Polygon (website)

from Wikipedia, the free encyclopedia
Globe icon of the infobox
Polygon
Website logo
Online magazine for computer games and entertainment media
languages English
operator Vox Media
On-line October 24, 2012
http://www.polygon.com/

Polygon is a US computer game website that features news and culture. In addition, reviews are written and videos and podcasts are produced. It was published by Vox Media on October 24, 2012. The website took ten months to develop and the 16 founding members included the editors-in-chief from the computer game websites Joystiq , Kotaku and The Escapist . Vox produced a documentary series about the founding. The unique selling point of Polygon should be the emphasis on the stories behind the games. In addition, detailed features are published, video content is created, and reviews and ratings are updated if something changes in a game due to an update. The website is based on HTML5 and is responsive with a pink color scheme.

history

Jim Bankoff, 2014

The gaming blog Polygon went online on October 24, 2012 as the third Vox Media brand . The website emerged from the technology portal The Verge , which was published a year earlier. Vox Media CEO Jim Bankoff approached Joystiq's editor-in-chief Christopher Grant in early 2011 to convince him of the idea of ​​a new computer game website. Note a Bankoff viewed computer games as a logical vertical market for Vox, whose sites target 18- to 49-year-olds. In addition, computer games are a growing market in terms of mobile phone games and social network games . Forbes called Bankoff's offer a "serious commitment to online journalism " in an age of content farms and dwindling print media , but Grant ultimately turned it down. After Grant took a closer look at Vox's efforts to The Verge , the content management system Chorus and the quality of the content and sponsorship, he decided to go back to Bankoff. Grant wanted the website to compete with industry leaders like GameSpot and IGN while also publishing in- depth features, similar to a magazine . Note b As part of an attempt to redefine computer game journalism, Vox produced a 13-part documentary series about the founding of Polygons ( Press Reset ).

Forbes described Polygon's 16-strong founding editorial team as a "star cast," especially because of the takeover of three former editors-in-chief of major gaming blogs. Christopher Grant left Joystiq in January 2012, joining Brian Crecente from Kotaku and Russ Pits from The Escapist . Other editors included Joystiq's senior editor Justin McElroy and staff from IGN , MTV , UGO , VideoGamer.com , and 1UP . Ben Kuchera joined the site after The Penny Arcade Report closed in November 2013. The team operates from Philadelphia , New York City , West Virginia , San Francisco , Sydney , London and Austin, Texas , while Vox Media is based in Washington, DC and New York. Polygon was developed within ten months. In addition to the website development, the name was determined during that time, along with standards for reporting and a rating scale. Polygon editors published articles under the name "Vox Games" on The Verge between February and October 2012 . The website name was first announced during a panel discussion at PAX East in April that year. It refers to a polygon , "the basic visual building block of computer games".

March 2016 was of polygon - and SB Nation editors the website The Rift Herald published that deals exclusively with the game League of Legends and its e-sports deals.

Content

"We want to focus on the human side of development."

"We want to focus on the human side of development."

- Justin McElroy on Polygon's editorial strategy, October 2012 : Mashable

Polygon publishes computer game and entertainment news, reviews, videos, and podcasts. The editorial team wants to set itself apart from other journalistic products in the industry. by focusing on the people behind the games, rather than the products. At the top of the page, several features were planned weekly that should be comparable to magazine covers. They also decided to make the rating for a game updateable if a software update contributes something to the rating in order to be able to adequately rate games and their content through updates and downloadable content . Polygon has been criticized for its low rating for The Last of Us , which was raised in the Remastered Edition . In order to identify the fact that some games did not run correctly before their actual release, Polygon began to label such reviews with the note "provisional" and to determine the final rating after the official release.

Following a second round of investments by Vox in 2013, the company announced that it would continue investing in Polygon's video content. In June 2014, feature editor Russ Pitts was fired, as was Polygon's video producer and designer. In addition, fewer features should be published in the future for cost reasons.

