Ideas Park

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The Ideas Park is a technology adventure world that is primarily aimed at young people, families and schoolchildren. It is organized by ThyssenKrupp AG in cooperation with partners from science, business, society and the media as part of the Discover Future Technology initiative .

The Ideas Park has been held every two to four years at different venues since 2004. It imparts knowledge in various areas, including topics such as the environment, mobility, energy, medicine, space travel and information technology. Since its inception, the Ideas Park has grown steadily, both in terms of the exhibition space and the duration of the event as well as in terms of the number of partners and visitors. A total of around half a million people have visited the technology adventure world so far.

The fourth Ideas Park took place from 11 to 23 August 2012 in Essen , North Rhine-Westphalia.

Background and goals

The initiative to discover future technology was launched by ThyssenKrupp AG in 2004 against the background of an increasing shortage of young people in technical professions. According to the initiative, the aim of the initiative is to interest young people in technology and science and to increase the social status of technical and scientific education. To this end, ThyssenKrupp is cooperating with a growing number of partners from science, business and society.

The highlight of the initiative is the Ideas Park , which, as a central platform, is intended to promote the dialogue on the subject of technology across all social groups and age groups. The focus is on direct contact with engineers, researchers and technicians, who explain their ideas to visitors and show first-hand how innovations are created. According to ThyssenKrupp, the free event is ad-free, non-commercial and child-friendly.

development

Ideas Park 2004

The first Ideas Park took place from September 2nd to 4th, 2004 in a specially built tent city on the site around the former AufSchalke arena in Gelsenkirchen , North Rhine-Westphalia. 26 partners exhibited technology, innovations and ideas to touch on an area of ​​17,500 m². The then German Federal President Horst Köhler officially opened the Ideas Park in 2004 . Around 60,000 visitors were counted on the three days of the event.

Ideas Park 2006

The Ideas Park 2006 took place from May 20 to 28, 2006 on the EXPO site in Hanover with the support of the State of Lower Saxony . Around 70 partners presented over 150 exhibits for nine days on 30,000 m² of exhibition space. The official opening was carried out by the then Prime Minister of Lower Saxony, Christian Wulff . The Ideas Park 2006 attracted a total of around 200,000 visitors, including numerous prominent guests, e. B. the German Chancellor Angela Merkel .

Ideas Park 2008

The Ideas Park 2008 was the first major event in the New Stuttgart Trade Fair Center . It took place from May 17th to 25th, 2008 with the support of the state of Baden-Württemberg . More than 120 partners presented over 200 interactive exhibits and workshops on an area of ​​40,000 m². Günther Oettinger , then Prime Minister of Baden-Württemberg , officially opened the Ideas Park in 2008 . Around 290,000 people visited the technology adventure world over the nine days of the event.

Ideas Park 2012

The fourth Ideas Park took place from August 11 to 23, 2012 in Essen , North Rhine-Westphalia. The exhibition venues were Messe Essen and the Grugapark . Over 200 partners from science, business and society presented over 400 exhibits and experiments, 600 workshops and extensive stage programs in 16 themed areas on an area of ​​60,000 m². The Ideas Park 2012 was created by the Prime Minister of North Rhine-Westphalia Hannelore Kraft , Essen's Lord Mayor Reinhard Paß and Dr. Heinrich Hiesinger , CEO of ThyssenKrupp AG , officially opened. Around 320,000 people visited the interactive fair over the 13 days.

Supporting program

In addition to the actual exhibition, the Ideas Park is accompanied by an extensive supporting program. It includes infotainment and gala shows with prominent moderators and guests, panel discussions, lectures, workshops and individual tours and guided tours. There is also close cooperation with public broadcasters and publishers.

The IdeenSounds project has been taking place since 2008 . Well-known musicians and producers sponsor young artists and actively support them in producing their own songs professionally. At the IdeenSounds concert, the results are presented by the young artists and their sponsors. Stars like Rea Garvey , Söhne Mannheims , Silbermond , Dick Brave , ATB , Jupiter Jones and Ivy Quainoo have supported the project so far.

Other crowd-pullers are the Daily Info shows where during the Ideas Park 2012 known daily TV presenters through the program, as well as the Days of Innovation , infotainment evenings, the 2012 ARD presenter Matthias Opdenhövel presented.

