Swabian daily paper

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Swabian daily paper
Schwäbisches Tagblatt Logo.svg
description German daily newspaper
publishing company Schwäbisches Tagblatt GmbH (Germany)
Headquarters Tübingen
First edition 1945
Frequency of publication working days / saturdays
Sold edition 35,642 copies
( IVW 2/2020, Mon-Sat)
Editor-in-chief Gernot Stegert
executive Director Alexander Frate
Web link www.tagblatt.de

The Schwäbisches Tagblatt (colloquially in its area of ​​distribution often referred to as the Tagblatt for short ) is a Tübingen daily published by the publisher of the same name and has been published since 1945. It is the local or regional press organ with the highest circulation in the Baden-Württemberg district of Tübingen and is mainly distributed via subscriptions . The sold circulation is 35,642 copies, a decrease of 24.9 percent since 1998.

The editorial offices in Tübingen and in the branches in Rottenburg am Neckar ( Rottenburger Post ), Mössingen ( Steinlach-Bote ), Horb ( Neckar-Chronik ) and Reutlingen only design the local and regional sections of the newspaper ( Neckar-Alb region ). The supraregional shell part is supplied by the Ulm- based Südwest Presse , which has a 49 percent stake in the publishing house. The day sheet after the primary Südwestpresse (appearing in Ulm, Neu-Ulm, and the Alb-Donau) whose pad based second largest Regional output with around 30 to the Südwestpresse connected locally appearing newspapers , especially in Baden-Württemberg, smaller to a Share also in Bavaria.

The publisher also publishes the weekly free advertising paper Tagblatt-Anzeiger .

reception

In its regional section, the orientation of the Tagblatt was considered to have tended to be left-liberal to left -wing, at least during the 35-year editor-in-chief of Christoph Müller (1969 to 2004) ; This is unusual for a Baden-Württemberg newspaper with a regional and state-related predominantly conservative environment (including press environment). The Tagblatt was and is colloquially referred to as "Neckar- Prawda " in colloquial language with an associative reference to the Neckar flowing through Tübingen and the most famous Soviet daily newspaper - ironically provocative by supporters and disparaging by opponents . In contrast, the supraregional shell part taken over by the Südwest Presse can be assigned to a bourgeois-liberal-conservative direction.

The Schwäbisches Tagblatt received worldwide attention in 2002: An editor of the paper had heard how the then German Federal Minister of Justice and Tübingen constituency member Herta Däubler-Gmelin (SPD) allegedly discussed the foreign policy of US President George W. Bush with Adolf Hitler at a local trade union event compared. The exact content and context of the statement are still controversial, but the incident ultimately led to Däubler-Gmelin's resignation from her ministerial office.

Edition

The Swabian Tagblatt , like most German newspapers in recent years to rest lost. The number of copies sold has fallen by an average of 1.8% per year over the past 10 years. Last year it decreased by 2.3%. It is currently 35,642 copies. The share of subscriptions in the circulation sold is 93 percent.

Development of the number of copies sold

Web links

Individual evidence

  1. ↑ a b Imprint Schwäbisches Tagblatt , accessed on March 5, 2012.
  2. ↑ according to IVW ( details on ivw.eu )
  3. ↑ cf. also Philipp Maußhardt : The spirit that came from the provinces ( Die Tageszeitung of 23 August 2004: Commentary on the cultural and historical development of the Schwäbisches Tagblatt) with an answer from the former Tagblatt editor-in-chief Christoph Müller
  4. ↑ according to IVW ( online )
  5. ↑ according to IVW , second quarter 2020, Mon-Sat ( details and quarterly comparison on ivw.eu )
  6. ↑ according to IVW , fourth quarter in each case ( details on ivw.eu )