Mayfly
Mayfly usually refers to a short-lived matter (a topic, a thing) of only temporary importance. In the media, it describes the phenomenon of the ephemerality of stars or of topics and prominent people in current reporting. In particular, as a term in argumentative debate, topics or celebrities are separated from mayflies, which is occasionally also applied to unknown people, for example in order not to understand a person's career or education as a mayfly.
In music in particular, it is used to describe artists or bands (or, in a figurative sense, their titles) who can only boast one song with outstanding success. The demarcation to artists with a long-lasting success is not without controversy. Short-lived topics are also occasionally referred to in this way in literature, current reporting and other areas.
The term soap bubble , which is mainly used as a synonym in current reporting, is related.
music
In Germany, the English-language term one-hit-wonder , although it corresponds relatively exactly to the German term “one -hit-a- fly”, is mainly used in English-dominated rock and pop music and international hits.
pop music
There is no fixed definition of the term for the term “mayfly”. The Neue Deutsche Welle (see also list of artists ) has produced numerous artists who can more or less be assigned to this attribute. Relatively clear is the assignment in Die Doraus & die Marinas with Fred vom Jupiter , Tüff 86 ( Blaulicht Tütata ) without known chart placement and internationally with Bell, Book & Candle ( Rescue Me ), Lou Bega ( Mambo No. 5 ) or Taco ( Puttin 'On the Ritz ). Ephemera are also often represented in the genre of summer hits , such as B. Los Del Rio ( Macarena ) or Las Ketchup ( The Ketchup Song ).
Another media phenomenon is the short-term hype surrounding the actors in numerous casting shows such as Germany is looking for the superstar . Here, too, the “mayfly” judgment for most of the winners from the press is clear.
"Signature Song"
Also Vultures ( GNP D / AT / CH # 1) is called a flash in the pan, although at least in Austria, Visit Europe was successful (7th place). For such titles there is the term “Signature Song” (most famous song by a singer or a band) in English to describe this outstanding and therefore “identity-defining title” (as translated into German) from the “one-hit wonder”, the Mayfly, delineate. DÖF also had only one outstanding success in Germany with Codo… düse im Sauseschritt (D / AT / NL / BE 1st place, Switzerland 4th place), although taxi also reached 2nd place in Austria . Nonetheless, even Prokopetz says that it was always clear to him that a title like Codo would remain an ephemera.
Folk music
In the area of folk music, in which mostly far less successful chart placements are achieved and where the level of awareness is often limited to the language area of the performers, the feeling of having to counteract the tendency towards a flash in the pan is obviously widespread (see below ). For example, the musicians from Göstratal attach great importance to the statement that their music is too good for a mayfly. Even the Dorfrocker grapple in an interview with the described as a problem challenge of how to prevent the development of flash in the pan.
Classical music
Many classical composers, even though they have published a large number of works, are known to the public for only one piece of music. Some of these works have recently become popular through advertising (e.g. the Radetzky March by Johann Strauss (father) in the Bonduelle advertising of the 1980s) or through films and TV shows. Further examples are Canon and Gigue in D major by Johann Pachelbel , the Saber Dance by Aram Chatschaturjan or The Prayer of a Virgin by Tekla Bądarzewska .
Literature, film and entertainment
The term mayfly is occasionally used for authors in literature and film who owe their greatest fame to a single work. Examples from literature are Who disturbs the nightingale (by Harper Lee ) or the only known novel Gone with the Wind by Margaret Mitchell . An example from the film industry is Natasha Henstridge in one of the leading roles in Species .
Hans R. Beierlein , media manager and music publisher, calls for courage and a willingness to take risks in the mass media, which have always based their success on the same television formats as the Musikantenstadl and the Grand Prix of Folk Music . The business needs ephemera and “being able to buy everything” in order to keep the entertainment formats that have existed for decades interesting.
The term used for argumentative debate in the media
Although events or people are also referred to as ephemera in the media, e.g. B. in the case of a lost game or a disappointing sporting performance, the term mayfly is used much more often as a term in argumentative discussions to boldly evaluate one's own attitude to a topic as “ not a flash in the pan”. In both cases it has a negative connotation. The negation none is used here as an antonym for constancy. For example, Daniela Katzenberger had to prove in 2012 that she was not a flash in the pan.
Areas of application are music, show business, literature and film, above all sports, politics, financial and business news, but also all other events and current reports in the press and radio.
Examples:
"There the 24-year-old from Erfurt has to prove that third place ten months ago at the World Cup in Dortmund was not a one-off."
“Does that mean that new sales will be generated there? Was 2004 not a flash in the pan and MorphoSys will continue to make a profit, also in 2005? "
"The supposed mayfly hums again."
Web links
Individual evidence
- ↑ Udo Sell: Adolescents are no flash in the pan. Saale-Zeitung, April 1, 2011 ( online at infranken.de)
- ↑ a b Mayfly ( memento of the original from January 11, 2014 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. in the vocabulary lexicon of the University of Leipzig (use of terms with examples; quotations are reproduced here and on the further detail page ( memento of the original from January 11, 2014 in the Internet Archive ) Info: The archive link has been inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. )
- ↑ Title on Youtube
- ↑ “DSDS” and Bohlen “Normalos don't stand a chance.” Stern.de, January 21, 2009
- ↑ Show winner as a one-shot - now Mehrzad threatens the fate of the DSDS. rp-online.de, April 19, 2010 (based on an agency report)
- ↑ Neue Deutsche Welle (NDW) ( page no longer available , search in web archives ) Info: The link was automatically marked as defective. Please check the link according to the instructions and then remove this notice. on: hallo-bea.com
- ^ Term in dict.cc cf. also English Wikipedia: en: Signature song
- ^ Agency Seidl, Kultur & Management GmbH, Gmunden (Austria). Week interview (Prokopetz), quoted in Kristin Peukert: DÖF - "Codo (… düse im Sauseschritt)": An ironic reference to the German hit (housework, Verlag Grin) p. 19 ( online excerpts from Google Books )
- ↑ Chronic the group on goestrataler.de
- ↑ Matthias Endriss in an interview with Tobias Thomann: Dorfrocker: Plan B leads the three boys to the monastery. Mainpost, June 26, 2008
- ↑ Radetzky March on halloffame2011.classicfm.co.uk
- ↑ cf. z. B. this and other commercials linked there ( YouTube )
- ↑ fudder.de: The oldest catchy tune in the world ( Memento of the original from August 14, 2014 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice.
- ↑ Stephen Murray: Yahoo! Contributor Network ( page no longer available , search in web archives ) Info: The link was automatically marked as defective. Please check the link according to the instructions and then remove this notice.
- ^ Garrett Harris: Sheath Thy Sword. San Diego Reader, October 31, 2011
- ↑ 50 Years of To Kill A Mockingbird. abebooks.com
- ^ Günter Tolar in collaboration with Hans R. Beierlein: Courage to courage - Hans R. Beierlein - 111 answers, Verlag 66 GmbH, A-3300 Amstetten 2004, ISBN 3-902211-27-X
- ↑ z. For example: "I want to hope that the game in Frankfurt was a one-day fly" in: berlinonline.de of March 18, 2005
- ↑ tvminder.de: Naturally blonde: In 2012, Vox is increasingly relying on Daniela Katzenberger
- ↑ n-tv.de of January 10, 2005 ( http://www.n-tv.de/5474668.html ( Memento of January 22, 2005 in the Internet Archive ) )
- ↑ n-tv of February 25, 2005 ( http://www.n-tv.de/5499435.html ( Memento of March 1, 2005 in the Internet Archive ) )
- ↑ fr-aktuell.de of April 1, 2005