Awards

The Ideas Park and the initiative to discover future technology received the following awards:

  • 2013: Golden Award of Montreux 2013 in gold in the spatial communication category for the Ideas Park 2012
  • 2013: ADC-Award 2013 in the category communication in space, temporary themed exhibition for the Ideas Park 2012
  • 2008: Award from the German Designer Club in the category network , competition Gute Gestaltung 09 , for the Ideas Park 2008
  • 2008: Prize of the Initiative Freedom and Responsibility in the category Large Companies for the Initiative Zukunft Technik Discover
  • 2008: Political award from the specialist magazine politik & kommunikation in the category Corporate Social Responsibility for the concept of the Ideas Park
  • 2009: Effie in silver from the General Association of Communication Agencies GWA in the social projects category for the Ideas Park 2008
  • 2012: "Goldener Apfel" awarded by the Federal Association of German Press Spokespersons to the communications department of ThyssenKrupp AG for their outstanding public relations work on the 2012 Ideas Park

statistics

year Place of issue Period / duration Exhibition space partner Visitors swell
2004 Gelsenkirchen, North Rhine-Westphalia, near the former AufSchalke arena September 2nd to 4th / 3 days 17,500 m² 26th 60,000
2006 Hanover, Lower Saxony, EXPO site May 20th to 28th / 9 days 30,000 m² 70 200,000
2008 Stuttgart, Baden-Wuerttemberg, exhibition grounds May 17th to 25th / 9 days 40,000 m² more than 120 280,000
2012 Essen, North Rhine-Westphalia, Messe and Grugapark August 11th to 23rd / 13 days 60,000 m² more than 180 320,000

literature

  • ThyssenKrupp AG: For all of us, the Ideas Park. Discover future technology. Our initiative for technology and education. Printing partner printing and media company, Düsseldorf 2008.

Web links

Individual evidence

  1. ↑ a b review. Enthusiastic about technology since 2004 . Ideas Park website. Retrieved August 3, 2012.
  2. ↑ Discover the Future Technology initiative . Discover the website of the Initiative Zukunft Technik. Retrieved August 2, 2012.
  3. ↑ Interview. Three questions for Dr. Jürgen Claasen . WAZ NewMedia GmbH & Co. KG, August 2, 2012. Accessed August 4, 2012.
  4. ↑ It was nice: Looking back at the Ideas Park . Discover the website of the Initiative Zukunft Technik. Retrieved August 2, 2012.
  5. ↑ Review of the Ideas Park 2008 . Discover the website of the Initiative Zukunft Technik. Retrieved August 2, 2012.
  6. ↑ a b This is what the Ideas Park 2012 in Essen offers . WAZ NewMedia GmbH & Co. KG, August 2, 2012. Accessed August 4, 2012.
  7. ↑ 320,000 visitors flocked to the "Ideas Park" in Essen . WAZ NewMedia GmbH & Co. KG, August 23, 2012. Accessed on August 24, 2012.
  8. ↑ IdeasSounds. The project . Discover the website of the Initiative Zukunft Technik. Retrieved August 3, 2012.
  9. ↑ Awards for the Ideas Park 2012 and the Ideas Spark Camp ( Memento of the original from October 19, 2013 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. . Milla & Partner GmbH. Retrieved August 8, 2013.  @1@ 2Template: Webachiv / IABot / www.milla.de
  10. ↑ Awards for the Ideas Park 2012 and the Ideas Spark Camp ( Memento of the original from October 19, 2013 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. . Milla & Partner GmbH. Retrieved August 8, 2013.  @1@ 2Template: Webachiv / IABot / www.milla.de
  11. ↑ German Designer Club honors ThyssenKrupp IdeenPark 2008 (PDF) . Milla & Partner GmbH. Retrieved August 4, 2012.
  12. ↑ a b ThyssenKrupp honored for outstanding social commitment . Discover the website of the Initiative Zukunft Technik. Retrieved August 4, 2012.
  13. ↑ Best of Effie database . General Association of Communication Agencies GWA eV Accessed on August 3, 2012.
  14. ↑ BdP awards Golden Apple. Federal Association of German Press Spokespersons (BdP), September 28, 2012, accessed on April 11, 2013 .
  15. ↑ a b c ThyssenKrupp AG: For all of us, the Ideas Park. Discover future technology. Our initiative for technology and education. Druckpartner Druck- und Medienhaus, Düsseldorf 2008, p. 55ff.