Books on Demand
BoD - Books on Demand GmbH
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legal form | GmbH |
founding | 2001 |
Seat | Norderstedt , Germany |
management | Gerd Robertz, Management Spokesman , Yogesh Torani |
Number of employees | 170 |
Branch | media |
Website | www.bod.de |
The Books on Demand GmbH ( BoD ) is a self-publishing platform , the publication services for publishers and self-publications offers. The company is headquartered in Norderstedt near Hamburg and is considered the European market leader. It offers its services in Germany , France , Finland , Denmark , Sweden , Austria and Switzerland .
owner
Books on Demand GmbH has been a subsidiary of Libri GmbH since 2001 . This, in turn, is since 1993 a subsidiary of Athena IP Vermögensverwaltung GmbH & Co KG, Hamburg, which the ag maxingvest family heart belongs (known by Tchibo and Beiersdorf ).
Company history
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Business model
The business model is based on the self-publication of e-books and the print-on-demand idea: instead of pre-financing and producing a fixed edition, the content is digitized. The book is only printed on order - on demand. BoD offers the printing and delivery of books and, as a system service provider, also covers sales. Thanks to the direct connection to the main bar assortments in the book trade ( Libri , KNV , Umbreit ), all titles stored at BoD are available nationwide in stationary bookshops and in over 1,000 online shops. Customers include private individuals and more than 2,000 publishers who have titles produced for their own range. Via interfaces to various publisher deliveries , it is also possible to deliver books as drop shipments directly from production in the name of the publisher's deliveries to the customer.
Use by authors
Customers can use the company's website to self-publish books in various configurations, including a. in the form of a hard cover and / or paperback and / or e-books online. Customers decide for themselves about the content, form and time of publication of their titles and determine the retail price and thus their fee or profit margin per copy sold. Additional services such as personal advice, editing or cover design can be booked for an extra fee.
For BoD's possible clientele → see the sections under the reasoning in the article self-publication .
Examples of self-published bestsellers
Although the publication process used was actually developed for very small editions, some titles made it onto recognized bestseller lists:
- Sarah Saxx: King of Chicago - In love with a millionaire ; The romance novel reached number 1 on the Bild bestseller list in January 2017
- Markolf H. Niemz : Lucy with c ; In May 2006, the popular science novel was ranked 13th on the paperback bestseller list of Gong magazine as a new entry .
- Reinhard Rossmann, Daniel Schandl and Thomas Fuchs: The 7 sins in founding ; A few months later, the guide for business start-ups, told in fairy tale form, came 17th on Manager Magazin’s business bestseller list .
- Jennifer Cranen: I don't want you to cry ; The Cancer Diary made it onto Spiegel Online's paperback bestseller list in November 2008 .
Other typical fields of application
- Deposit copies of scientific texts such as studies, seminar papers, diploma or doctoral theses
- Operating instructions, training documents, commemorative publications and conference proceedings
Edition BoD
Vito von Eichborn , founder of Eichborn Verlag (and today works as a freelance journalist), was editor for Edition BoD from 2006 to 2013 . From the new publications by the authors, he selected a new title for the edition every month based on quality and originality criteria. The aim of the edition was to exemplify which extraordinary publications are possible in self-publishing.
Use by publishers
According to the company, the services are used by medium-sized publishers as well as international publishing groups. In addition to science and non- fiction publishers such as Springer and De Gruyter , titles are also produced for fiction publishers such as Suhrkamp- Verlag.
Typical fields of application
- First editions with small print runs and / or high print run risk
- Reprints
- Reprint of out of print titles
- Slowly rotating permanent items
- Backlist title
- Regular updates
- Personalized content
Advantages for publishers
- Use of the long-tail principle with a positive effect on company profits
- Increase in profitability, as there are no pre-production financing or storage or handling costs
- Variety of titles and thereby sharpening of the publisher's profile
- Avoiding scrapping and waste
- Increase in efficiency through drop shipment with fully electronic connection to publisher deliveries
- Investment in author loyalty and securing title rights
- Target group-specific marketing with individual reading and test requirements for authors, journalists, etc. a.
Books on Demand GmbH is a member of the German Book Trade Association .
Awards
- 1999: Computerworld Smithsonian Award
- 2006: Germany - Land of Ideas for the innovative idea of only printing books after they have been ordered
- 2006: Golden Pixel Award in the “Book Projects” category for the BoD book commissions published by the Zurich University of Art and Design (HGKZ) .
- 2011: Querdenker Award presented for the innovative publication concept that gives everyone the chance to print their own book and publish it as an e-book.
literature
- Tim Gerber: Report - Books on Demand. Book 2.0 . In: c't, 3/2008, pp. 86-87, Online (fee required) ( Memento from February 12, 2008 in the Internet Archive )
- Sven Stillich, Lara Strathus: My own book , online in Stern on February 24, 2008, from issue 08/2008
Individual evidence
- ↑ Books on Demand website: Press brochure ( page no longer available , search in web archives ) Info: The link was automatically marked as defective. Please check the link according to the instructions and then remove this notice.
- ^ Clemens von Frentz: Books on Demand: New location inaugurated on druck-medien.net on May 6, 2010; Retrieved June 3, 2015
- ^ Books on Demand website: Studies
- ↑ Full control, recognition, money - BoD study on self-publishers in Germany. In: Börsenblatt.de. October 10, 2013, accessed August 5, 2016 .
- ↑ BoD study on professionalization among self-publishers. In: Börsenblatt.de. January 20, 2015, accessed May 8, 2016 .
- ↑ Every fourth bookseller carries titles by self-publishers - BoD study 2016. In: Börsenblatt.de. March 14, 2016, accessed August 5, 2016 .
- ↑ Alliance of market leaders - Books on Demand and Random House start self-publishing offer. In: buchreport.de. October 12, 2015, accessed August 22, 2018 .
- ↑ TWENTYSIX website: TWENTYSIX - Der Self-Publishing-Verlag
- ↑ BoD launches offer for academic publishing - PubliQation should get research moving. In: boersenblatt.net. January 18, 2017. Retrieved July 21, 2017 .
- ↑ PubliQation website: PubliQation - Academic Publishing
- ^ A b Books on Demand website: The company
- ↑ Books on Demand website: About BoD
- ↑ Vito von Eichborn's new book series at Books on Demand: “The new is created on the edges”. In: Buchmarkt.de. June 1, 2006, accessed August 5, 2016 .