|languages||German, English, Turkish, Italian, Dutch, Polish, Portuguese, Russian, Spanish|
|operator||Transfermarkt GmbH & Co. KG
( Axel Springer SE , Matthias Seidel, e-quadrat)
|editorial staff||Matthias Seidel
(founder & managing director)
transfermarkt.de (also spelled TM.de ) is a German website on the subject of sports . In April 2020 was transfermarkt.de, according to the online presence of the kicker , the biggest portal in Germany with a focus on football . In the same month, according to the IVW , the website was in 39th position of the most frequently visited websites in Germany (with around 44 million visitors). The website is operated by Transfermarkt GmbH & Co. KG, based in Hamburg-Wandsbek .
The website was founded in May 2000 by Matthias Seidel . In September 2001 the database containing the data on players, coaches and competitions was introduced. This database was set up by the portal's online community and is still being maintained and expanded by them to this day. In February 2014, this database included over 300,000 soccer players, 33,000 coaches and around 330 different competitions. The international presence of transfermarkt.at and transfermarkt.ch started in November 2007 and January 2008, respectively. In September 2008, Seidel sold 51 percent of the website, and thus also the database created by the community free of charge, to Axel Springer SE for a rumored single-digit million amount . The Austrian agency e-quadrat , which is also responsible for marketing the Transfermarkt versions from Austria and Switzerland , holds another five percent . The previous sole owner Seidel kept 44 percent of the shares. The English-language version transfermarkt.co.uk followed in January 2009 and shortly thereafter in February of the year transfermarkt.tv , to which professionals are regularly invited, interviews are held and football matches are discussed. Finally, in July 2010, the Italian version, transfermarkt.it, followed . The women's soccer platform soccerdonna.de followed in August, which is similar to the database and forum structure of Transfermarkt in a smaller way. Two months later the Turkish version transfermarkt.com.tr was put online. In addition, Matthias Seidel launched the results service website ligalivedabei.de in November , on which football matches can be followed in the live ticker worldwide.
In September 2012, Transfermarkt took over the web portal WahreTabelle , which analyzes wrong referee decisions and creates a fictitious Bundesliga table based on criteria it created itself. The Polish version transfermarkt.pl went online in October of the same year , followed by the Spanish version transfermarkt.es in January 2013. In the same month, Transfermarkt was the best-visited German sports website for the first time with 33.7 million visits . Since the end of March 2013, a smartphone application has been available that was initially only available for the Apple iOS operating system, but has now also appeared for devices based on Android and Windows Phone . The Dutch format transfermarkt.nl was launched in February 2014 and the Portuguese portal transfermarkt.pt on April 1, 2014 . The Russian format transfermarkt.ru was launched on February 1, 2019 and focuses on the entire Russian-speaking area.
In particular, Transfermarkt.de publishes news about player transfers in international football leagues and provides information on club history, stakes and performance data, as well as the so-called " market value " of individual players. The published “market values” of soccer players are purely estimated values that result from the opinion of the portal's online community and are based on the publicly available information about the respective player. These are coordinated with the Transfermarkt management and published. This community includes the users of the portal, as well as moderators and "information scouts". The operators state that attempted exertion of influence, for example by player advisors, on the “market values” is not permitted, but the seriousness and neutrality of the information is controversial. For example, the data for the entire "Eastern Europe" area in 2009 was only verified by 30 to 40 members. Although publications by the Axel Springer SE publishing house in particular often cite “market values” like facts, they are purely fictitious values that are often based on different assessments by the community and rumors. Scientific studies, however, confirm that the information has a good correlation with comparative data and use the data for analyzes. In 2012, scientists compared the estimated market values with the transfer fees actually achieved by the players who switched that year and found a correlation coefficient of 0.93.
Anyone interested can open a user account on Transfermarkt.de , which allows them to participate in discussions, the betting group and other content. In addition, registered users can send corrections to match reports as well as club and player profiles, which are then checked by the data scouts.
On September 17, 2009, a printed season booklet for the 2009/2010 Bundesliga season was published for the first time . With the Transfermarkt World Cup 2010, the Transfermarkt EM booklet 2012 and the Transfermarkt season booklets 2010/2011, 2011/2012, 2012/2013 and 2013/2014, six further print publications followed. For the 2012/2013 season, the magazine was published twice: once as a normal single issue in September 2012 and again in a reduced version without content on the regional leagues as a Sport-Bild supplement in October 2012. Since the 2013/2014 season, the magazine has been published for Bundesliga season no longer individually, but through cooperation in a bundle with Sport Bild , primarily to improve availability. In April 2014, the 2014 World Cup was published as the eighth edition of the Transfermarkt World Cup. In September 2014, the ninth publication, the season booklet for the 2014/15 Bundesliga season , was published. In September 2015, another season booklet for the 2015/16 Bundesliga season was published. For the European Football Championship 2016 , for the first time since 2010, no magazine was published on a major football tournament. Organizational reasons were given as the reason. For the 2016/17 Bundesliga season, another season brochure was published in September 2016.
