Live" had been communicated beforehand. Later he called himself "88.6 Der Supermix" or "88.6 The Supermix for Vienna" and "88.6 - We play what we want". Meanwhile the station appears again under "88.6 Der Musiksender".

In October 2005, the station said goodbye to traditional format radio under the motto "We play what we want" . The relaunch then brought a new, loose style of moderation and an enormously enlarged choice of music with them. The program was based not only on successful titles from the 1980s and 1990s and current hits, but also on rarities in music history that cannot be found on conventional format radios. It didn’t matter which year or which genre they were to be attributed to. Music from all decades and all musical styles was played. In addition, there was current traffic information and hourly news every half hour (10 minutes before every full hour). The claim and music format were inspired by the American Jack FM format.

In mid-May 2012, 88.6 merged with HiT FM. With the merger, the slogan "We play what we want" was overturned. Since then, an approach to the broadcasting scheme of a format radio has been evident. The program in Lower Austria is still different from the one in Vienna and is listed as 88.6 Der Musiksender in Niederösterreich . The HiT FM website was discontinued with the merger. The programs in Lower Austria and Burgenland are broadcast from St. Pölten; As before, music and moderation for the Vienna area will be broadcast from Vienna Heiligenstadt .

Since January 2017, radio 88.6 has been broadcasting uniformly in Vienna, Lower Austria and Burgenland. With the amendment to the PrR-G in the summer of 2015, a new form of private radio license and thus the merger of regional and local radio stations into a cross-federal regional radio license was made possible. The standardization resulted in a brand relaunch with a new slogan: "This is how life rocks."

Web links

Individual evidence

  1. http://derstandard.at/1334530827255/Moira-Gruppe-Radiosender-Hit-FM-heisst-kuenftig-886-Der-Musiksender
  2. Homepage of 88.6 Regional (formerly HiT FM)  ( page no longer available , search in web archivesInfo: The link was automatically marked as defective. Please check the link according to the instructions and then remove this notice.@1@ 2Template: Toter Link / www.radio886regional.at  
  3. http://www.radioszene.de/37650/relaunch-aus-hit-fm-wird-88-6-der-musiksender.html , from April 16, 2012
  4. HORIZONT: License merger and brand relaunch at Radio 88.6. Retrieved April 21, 2017 .