Stadium shopping center
The Stadion Shopping Center ( Serbian - Cyrillic Стадион Шопинг Центер ) is a shopping center and at the same time the stadium of the football club FK Voždovac , which is located in the old town of the Serbian capital Belgrade , more precisely in the district of Voždovac . This is a unique object, mainly because the Voždovac stadium is located on the roof of the shopping center, but also because of its enormous capacity. The four-storey building occupies an area of 74,600 m², including an underground car parkwith two floors and 800 parking spaces. The management of the entire building complex including real estate brokerage , marketing and public relations is assigned to the Belgrade company Confluence Property Management . As the largest shopping center in Southeast Europe and the first of its kind in Europe , it is a new and sought-after tourist attraction in the Serbian capital.
Between 2011 and 2013 a new and modern shopping center was built in Belgrade's Voždovac district, which today employs over 800 people. The project of regional importance was realized by the Austrian real estate developer " Krammer & Wagner & Illmaier ", with a total of 50 million euros invested in the construction of the building complex. It is a unique construction technique that was first used in Serbia.
shopping mall
On the ground floor of the property there is a hypermarket and various shops, including a bank, as well as a bakery and a pharmacy, and several cosmetic stores. There are several fashion stores on the first floor; the larger boutiques are directly connected to the second floor. On the second floor there are other boutiques and shops where you can buy children's clothing and household appliances. On the third floor there is a modern wellness center on an area of 800 m² and an exclusive restaurant that offers visitors a view of Belgrade, among other things. Finally, the stadium is located on the roof.
opening
The opening of the shopping center aroused great interest from the citizens of Belgrade, but also from the entire region. During the opening on April 24, 2013, there was a music event, performances by artists, specially prepared entertainment programs and discounts for all visitors on the opening day.
Brands
Numerous national and international brands are represented in the shopping center. In addition to the fashion brand H&M , which opened a shop in autumn 2013, the shopping center offers the following brands, among others: C&A , Tom Tailor , Deichmann , New Yorker , Takko Fashion , Intersport , Orsay , Telenor , McDonald’s and Kentucky Fried Chicken .
Stadion
The old stadium of the club, which was built in 1912 and demolished in 2011, was located on the area on which the current structure was erected. Today Vozdovac Stadium was in line with the economic, social and environmental standards of the UEFA built. Its capacity is projected for about 5,200 spectators and is 40 meters above the surface of the earth.