Polygon also has an active podcast. In Quality Control For debriefings rather than to current reviews. Podcasts that are currently no longer produced are Polygon Longform (audio versions of features), Polygon Wireframe (development stories ) and Minimap (news), which was named one of the best podcasts by Apple in 2015.

layout

The website uses a pink color scheme and emulates The Verge's magazine layout . Polygon relies on HTML5 and responsive web design, which automatically adapts to different screen sizes. The features are especially optimized for tablet use.

financing

Polygon uses "direct content sponsorship" as a form of online advertising, just like Vox Medias SB Nation and The Verge . For example, an editorial video series is sponsored by brands. Forbes wrote that Vox's avoidance of content farm and news gathering tactics and the urge to build an online community is particularly appealing to magazine advertisers. Polygon particularly emphasizes its features with potential advertisers as an indicator of qualitative content. Early advertisers included Geico , Sony and Unilever .

In June 2014, Polygon was in fourth place among the computer game blogs with the widest reach by Comscore behind IGN , GameSpot and Kotaku .

Web links

Remarks

Note aVox Medias Bankoff was a former manager at AOL and Joystiq was an AOL computer game blog.
Note b Extensive features in online journalism were uncommon at the time.

Individual evidence

  1. a b c d e f g h i j k Brian Solomon: The Inside Story Of Polygon, The Verge's New Gaming Sister-Site. In: Forbes . Forbes, Inc., October 24, 2012, accessed January 24, 2017 .
  2. a b c d e f g Tricia Duryee: Let the Games Begin: Vox Media Launches a New Site Covering Videogames. In: All Things Digital. Dow Jones & Company , October 24, 2012, accessed January 24, 2017 .
  3. ^ Johnny Cullen: Joystiq group, Crecente to form VOX Games - details. In: VG247. Videogaming247 Ltd, January 4, 2014, accessed January 24, 2017 .
  4. ^ A b Johnny Cullen: Vox Games becomes Polygon, Gera and Kollar become new staff members. In: VG247. Videogaming247 Ltd, April 6, 2014, accessed January 24, 2017 .
  5. Ben Kuchera Joins Polygon. (No longer available online.) In: GamePolitics.com. Entertainment Consumers Association January 2, 2014, archived from the original August 4, 2014 ; accessed on January 24, 2017 (English).
  6. ^ A b Andrew Beaujon: Why Polygon takes video-games journalism seriously. In: Poynter. The Poynter Institute for Media Studies, October 25, 2012, accessed January 24, 2017 .
  7. a b c d e f g h Chelsea Stark: Launch of Vox's 'Polygon'. In: Mashable . Mashable, Inc., October 25, 2012, accessed January 24, 2017 .
  8. a b Kara Swisher: On the Verge Again: Vox Media Officially Launches Into Videogames Content Arena. In: All Things Digital. Dow Jones & Company , February 21, 2012, accessed January 24, 2017 .
  9. ^ Brendan Sinclair: SB Nation, Polygon launch League of Legends site. In: GamesIndustry.biz . Gamer Network, April 15, 2016, accessed January 24, 2017 .
  10. Nicholas Tan: Polygon Slammed For 7.5 Review For The Last of Us. (No longer available online.) In: Game Revolution. CraveOnline, June 6, 2013, archived from the original on August 4, 2014 ; accessed on January 24, 2017 (English). Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. @1@ 2Template: Webachiv / IABot / www.gamerevolution.com
  11. Philip Kollar: The Last of Us Review: Dead Inside. In: polygon. Vox Media , June 5, 2013, accessed January 24, 2017 .
  12. Kyle Orland: The spotty death and eternal life of gaming review scores. In: Ars Technica . Condé Nast Verlag , February 16, 2015, accessed on January 24, 2017 (English).
  13. Erik Johnson: Polygon publisher Vox Media raises $ 40m. (No longer available online.) In: The Market for Computer & Video Games. NewBay Media, October 16, 2013, archived from the original on August 4, 2014 ; accessed on January 24, 2017 (English). Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. @1@ 2Template: Webachiv / IABot / www.mcvuk.com
  14. a b Ben Parfitt: Three staff cut as Polygon moves away from features and video. (No longer available online.) In: The Market for Computer & Video Games. NewBay Media, June 19, 2014; archived from the original on August 4, 2014 ; accessed on January 24, 2017 (English). Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. @1@ 2Template: Webachiv / IABot / www.mcvuk.com
  15. ^ Andrea Rogoff: Vox Media in the News: Week of December 21, 2015. In: Vox Marketing. Vox Media , December 22, 2015, accessed January 24, 2017 .
  16. a b Brenna Hillier: Vox Media's Polygon now live on dedicated website. In: VG247. Videogaming247 Ltd, October 25, 2012, accessed January 24, 2017 .