Zipf-Bräu

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View of the Zipf brewery (center), viewed from the steeple of the Tauberbischofsheimer Stadtkirche St. Martin (1988)

The Zipf-Bräu (also Zipf Brewery ) was a brewery and malt house in Tauberbischofsheim until the mid-1980s . The origins of the brewery, which was located in Gerlachsheim before 1930, go back to 1734.

history

Prehistory in Gerlachsheim and Tauberbischofsheim

As early as 1734, a brewery was founded in Gerlachsheim, which Heinrich Zipf (1874–1946), who came from the town, successfully ran since 1902 as the Zipf brewery . In addition, there had been a Brauhaus AG in Tauberbischofsheim since 1912/13 , which, however, had to file for bankruptcy again after a short time . At the Brauhaus AG site there was initially a meat factory, which, however, also only existed for a short time. In 1929 the Brauhaus AG was re-established by the headquarters of the Landwirtschaftliche Lagerhäuser AG Tauberbischofsheim and opened on January 12, 1930. As early as 1929, Zipf sent a request to the city of Tauberbischofsheim regarding the use of the city arms for the logo of a new brewery for posters, documents and beer glasses . The municipal council approved this request.

Relocation of the Zipf brewery to Tauberbischofsheim

On March 11, 1930, Heinrich Zipf acquired the Brauhaus AG building and furnishings from the headquarters of Landwirtschaftliche Lägerhäuser AG Tauberbischofsheim for 140,000 Reichsmarks and relocated his brewery from Gerlachsheim to Tauberbischofsheim. At that time Heinrich was the technical manager and August Schäffner, the former authorized signatory, was the commercial manager. After the takeover, the brewery equipment should not have been very complete at first. So Zipf first had to make some investments at the Tauberbischofsheim location. Zipf's application to the city of Tauberbischofsheim for the cancellation of the municipal surcharge on property transfer tax, which amounted to 1,435 Reichsmarks, was granted at the municipal council meeting on May 1, 1930 "in the interests of promoting new industries". The neighboring brewery competition complained about this some time later to the city of Tauberbischofsheim, since the Zipf brewery was also exempt from the local beer tax from 1931.

The first beer brewed in the Zipf brewery, which was newly opened by Heinrich Zipf, was a Märzen . On March 18, 1930, the 30th birthday of his eldest son Otto Zipf, the first beer brew was prepared for this: The original wort of March was 14 percent. On April 17, 1930, the master brewer Heinrich Zipf published his first advertisement in the Tauber- und Frankenbote with the following text:

After purchasing the brewery property of the Landwirtschaftlichen Lagerhäuser AG in Tauberbischofsheim, I moved my brewery from Gerlachsheim to Tauberbischofsheim and have already opened it here. The modern equipment and professional management of my company guarantee that all requirements can be met. "

- Heinrich Zipf (1930)
The tower tower adorned the Zipf-Bräu logo

The Tauberbischofsheim city arms and the Türmersturm , the city's landmark, adorned the first logo of the Zipf brewery. On September 25, 1934, Zipf applied for the construction of a five-story malt kiln. With the approval of the application in October of the same year, the most distinctive building of the Zipf brewery was built, which was also to shape the Tauberbischofsheimer townscape for several decades. The widely visible Darrkamin as a striking landmark of the brewery was later included in the brewery logo in addition to the brewery building.

A bock beer was offered for the first time in May 1936 at Whitsun in the Tauber and Frankenbote.

Change of name to Zipf-Bräu OHG

On January 1, 1937, Heinrich Zipf founded the Zipf-Bräu OHG with the head maltster Albert Zipf, the master brewer Otto Zipf and the commercial director August Schäffner . During the Second World War , draft beer was delivered to Smolensk on the Eastern Front . During the difficult war years, the production of lager and draft beer helped the company to survive. Since the high investments in the malt kiln from the 1930s had not yet been coped with, the lager became thinner and thinner in the course of the war in order to be able to survive as a company in these difficult times.

In the post-war period , as a precaution, the storage cellar was opened for the approaching Americans, in which a somewhat stronger full beer was stored. An American unit then quartered in the brewery. The workshop company settled in Tauberbischofsheim for a whole year. The company commander Raffael, a Puerto Rican, supported the resumption of production and sales before the company's founder Heinrich Zipf died in 1946 at the age of 72. Only after the currency reform in 1948 was the brewery business to normalize again.

Production and sales expansions

The former Prime Minister of Baden-Württemberg, Lothar Späth , visits Zipf-Bräu in Tauberbischofsheim.
Start of the old town festival beer in the 1970s. On the left the managing director of Zipf-Bräu, Horst Zipf. In the middle the then mayor of Tauberbischofsheim, Hans Dörfle.

