LaLa

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LaLa ( Japanese ら ら , rara ) is a Japanese manga magazine that has existed since 1976 and is published monthly by Hakusensha- Verlag. The short stories and individual chapters of several longer manga series that appear in the magazine are aimed at young girls of middle and high school age and can therefore be assigned to the Shōjo genre. The stories are very different, both imaginative historical epics and everyday student love stories are published.

history

The magazine was first published in 1976 and was initially just a bimonthly supplementary magazine to Hana to Yume by the same publisher, but after a while it became independent and developed into a monthly magazine with mangas that are considered more mature than those in Hana to Yume. Drawers such as Yasuko Aoike , who was best known for her manga series Eroika yori Ai wo komete from 1976, Suzue Miuchi , who started her great success Glass no Kamen at the same time , Mineko Yamada and Keiko Takemiya , the author of Kaze to Ki no Uta , started working for LaLa in the late 1970s and created shorter manga series for the magazine. Yumiko Oshima with the Kodansha Manga Award excellent Wata no Kuni Hoshi , which appeared from 1978 to 1987 in LaLa and the term Catgirl coined, was popular in Japan. It is about Chibineko, a girl with cat ears and a cat tail who wants to be understood by people who, however, perceive meowing instead of their voices. Toshie Kihara drew one of her most successful mangas, Mari to Shingō , for the magazine from 1977 to 1984 . In it, Kihara describes the friendship of two Bishons who go to Europe and flee to Switzerland because of the First World War, where they learn of the Great Kanto earthquake and then go their separate ways. In Yasuko Sakatas 1979-1985 in LaLa published Basil uji no yuga na Seikatsu it comes to the humorous everyday life of a European nobleman in the 19th century.

From 1980 to 1984 Ryōko Yamagishi published her award-winning comic Hi izuru Tokoro no Tenshi , the topics such as Buddhism, salvation and love with the character of the emperor's son Shōtoku Taishi (574-622) treated in the magazine. Between 1980 and 1984, LaLa reached its highest circulation to date with over 400,000 copies. Until 1993, when Minako Naritas Cipher , Miwa Abikos Mikan Enikki and Megumi Wakatsukis So What? the greatest successes of the magazine were, the circulation always moved between 350,000 and 400,000. As with almost all manga magazines, the number of copies dropped sharply in the 1990s.

In 2000 the circulation was only 200,000 copies. At the same time, Hana-to-Yume magazine had a circulation of 300,000. Probably the most successful comics in LaLa in the early 2000s were Kare Kano by Masami Tsuda and Princess Kaguya by Reiko Shimizu . While Kare Kano shows the love story of two apparently perfect high school students, Princess Kaguya is a thriller with young people as the main characters, whose childhoods were extraordinary. Between 1997 and 2002 the gag manga B.B. Joker by the illustrator Nizakana was published. From 2000 to 2004 the 1700-page Mekakushi no Kuni by Sakura Tsukuba about a girl with clairvoyant abilities and the humorous love story Venus in Love by Yuki Nakaji were published . In Yoshitomo Watanabe's Fun Fun Factory , published from 2000 to 2002, a girl tries to get rid of the wicked witch she is possessed with. Tomo Matsumoto's Bijo ga Yaju and Masami Morios Omake no Kobayashi-kun also ran at the LaLa. From 2000 to 2006 recorded Tohko Mizuno at In A Distant Time for a Playstation video game. In it, a girl is transported to the Heian period and has to protect people from demons there.

From 2004 to 2013 Vampire Knight by Matsuri Hino , the author of Merupuri - Der Märchenprinz , also published in LaLa, appeared in the magazine. This manga is set in a school that has normal classes during the day and vampires at night. With to May 2006, more than four million books sold that from 2002 to 2010 is spilled Ouran High School Host Club by Bisco Hatori in Japan a great commercial success. The manga, which, like Kare Kano and In A Distant Time, was made into an anime , is about a girl who joins an escort service consisting only of boys at an elegant private school.

In 2004 LaLa sold 167,000 times, in 2005 174,000 times. In 2005, it was one of the few manga magazines that had an increasing number of sales. The sales figures remain stable. In 2006 one issue sold around 171,750 times. LaLa DX , which was founded in 1985 and is a kind of additional magazine for which some of the illustrators from the “main magazine” also work, sold around 70,000 copies in 2005. The individual chapters published in the magazine are also regularly summarized in edited volumes on the Hana to Yume Comics label . A more than 400-page issue of the B5 magazine, which appears on the 24th of each month, costs 400 yen (around 2.8 euros ) and usually contains a furoku , i.e. an extra supplement such as a CD or a feather pen.

meaning

In March 2006, Oricon published a poll asking Japanese girls what their favorite manga magazine was. LaLa landed in fifth place after Shōnen Jump , Cookie , Bessatsu Margaret and Hana to Yume and together with Shōjo Comic and Shōnen Magazine .

Web links

swell

  1. ↑ Masanao Amano: Manga Design , ISBN 3-8228-2591-3 , p. 536
  2. ↑ a b c Editions of Shōjo magazines from 1979 to 2000 (stored in the Internet Archive) ( Memento from December 27, 2007 in the Internet Archive )
  3. ↑ Historic Shoujo Manga Circulation Numbers , ComiPress, May 23, 2006
  4. ↑ a b Manga magazine sales in 2004 and 2005 ( Memento from May 1, 2008 in the Internet Archive )
  5. ↑ J-Magazine.or.jp ( Memento from February 22, 2007 in the Internet Archive ). Archive version from 2007.
  6. ↑ 意外!? 女 の コ が 一番 好 き な コ ミ ッ ク 誌 は 『週刊 少年 ジ ャ ン プ』! , Oricon.co.jp, March 29, 2006