Wolfgang Beinert (graphic designer)

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Wolfgang Beinert (born October 6, 1960 in Frankfurt am Main ) is a German graphic designer and typographer .

In addition to his work as a theoretician of typography , he was particularly known as a graphic artist . In 2002 Graphis New York counted him among the most important European graphic designers. His works were u. a. exhibited at the Frankfurt Book Fair , at the Ginza Graphic Gallery in Tokyo, at the London Design Festival and at the Designweek in Istanbul . In 2001 the Goethe-Institut Inter Nationes under Hilmar Hoffmann dedicated a retrospective to him as the first graphic designer . Wolfgang Beinert is considered a critic of the advertising and design industry. He lives, works and teaches in Berlin .

Life

Wolfgang Beinert was born as the oldest of three brothers. He is the grandson of the opera singer Paul Beinert . He spent his childhood in Hindelang in the Allgäu Alps . When he was seven, a family friend gave him his first camera, an Agfa box , and began taking photos. In the 1970s he attended the humanistic grammar school near Sankt Stephan and the associated Benedictine boarding school St. Joseph in Augsburg . It was there that he discovered his fondness for design.

In the late 1970s, he won a prestigious competition for the first time, organized by Ilford . This was followed by admission to the film school in Munich . In 1990 he founded an advertising agency in Augsburg, and in 1992 a graphics studio. At the Typographische Gesellschaft München he met the typographer Günter Gerhard Lange , who got him enthusiastic about typography. In mid-1994, Beinert moved to Via Gregoriana in Rome, then in 1999 to Munich-Schwabing, where he opened a studio. In 2001 he published the Typolexikon . In 2003 he founded the Typoakademie in Munich. From 2004 to 2006 he taught at the University of Munich.

In 2007 he moved to Berlin . In 2010 he initiated the Design Center Berlin, an initiative to promote the Berlin design industry. In 2013 it was renamed »Berliner Gestalten« and now functions as an independent citizens' initiative that promotes and enables voluntary, social and civic engagement for Berlin.

Graphic style

His graphic commissioned work includes B. the image for the Goethe-Institut in the early 1990s, his work for Leica , Chanel , Amnesty international , Club of Rome and Gmund handmade paper. Beinert's works are considered “exclusive, obsessive, stringent, reduced, subtle and virtuoso and they are characterized by an unusual love of detail and elaborate production processes”. His "typo-image collages, on the other hand, are more avant-garde" and, as the designer Kurt Weidemann put it , "stylistically belong to the David Carson and Neville Brody area ". Its elongated screen formats in panorama style are typical.

typography

Wolfgang Beinert has been the editor of Typolexikon .de, an online specialist dictionary on Western European typography , since 2002 . Around 2004 he developed a font classification model with the Beinert matrix. His font designs include the Beinert Geralde Caps and the MHB Antiqua.

Graphic exhibitions

Awards

  • American Institute of Graphic Arts
  • American Center for Design
  • Art Directors Club Germany
  • Art Directors Club of New York
  • Bank report of the year
  • Berliner Type Gold
  • German Prize for Graphic Design (German Open)
  • German Prize for Communication Design
  • Econ / Handelsblatt Award for corporate communication
  • Graphis Interactive Design New York
  • ILFORD Photo
  • International corporate design award
  • Kodak Award
  • London International Advertising and Design Award
  • manager magazin : The best annual reports
  • red dot design award best of the best
  • Book Art Foundation : One of the most beautiful books in Germany
  • Tokyo Type Directors Club
  • Type Directors Club of New York

Individual evidence

  1. ↑ Graphis Journal, 10.2002, Graphis, Inc., 307 Fifth Avenue, New York, NY, USA
  2. ↑ a b c Homepage of Wolfgang Beinert www.wolfgang-beinert.de/profil/wolfgang-beinert.html visited on February 21, 2007
  3. ^ From the curriculum vitae of the Munich University of Applied Sciences and the vita of the Jordanow gallery in Munich
  4. ↑ Designcenter Berlin, visited on May 23, 2012
  5. ↑ Berliner Gestalten: Homepage , visited on June 16, 2014
  6. ^ The best German-language publications, German Communication Association, Varus Verlag 2000, ISBN 3-928475-40-1
  7. ↑ Kurt Weidemann, words put on the scales - taken for a ride, author reading December 6, 2001, Munich
  8. ↑ Homepage of Atelier Beinert | Berlin at www.beinert.net/profil/wolfgang+beinert.html, visited on February 21, 2010

Web links

personal data
SURNAME Beinert, Wolfgang
BRIEF DESCRIPTION German graphic designer and typographer
DATE OF BIRTH October 6, 1960
PLACE OF BIRTH Frankfurt am Main