St. Galler Tagblatt

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St. Galler Tagblatt
description Daily newspaper for Eastern Switzerland in six regional editions
publishing company CH Media
First edition January 2, 1839
Frequency of publication Monday - Saturday
Sold edition 102,100 (previous year 111,130) copies
( WEMF circulation bulletin 2019)
Widespread edition 109,077 (previous year 114,497) copies
(WEMF circulation bulletin 2019)
Range 0.260 (previous year 0.269) million readers
(WEMF Total Audience 2019-2)
Editor-in-chief Pascal Hollenstein (Head of Journalism), Stefan Schmid
editor CH Media
Web link

The St. Galler Tagblatt is a Swiss regional newspaper . It appears from Monday to Saturday under this title for the cities of St. Gallen , Gossau and Rorschach and the surrounding area, and in the header system under seven other titles for the other regions of Eastern Switzerland. The Sunday edition, Ostschweiz am Sonntag , appeared since March 2013, from November 2017 to June 2019 only digitally and was then discontinued. The Saturday editions have been published as Switzerland on the weekend since July 2019 .

The St. Galler Tagblatt has been published by CH Media , a joint venture between NZZ-Regionalmedien and AZ Medien , since October 1st, 2018 . It was previously owned by the NZZ media group.

The St. Galler Tagblatt is the liberal newspaper in Eastern Switzerland. The former editor-in-chief Philipp Landmark described it as a newspaper with a “bourgeois-liberal background”. Colloquially, the newspaper in eastern Switzerland is often referred to as a daily newspaper .


The edition for the Rorschach region of the St. Galler Tagblatt is no longer published. The 7th edition of Eastern Switzerland on Sunday was only published digitally from November 2017 to June 2019, after which it was discontinued.

The St. Galler Tagblatt is a WEMF - certified circulation of 102'100 (previous year 111'130.) Sold or 109'077 (previous year 114'497.) Distributed copies and a reach of 260,000 (previous year: 269 '. 000) readers of the most widely read daily newspaper in Eastern Switzerland .

Every Thursday since August 2017, a large edition of the regional editions has been published under the title A Die Wochenzeitung (Thurgau, Toggenburg, Werdenberg, Wil, Appenzellerland, St. Gallen / Gossau / Rorschach regions) as well as a large edition Liechtensteiner Vaterland and Der Rheintaler Weekend with a total circulation of 236 '931 copies distributed. In addition to being distributed to the subscribers, the A is also distributed in the mailboxes of non-subscribers from the respective region.

Like all printed daily newspapers, the main paper of the coat, the St. Galler Tagblatt , has had to accept a sharp decrease in circulation for several years. The number of copies sold fell from 2008 to 2014 by 25,227 by almost 50% from 52,670 to 27,443 copies. The sold circulation of the complete edition, on the other hand, rose from 91,808 to 125,042 copies from 2008 to 2014 thanks to new additions (2011 Thurgauer Zeitung , 2014 Liechtensteiner Vaterland , Rheintalische Volkszeitung , Werdenberger & Obertoggenburger ), before falling to 102,100 copies by 2019.

Hauptblatt St. Galler Tagblatt
Complete edition
Development of the sold circulation according to WEMF circulation bulletins. In 2011 the issue for the canton of Thurgau was dropped in the main newspaper and the Thurgauer Zeitung was added to the complete edition (see details 2008 and 2018)

Division (frets)

The newspaper contains two or three (Switzerland on weekends) newspaper bundles . The first fret is the same in all regional editions. This is followed by the local part of the regional editions. The local section for the St. Gallen Rhine Valley region is produced by the editorial team of the independent Galledia Group AG based in Berneck. The still independent daily newspaper Der Rheintaler appears with the supra-regional part (1st section) bought from the daily newspaper . It has a print run of 7,833 sold / distributed copies.

  • 1. Bund: Front, Topic, Domestic, Foreign, Location, Economy, Stock Exchange, Sport, Focus, Weather
  • 2. Bund: local section with local and regional reporting, regional sports
  • 3rd Confederation: Lifestyle, culture, reports and background information (only Switzerland on weekends )


St. Galler Tagblatt 1939

The St. Galler Tagblatt has been published since 1839. In the first two years the title was Tagblatt der Stadt St. Gallen and the Cantons St. Gallen and Appenzell and from 1841 to 1909 Tagblatt der Stadt St. Gallen and the Cantons St. Gallen, Appenzell and Thurgau . Initially it was a small-format advertisement and news paper and over time it developed into a free-thinking opinion paper, but remained independent of parties. From 1885 to 1969 it appeared twice a day, as morning and evening papers. In the 1960s and 70s, the St. Galler Tagblatt took over a number of formerly independent newspapers and became the daily newspaper with the highest circulation in Eastern Switzerland.

