chocolate bar
A chocolate bar is a confectionery in bar form which contains a filling. Depending on the variety, chocolate bars are filled with caramel , nuts , marzipan or creams, for example , and some contain biscuits or wafers .
The market leader in the chocolate bar market for industrially produced chocolate bars in Germany is Mars (30% market share) with its brands Mars , Snickers , Twix , Bounty etc., followed by Ferrero (28.3%), Nestlé (7.8%) and Kraft Jacobs Suchard (3.5%). After taking over the British confectionery manufacturer Cadbury in 2010, the US food company Mondelēz International is the global market leader ahead of Mars Incorporated and Nestlé.
history
The chocolate bar is, like the praline , an invention of Belgian chocolatiers , in Belgium the chocolate culture was highly developed early on, because compared to other countries in Belgium cocoa beans were available very early and particularly cheaply.
The forerunner of the chocolate bar is bar-shaped chocolate , which was introduced in Europe in the 19th century, supposedly first in Great Britain. It was still dark chocolate . The milk chocolate was first made in Switzerland until the 1875th
The company of the American Milton S. Hershey , who produced sweets from caramel at the end of the 19th century, is considered to be the first large-scale manufacturer of a modern chocolate bar . In 1893 he bought a German machine for chocolate production at the World's Columbian Exposition in Chicago and began manufacturing filled chocolate bars and pralines a year later under the name Hershey's Chocolate Company . Since the bars were selling very well, a few years later numerous similar products with different fillings were launched on the US market. The first chocolate bar with peanuts called Squirrel Brand was launched in 1905 by Perley G. Gerrish in Cambridge . Goo Goo Cluster appeared on the market in 1912 and consisted of a mixture of caramel, marshmallow , peanuts, coconut and milk chocolate. This strain still exists in the US today.
Chocolate bars became particularly popular in the USA at the time of the First World War because the soldiers of the US Army received chocolate in this handy form as part of their food. This was repeated in World War II , and US soldiers also brought the chocolate bars to Germany during the occupation.
In 1923, Frank C. Mars created his first chocolate bar called Milky Way . A few years later, he launched Mars and Snickers .
More recently, so-called praliné bars with elaborate fillings have again been made by many expensive chocolate brands. The transition between filled panels and bars is fluid here. In the past there were praline bars from the Trumpf company with the name “Pralette”, which were produced until the 1970s. The advertising slogan for the duplo bar, which is advertised with the words “probably the longest praline in the world” , also points to the overlap between praline and bars .
See also
swell
- ^ Jacques Mercier: The Temptation of Chocolate . Lannoo, Brussels 2008, ISBN 2873865334 , p. 101.
- ↑ Information on the US chocolate industry
- ↑ a b Article Land of the Candy Bar ( Memento of the original from February 25, 2009 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice.