Criticism of the 2014 relaunch
A relaunch to version 4 took place on May 19, 2014 . In the course of this update there were both server-related and data law problems, as private data was visible to other users for an indefinite period of time. The site was only usable for 48 hours; A shit storm raged on Facebook , which was intensified by insufficient communication on the part of the operator. The biggest points of criticism of the users were on the one hand the confusing, new design, on the other hand the supposedly humorous way with which the critics on Facebook were reacted to. As a result, transfermarkt.de publicly apologized for the incidents and problems caused by the relaunch.
Transfermarkt also acts as a sponsor of the lower-class Hamburg club Wandsbeker TSV Concordia . Transfermarkt founder Matthias Seidel has been the club's president since April 2015.
- Official website transfermarkt.de
- Official website transfermarkt.de season issue
- Official website soccerdonna.de
- Football live ticker ligalivedabei.de
- Official website Wahretabelle.de (forum for referee decisions)
- Ddf April 2020 Offers Ranking Digital. In: Online Research Working Group . agof - Arbeitsgemeinschaft Onlineforschung eV, May 4, 2020, accessed on June 3, 2020 .
- Online usage data. In: ivw-online.de. Information community to determine the spread of advertising media , April 2020, accessed on June 3, 2020 .
- The statistics godparents ( Memento from August 3, 2017 in the Internet Archive ) Ballesterer, May 8, 2008
- Transfermarkt.nl: Dutch TM version now online ( Memento from March 11, 2014 in the Internet Archive ). 02elf, February 10, 2014
- Everything you ever wanted to know about football ( Memento of October 22, 2014 in the Internet Archive ). wien international, May 7, 2008
- What Springer plans to do with the sports portal Transfermarkt.de
- Axel Springer AG: Axel Springer takes over the majority of Germany's largest football community
- Wahretabelle.de now from TM.de on September 20, 2012, accessed on February 17, 2013
- TM.de: Top sports page in January of February 8, 2013, accessed on February 17, 2012
- Transfermarkt app is now available free of charge in the App Store ( Memento from May 18, 2017 in the Internet Archive ) from March 27, 2013, accessed on April 16, 2013
- Transfermarkt.de New TM version in Portugal
- Manipulated market value . Die Zeit, December 10, 2009
- The price of success. Player transfers in the Bundesliga . Feature by Deutschlandfunk , August 20, 2010
- Bundesliga transfers - magic of the Pinkepinke plan . Der Spiegel, August 6, 2010
- Alex Bryson, Bernd Frick and Rob Simmons: The Returns to Scarce Talent: Footedness and Player Remuneration in European Soccer (PDF; 226 kB). CEP Discussion Paper, No. 948, September 2009
- Egon Franck, Stephan Nuesch: Talent and / or Popularity: What Does it Take to Be a Superstar? ( Page no longer available , search in web archives ) Info: The link was automatically marked as defective. Please check the link according to the instructions and then remove this notice. . Institute for Strategy and Business Economics (ISU), Chair of Strategic Management and Business Policy, University of Zurich
- Jürgen Gerhards, Michael Mutz, Gerd G. Wagner: The calculation of the winner: market value, inequality, diversity and routine as influencing factors on the performance of professional soccer teams , Zeitschrift für Soziologie, vol. 43, issue 3, June 2014, p. 240
- Market value of the World Cup participants: Germany in the final! . Der Spiegel, June 6, 2014
- Advertise & Sell : Transfermarkt.de comes as a magazine
- Meedia: Third paper offshoot of the online portal published - Transfermarkt.de: the better special issue ( Memento from September 20, 2010 in the Internet Archive )
- Yahoo : Transfermarkt season 2011/2012 in stores from Tuesday ( Memento from November 13, 2012 in the Internet Archive )
- Transfermarkt.de: World Cup magazine now in stores
- Transfermarkt.de: NEW: Transfermarkt season booklet 2014/15
- Transfermarkt.de: Transfermarkt special issue EM 2016
- Data leak at Transfermarkt.de
- watson.ch: “Transfermarkt” launched its new website on Monday. What went wrong went wrong, accessed on May 21, 2014
- Transfermarkt says sorry