Saenara Motor Company
| Saenara Motor Company | |
|---|---|
| legal form | Company |
| founding | 1962 |
| resolution | 1963 |
| Seat | Incheon , South Korea |
| management | Park No-jeong |
| Branch | Automobile manufacturer |
Saenara Motor Company (in German Neues Land ) was a South Korean manufacturer of automobiles .
history
Park No-jeong founded the company in Incheon in August 1962 . Saenara received a $ 35 million loan and technical assistance from Nissan . First the government agreed to import 400 Datsun Bluebirds, which were sold as Saenara Taxi . This severely affected the taxi business for Sibal and is seen as the reason for the decline of the Gukje Motors Company . In November 1962, the production of automobiles from CKD kits of the Datsun Bluebird (310) began . This had a four-cylinder engine with 1189 cc displacement and 55 hp . Saenara was the first Korean automobile manufacturer to have modern production facilities. The factory was designed for a capacity of 6000 vehicles per year. Production fell well short of expectations, and Saenara's vehicles could not compete with foreign models in terms of price or quality. So the government raised the price to something twice the cost of production. Production ended in May 1963 when the company went bankrupt. A total of 2773 vehicles were built.
In 1965 Shinjin Motors took over the company with support from the South Korean government.
Individual evidence
- ↑ Harald H. Linz, Halwart Schrader: The international automobile encyclopedia . 125 years of brands and models. United Soft Media, Munich 2008, ISBN 3-8032-9876-8 , chapter Daewoo (I).
- ↑ a b c d e Lee Ho-jeong: Short-lived Saenara sedan earned a place in history books. BLAST FROM THE PAST. Joongang ilbo Co., Ltd, July 27, 2009, accessed December 18, 2018 .
- ↑ a b c Jordi Catalan: Protection and national champions in the creation of comparative advantage. (PDF) the experience of the motor industry in Argentina, Spain and South Korea, 1945-87. Universitat de Barcelona, accessed December 18, 2018 .
- ^ Andrew E. Green: South Korea's Automobile Industry . Development and Prospects. In: Asian Survey . tape 32 , no. 5 . University of California Press, Bognor Regis, S. 411-428 , doi : 10.2307 / 2644974 , JSTOR : 2644974 (English).
- ↑ Prateeti Goyal: Impact of Debt. (PDF) Equity Ratio on South Korean Automobile Market. National Law University Jodhpur, August 19, 2013, accessed December 18, 2018 .
- ↑ earlydatsun.com, Section: A Daewoo Datsun? ( Memento from March 14, 2016 in the Internet Archive )
