Walther Moede

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Walther Moede's grave in the In den Kisseln cemetery in Berlin-Spandau.

Walther Moede (born September 3, 1888 in Sorau , Niederlausitz; † May 30, 1958 in Berlin ) was a German industrial psychologist and university professor. He was one of the founders of business psychology and psychotechnology .

Life

Walther Moede was the son of the Sorau school principal Karl Moede. From 1907 he studied philosophy , psychology and education in Strasbourg, Leipzig and Berlin. With the work memory in psychology, physiology and biology , he was in 1911 Ernst Meumann at the University of Leipzig to the doctor of philosophy doctorate . He then worked as an assistant to Wilhelm Wundt at the Institute for Experimental Psychology in Leipzig.

From 1915 he carried out aptitude tests for military drivers in Potsdam . At the Technical University of Berlin-Charlottenburg , he completed his habilitation in November 1918 with the work Experimental Group Psychology , which was written before the First World War and published in 1920 under the title Experimental Mass Psychology - Contributions to the Experimental Psychology of the Group , for psychotechnology in industrial work.

In 1918 he and Georg Schlesinger founded the Institute for Industrial Psychotechnology at the Technical University Berlin-Charlottenburg, where he taught industrial and business psychology , from 1919 as a full-time lecturer and from 1921 to 1945 as associate professor at the Faculty of Mechanical Engineering. He was also head of the Institute for Business Psychology at the Berlin School of Management . It was founded in 1920 and was the first specialized research institute in this field.

In 1919 he was the founder and until 1923 editor of the journal Practical Psychology and from 1924 to 1944 editor of its successor, Industrial Psychotechnology . Both dealt with problems of advertising psychology . Moede became a member of the NSDAP in 1933 (# 2593310).

From 1950 to 1951 he was professor of industrial psychology at the Humboldt University in Berlin. From 1951 to 1958 he taught at the Berlin Administrative Academy in the western part of the city. His monograph Psychology of Professional and Economic Life , published in 1958, has been translated into Spanish. Floyd Allport developed experimental social psychology based on the experimental mass psychology Moedes .

Fonts

  • Experimental psychology in the service of economic life. Springer, Berlin 1919
  • Experimental mass psychology. Hirzel, Leipzig 1920
  • Psychotechnics textbook. Springer, Berlin 1930
  • Psychology of professional and economic life . De Gruyter, Berlin 1958

literature

Web links

Individual evidence

  1. a b Wolfgang J. Koschnick : Advertising psychology. ( Memento from March 26, 2007 in the Internet Archive ) In: Focus-Lexikon. (Accessed December 12, 2007)
  2. ^ Peter Mantel: Business Administration and National Socialism: An Institutional and Personal History Study . Gabler, Wiesbaden 2010, ISBN 978-3-8349-8515-6 , p. 782ff.