At the beginning of the 1950s the range was expanded. Zipf-Bräu started with the production of its own lemonade brand "Raboll". The oldest son of the company's founder Heinrich Zipf, the brewery owner Otto Zipf, died on January 14, 1954. The brewery expanded its beverage sales from 1958 onwards. Sales outlets for beer bottles sprang up in many places . As a result, sales rose steadily and more staff were hired. The three-city address book Tauberbischofsheim - Lauda - Külsheim from 1959 had the Zipf-Bräu company logo on the cover. Until 1969 sales increased steadily. Towards the end of the 1960s, Zipf-Bräu reached the height of its entrepreneurial success. At that time, the brewery's range of bottom-fermented beers included lager , Märzen , Pils , Bock beer , festival beer and the in-house lemonade "Raboll".

The brewery achieved great success with the first unfiltered old town beer to be brewed in the Franconian-Bavarian region. This was brewed as a festival beer in 1974 for the first Tauberbischofsheim old town festival and at the same time heralded the birth of the Tauberbischofsheim old town festival beer. On July 6, 1974, the tapping took place on the market square in a blue and white festival beer tent of the Zipf brewery.

The partner and co-founder of Zipf Bräu OHG, Albert Zipf, died in 1978. In 1979 his widow Hedwig Zipf joined the company as a partner for him. Horst Zipf and Heinz Schäffner had in this time management held. The next change in management took place in 1983 and Heinz Schäffner was the sole managing director of Zipf Bräu. Inge Kober and Hedwig Zipf were partners in the brewery and malt house .

Downfall of the Zipf-Bräu

After the market became increasingly saturated in the 1970s and the resulting increasing competitive pressure in the 1980s, Zipf-Bräu was no longer able to keep up with the ever-increasing competition among breweries. In addition, there was an outdated technology. In the still economically favorable times, the brewery failed to push the necessary modernization of the company sufficiently. With the production of non-alcoholic beverages and the sale of merchandise, the company tried to assert itself in the market, but a necessary upturn could no longer be achieved. The Zipf-Bräu dragged on for a few years until it collapsed. Finally, on January 1, 1986, the production of beer and the company's own lemonade was stopped. The company was continued as a beverage wholesaler by Managing Director Heinz Schäffner until it was finally dissolved on February 27, 1987.

Demolition and redesign of the brewery area

Demolition of the Zipf brewery (1992)

On September 9, 1992, the Tauberbischofsheimer Municipal Council approved the demolition of the former brewery with a total of 15 buildings: a brewhouse with a malt mill and offices, a malt house with a grain silo , barrel cleaning with fermentation and storage cellar, two apartments, a cooling and lounge room, a joinery , Car garages, a wooden shed with company toilets, a transformer and switching station , a bottle filling plant, a boiler house , the brewery building, a coal bunker , a truck shed with warehouse, a warehouse and a residential building. By February 1993, all buildings were demolished and the Zipf residential park was built on the site .

Location of the Zipf residential park (former Zipf brewery) and the nearby Zipf roundabout in Tauberbischofsheim

Zipf-Bräu as namesake

The so-called Zipf residential park with 127 residential units was built on the site of the former brewery .

In the immediate vicinity of the brewery, the Zipf roundabout replaced a former intersection between the L 504 , Tauberbischofsheimer Hauptstrasse and Königheimer Strasse.

Web links

Commons : Zipf-Bräu  - Collection of images, videos and audio files

Individual evidence

  1. a b c d e f g h i j k l m n o p q r Fränkische Nachrichten: Beer Day - 85 years ago the Zipf brewery was founded in Tauberbischofsheim / barley juice was produced until 1993. Memories of Festbier and Raboll . April 23, 2015. Online at www.fnweb.de. Retrieved November 1, 2017.
  2. a b c d e f g h i j k l Brauhaus Faust oHG: Zipf, Tauberbischofsheim ( Memento from November 8, 2017 in the Internet Archive ). Online at www.faust.de. Retrieved November 1, 2017.
  3. Büscheme.de: Zipf-Bräu - Zipf-Bier . Online at www.büscheme.de. Retrieved November 2, 2017.
  4. ^ Heinrich Zipf, advertisement in: Tauber- und Frankenbote, April 17, 1930.
  5. According to Horst Zipf (former managing director of Zipf-Bräu), Tauberbischofsheim, on November 18, 2017

Coordinates: 49 ° 37 ′ 10.6 ″  N , 9 ° 39 ′ 19.2 ″  E