Kungfu (catering chain)
Guangzhou Real Kungfu Catering Management Company, Limited 真 功夫 全球 华人 餐饮 连锁
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legal form |
Limited (Ltd.) ( Aktiengesellschaft ) |
founding | 1994 - "168 Dessert House" ( 168 甜品 屋 ) 2004 - "Real Kungfu" ( 真 功夫 ) |
Seat |
Nansha District, Guangzhou PRC |
management | Pān Yǔhǎi ( President , CEO ) 潘宇海 Chen Min (Deputy CEO ) 陈敏 |
Number of employees | 16,000 (as of 2019) |
Branch | Fast food gastronomy |
Website | www.zkungfu.cn |
Kungfu ( Chinese 真 功夫 , Pinyin Zhēn Gōngfu , English Real Kungfu ), officially Guangzhou Real Kungfu Catering Management Co., Ltd. ( 真功夫全球華人餐飲連鎖 / 真功夫全球华人餐饮连锁 ), is a private fast food - restaurant chain with original headquarters in Dongguan in the southern Chinese province of Guangdong . This particular form of "private company" is called " Mínqǐ " ( 民企 , short from 民營 企業 / 民营 企业 , English civilian-run enterprise ) in China . The dishes on offer are traditionally prepared by steaming Chinese cuisine with rice ( fàn , 飯 / 饭 ), meat ( ròu , 肉 ), soup ( tāng , 湯 / 汤 ) and fresh vegetables ( shūcài , 蔬菜 ) as a side dish. For example, ribs ( páigǔ , 排骨 , English spare ribs ) are often used in dishes as a meat accompaniment. The chain's menus are all bilingual. Since the beginning of the franchising , the restaurant chain has had a stencil as a company logo that is very similar to the late martial artist and actor Bruce Lee from Guangdong.
history
The company originally started out as "168 Dessert House" - 168 甜品 屋 , a Dongguan dessert specialty store founded by entrepreneur Pan, Yuhai ( 潘宇海 ). Due to the business failure of his sister Pan, Minfeng ( 潘敏峰 ) and his brother-in-law Cai, Dabiao ( 蔡 達標 / 蔡 达标 ), Pan let the two relatives enter the dessert business with him in 1994. First as a 50 percent shareholder, later in 1997 after a name change - 168 蒸 品 店 , 雙 種子 飲食 公司 / 双 种子 饮食 公司 - and new product orientation with a 25 percent share. In 1999 the company settled in the provincial capital of Guangzhou (“Canton”). In 2004 the company finally renamed itself to “ Real Kungfu ” in order to establish itself as a fast-food restaurant chain, initially based in the Tianhe district . In 2005 the company already had a hundred branches all over China. After a capital increase in 2006 through venture capital investors, the company grew again rapidly and went public in 2009 . In 2011, Kungfu had 300 fast-service restaurants , and in 2013 there were already 479 branches across China. There are kung fu restaurants at several Chinese airports, for example in Shenzhen .
Chinese "kungfu" chain, Tianhe 2016
“Kungfu” in Shenzhen Airport , 2013
Various
Due to the great graphic similarity of the company logo with the late Sino-American martial artist and actor Bruce Lee, Shannon Emery Lee - 李 香 凝 , daughter of Bruce Lee - filed a lawsuit against the Chinese restaurant chain with a Shanghai court for copyright infringement in December 2019 .
Web links
- Official Website (Chinese)
Individual evidence
- ↑ a b c 关于 我们 - "About us". In: www.zkungfu.com. Retrieved July 12, 2019 (Chinese).
- ↑ a b 金梅 - Jin Mei: 真 功夫 : 家族 企業 的 命運 悲劇 - "Real Kunfu: Dramatic fate of a family business". In: finance.sina.com. May 23, 2018, accessed July 12, 2019 (Chinese).
- ↑ 方京玉 - Fang Jingyu: 2017 年 国人 点 外卖 吃掉 2046 亿 真 功夫 副 总裁 : 外卖 选择 已 不再 是 “便宜 为 王” - China's take-away market hits 204.6 billion yuan (32 billion USD ) in 2017 - deputy. CEO of Real Kungfu: The motto for food orders, "Everything is cheap" no longer applies. In: www.nbdpress.com. May 9, 2018, Retrieved July 12, 2019 (Chinese).
- ↑ Fang Jingyu: China's takeaway food market stands at $ 32 bln in 2017. In: www.nbdpress.com. May 10, 2018, accessed on July 12, 2019 .
- ↑ Guangzhou Real Kungfu Catering Management Co Ltd. In: www.bloomberg.com . Retrieved July 12, 2019 .
- ↑ Michael O .: Dining - Kung Fu Restaurant . In: www.smartshanghai.com. August 27, 2008, accessed on July 12, 2019 .
- ↑ China Daily: Chinese fast food firms challenging McDonald's. In: China Daily . October 29, 2013, accessed July 12, 2019 (Chinese, English).
- ↑ 经营 公示 - "Branches". In: www.zkungfu.com. Retrieved July 12, 2019 (Chinese).
- ^ Gao Changxin: McDonald's seeking a new menu for mainland success. In: China Daily . August 31, 2011, accessed July 12, 2019 (Chinese, English).
- ↑ dpa : Daughter of Kung Fu legend Bruce Lee sued restaurant chain. In: www.tonight.de. December 27, 2019, accessed January 9, 2020 .
- ^ Dpa: Chinese restaurant chain - Bruce Lee daughter complains. In: ZDF . December 27, 2019, accessed January 9, 2020 .
- ↑ 李小龍 維權 告 快餐 店 集團 - 李 香 凝 索 2.3 億 - "Fast food group indicted by Bruce Lee's rights holder - Shannon Lee demands 210 million yuan". In: Oriental Daily News . December 25, 2019, accessed January 9, 2020 (Chinese).