Google Doodle
The graphical change in the company logo of the US company Google LLC is referred to as Google Doodle (dt. Scribble , scribble ) .
The company has been displaying the logo on special occasions since 1998, such as B. birthdays, elections or different anniversaries, on your own website in a different form. Most of the time, the letters are still recognizable. In addition, these graphics are linked to a search query on the relevant topic instead of the company's own homepage . Usually, the graphic will stay on the company website for as long as the occasion arises.
The company has had a US patent on its graphics since 2011. By the beginning of 2014, almost 1900 graphic variants were recorded.
history
The first graphic appeared in 1998 when Larry Page and Sergey Brin changed the original logo to express their presence at the Burning Man festival . The first doodles were designed very simply. Most of the time, the picture was behind or in front of the letters. In 1998 there were a total of three doodles. In 2000, Page and Brin asked Dennis Hwang if he would like to design a doodle for the national holiday in France . This doodle was so popular with users that Hwang became the chief doodler . The designers of the doodles are called doodlers . Numerous doodles are created in the USA and internationally by a team consisting of graphic designers and illustrators who are specifically responsible for the doodles. The team members are called The Doodlers in-house.
For the 2004 Olympic Games in Athens there was a new doodle every day showing a different sport.
For the European Football Championship in 2008 , Google held a competition called Doodle4Google for the first time in Germany , in which children and young people between the ages of 5 and 18 were asked to design a logo for the European Championship. The winning logo was shown on the German Google homepage on the day of the European Championship final. There were and are similar competitions in other countries. In addition, for the 2008 Olympic Games in Beijing, there were again various doodles with motifs that changed daily.
On the occasion of the 30th birthday of the arcade game Pac-Man , an interactive game was presented as a doodle for the first time on May 21, 2010. The JavaScript- programmed version of the classic included all 255 levels of the game, including a two-player version with Ms. Pac-Man . The button “Auf gut Glück” was renamed to “Insert Coin” and the game was started with it.
On March 22, 2011, Google was granted a US patent for its doodles under US patent number 7,912,915. The US-only patent describes a system that provides a regularly changing plot or a company logo for special events in order to direct users to a website.
There was a video for the first time on October 8, 2010. The occasion was John Lennon's birthday .
On January 18, 2012, as part of the protest actions against the SOPA bill, a doodle was displayed in which the Google logo was covered with a black censor bar .
On the occasion of the 2012 Summer Olympics , Google published a different doodle every day in July and August, the content of which was based on the competitions on the day in question. So was z. B. published an interactive basketball on the day of the men's basketball quarter-finals.
On the occasion of the start of the Winter Olympics in Sochi on February 7, 2014, Google showed a doodle with a doodle in the colors of the rainbow flag of the lesbian and gay movement (or the LGBT movement) for the second time after the protests against the SOPA bill, that can be understood politically.
numbers
In 2002 there were over 50 Google Doodles for the first time. In 2008 for the first time over 100, in 2010 for the first time over 200 and in 2013 for the first time over 300 doodles. In 2012 there were 293 changes. The year with the most doodles (325) so far is 2013. By the end of August 2013, 1775 Google Doodles had appeared, by the end of 2013 there were already 1881.
In the meantime, the doodles usually only appear for certain user groups, only important events such as B. Olympic games or soccer world championships still appear all over the world. So on April 22nd, 2016 on the occasion of Earth Day , this doodle could be seen in all countries except Svalbard (to Norway), Japan , Sudan , South Sudan , Eritrea , Yemen , Liberia , Guinea , Ecuador and Iran .
Web links
- www.google.com/doodles Doodles Finder (directory)
Individual evidence
- ^ Translation and pronunciation. LEO.org , accessed March 30, 2013 .
- ↑ a b Google's patent on doodles. United States Patent and Trademark Office , accessed March 28, 2013 .
- ↑ About Doodles. google.com, accessed March 28, 2013 .
- ↑ All doodles 1998. google.com, accessed on 30 March 2013 (English).
- ↑ All doodles 2004. google.com, accessed March 30, 2013 (English).
- ↑ a b All doodles 2008. google.com, accessed on March 30, 2013 (English).
- ↑ Marcin Wichary: Description on google.com/doodles. google.com, accessed March 31, 2013 .
- ↑ Description of the logo on google.de/doodles. Google Inc., accessed March 31, 2013 .
- ↑ Google: Google Doodle from January 18, 2012
- ↑ Süddeutsche Zeitung: Network Protests against SOPA - The Resistance in Pictures: Image 3: Screenshot of the Google doodle from January 18, 2012 .
- ↑ Annika Demgen: Google Doodle on Olympia: throwing baskets in browser basketball. In: netzwelt. August 8, 2012, accessed March 31, 2013 .
- ↑ a b All doodles 2012. In: google.com. Retrieved August 30, 2013 .
- ↑ Google takes a stand against homophobia. In: Süddeutsche.de . February 7, 2014.
- ↑ All doodles 2002. google.com, accessed March 31, 2013 (English).
- ↑ All doodles 2010. In: google.com. Retrieved March 30, 2013 .
- ↑ a b All doodles 2013. google.com, accessed on January 1, 2014 (English).
- ↑ https://www.google.com/doodles/earth-day-2016 Earth Day 2016, Google-Doodles, April 6, 2016, accessed on April 26, 2016.