In 1991, through its subsidiary FPH Freie Presse Holding AG, the NZZ took over 93% of Zollikofer AG, the publisher of the St. Galler Tagblatt, with 7% remaining with various shareholders. As a regional rival newspaper, Die Ostschweiz also appeared in St. Gallen for over a century. At the end of 1997, Die Ostschweiz ceased its publication and was transferred to the St. Galler Tagblatt with the remaining 20,000 subscribers . At the end of 1998, Zollikofer AG was renamed St. Galler Tagblatt AG and in 2015 Tagblatt Medien Holding AG.

In 1860 the circulation was around 4,000 copies, in 1989 around 70,000 and in 2009 99,000 (with seven regional editions).

From 1989 to 1995 the St. Galler Tagblatt was the sponsor of the St. Gallen School of Journalism . Since 1998 the Tagblatt has been supplying the cover section for the Volksfreund from Flawil and the Wiler Zeitung for the Flawil book printing company. In 2014 the NZZ media group took over the publishing rights of the Wiler Zeitung .

Since March 2013, Eastern Switzerland has appeared on Sunday as the seventh print edition of the St. Galler Tagblatt . From November 2017 to June 2019 it was only published digitally, after which it was discontinued together with Central Switzerland on the Sunday after the last edition on June 30, 2019.

In spring 2016, Pascal Hollenstein, previously deputy editor-in-chief of NZZ am Sonntag , took over responsibility for the national sections of the St. Galler Tagblatt as head of journalism for NZZ regional media . The editor-in-chief Philipp Landmark , who has been in office since 2009, resigned as part of this reorganization, but is still available to the newspaper for various journalistic projects. The new editor in chief from August 2016 Stefan Schmid was appointed, previously head of the editorial staff of the newspaper domestic interconnection az Northwestern Switzerland of AZ Medien . He is only responsible for the regional areas.

In 2018, the NZZ media group brought the St. Galler Tagblatt together with the Luzerner Zeitung to the CH Media joint venture founded with AZ Medien , which is owned equally by both groups. In preparation for this, the holding companies of the two newspapers, Tagblatt Medien Holding AG and LZ Medien Holding AG, were merged to form CH Regionalmedien AG. The joint venture includes the regional newspapers and the radio and TV stations of both companies. Operations started on October 1, 2018. Since 2019, the Saturday editions have been published as Switzerland on the weekend with an additional 3rd section on the beautiful sides of life with more reports and backgrounds as well as opinions and comments from editors and guest authors.

See also

Web links

Individual evidence

  1. ↑ Company chronicle ( Memento of the original from April 24, 2015 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. @1@ 2Template: Webachiv / IABot /
  2. a b c d e [1] , p. 23 (PDF)
  3. Stefan Schmid becomes the new editor-in-chief of the «St. Galler Tagblatts ». In: Neue Zürcher Zeitung . April 18, 2016.
  4. New media company has started. In: . 1st October 2018.
  5. Our brands. CH Media .
  6. ^ Philipp Landmark: Our newspaper evaluates independently. In: Tagblatt Online. January 10, 2012.
  7. WEMF circulation bulletin 2019 , p. 3 (PDF; 796 kB).
  8. A The Ostschweizer Wochenzeitung on the CH Regionalmedien AG website
  9. WEMF-Auflaufbulletin 2008 ( Memento of May 21, 2009 in the Internet Archive ), p. 14.
  10. ^ History of the Tagblatt Medien. NZZ regional media.
  11. ^ Ernst Bollinger: Die Ostschweiz (newspaper). In: Historical Lexicon of Switzerland . November 9, 2009 , accessed June 5, 2019 .
  12. ^ Hans Suter: Wiler Zeitung becomes part of the NZZ group. In: St. Galler Tagblatt. December 23, 2013.
  13. ↑ The print edition of “Ostschweiz am Sonntag” is discontinued. In: 19th September 2017.
  14. NZZ regional media. Pascal Hollenstein becomes Head of Journalism. In: 17th February 2016.
  15. Pascal Hollenstein becomes head of journalism for regional media. In: Neue Zürcher Zeitung. February 17, 2016 (press release from the NZZ media group ).
  16. Pascal Hollenstein: The daily newspaper remains in the hands of Eastern Switzerland. In: St. Galler Tagblatt. April 18, 2016.
  17. Rainer Rickenbach: Shareholders agree to merger. In: Lucerne newspaper . May 14, 2018.
  18. New media company has started. In: 1st October 2018.