Lisa Su

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Lisa Su (2013)

Lisa Tzwu-Fang Su ( Chinese  蘇姿豐  /  苏姿丰 , Pinyin Sū Zīfēng , Zhuyin ㄙ ㄨ ㄗ ㄈ ㄥ , born November 7, 1969 in Tainan , Republic of China (Taiwan) ) is an American electrical engineer and manager of Taiwanese origin . Since 2014 she has been CEO and President of the chip manufacturer Advanced Micro Devices (AMD). Earlier in her career there were engineering and management positions at Texas Instruments , IBM and Freescale Semiconductor . She developed technologies to manufacture silicon-on-insulator semiconductors and, while serving as Vice President of IBM's Semiconductor Research and Development Center, more efficient computer chips .

In October 2014, Su was named AMD President and CEO . Su had been with AMD since 2012 and was senior vice president of AMD overseas companies and chief operating officer . She is a member of the governing bodies of the Global Semiconductor Alliance and the Semiconductor Industry Association as well as an IEEE Fellow of the Institute of Electrical and Electronics Engineers (IEEE). In addition to various other honors and awards, she was named Executive of the Year by the industry magazine EE Times (Electronic Engineering Times) in 2014 and one of the world's greatest leaders by Fortune in 2017 .

childhood and education

Su was born in Taiwan in the coastal city of Tainan . At the age of about 3, she emigrated to the USA with her parents Chun-Hwai Su (蘇春槐) and Sandy Su (羅淑雅). She and her brother were encouraged as children to study math and science, and was she 7 years old, her father, a retired began statisticians , with her multiplication tables ( times tables to practice). Her mother, who later became an entrepreneurial accountant , introduced her to business ideas. From an early age she had the goal of becoming an engineer, because "I just had a great thirst for knowledge about how things work". At the age of 10, she began disassembling and repairing her brother's radio-controlled model cars . She had her first computer, an Apple II , when she was in junior high school . She attended the Bronx High School of Science in New York City , which she graduated in 1986.

Su graduated from the fall of 1986 at the Massachusetts Institute of Technology (MIT) with the intention of majoring in (major) either electrical engineering (electrical engineering) or computer science to choose (computer science). She chose electrical engineering, which seemed to be the most difficult major for her. During her first year of study, she worked as a student assistant in the Undergraduate Research Opportunities Program (UROP) on "producing silicon wafers for testing purposes by postgraduate students ( master's students and doctoral students )". This project, as well as her summer jobs at Analog Devices, fueled her interest in semiconductors . She focused on this topic during the remainder of her studies, spending a lot of time in laboratories designing and customizing products. After completing her bachelor's degree in electrical engineering, she completed her master's degree at MIT in 1991. From 1990 to 1994 she studied for her doctorate at MIT. The MIT Technology Review reports that, as a doctoral student, “she was one of the first researchers to work on silicon-on-insulator technology (SOI), a technique that was not yet proven at the time to make transistors more efficient by layering them of an insulating material ". In 1994 she received a doctorate ( Ph.D. ) in Electrical Engineering from MIT. Her dissertation is entitled Extreme-submicrometer silicon-on-insulator (SOI) MOSFETs.

Career

1994–1999: Texas Instruments and IBM Research Division

From June 1994 to February 1995, Su worked for Texas Instruments at the company's Semiconductor Process and Device Center (SPDC) . In February 1995, IBM hired Su as a device physics researcher and named her vice president of IBM's semiconductor research and development center. During her time at IBM, Su played a “crucial role” in developing the “recipe” for using copper compounds (instead of aluminum) with semiconductor chips, “by solving the problem of preventing copper contaminants from entering the semiconductor components during the To contaminate production ”. Su worked with various IBM development teams on the details of the device. "Copper wasn't my specialty, but I went where there were problems". The copper technology was used from 1998, developed into the new industry standard and produced chips that were up to 20% faster than the conventional versions.

2000–2007: IBM New Products Department

In 2000, Su was given a year-long post as technical assistant to Lou Gerstner , the CEO of IBM. She then took on the position of director for new projects. "I was essentially a director of myself - there was no one else in this group". As head and founder of the IBM department for new products, she practically managed a start-up company and quickly hired 10 employees who concentrated on biochips and “low-consumption, broadband semiconductors”. Their first product was a microprocessor that extended the battery life of cell phones and other mobile devices. The MIT Technology Review named Su to its “Top Innovators Under 35” list in 2001, in part because of her work with new products. Su also represented IBM in a partnership with Sony and Toshiba to create next generation chips. According to Ken Kutaragi, this collaboration “increased the performance of game console processors by a factor of 1000,” and Sus's team came up with the idea of ​​a nine-processor chip that would later become the Cell processor used in devices such as Sony's PlayStation 3 has been. Su remained the vice president of IBM's semiconductor research and development center until May 2007.

2007–2011: Freescale Semiconductor

In June 2007, Su moved to Freescale Semiconductor as Chief Technology Officer (CTO) and until August 2009 headed the research and development department of Freescale Semiconductor. From September 2008 to December 2011 she served as senior vice president and general manager of the company's network and multimedia division, responsible for global strategy, marketing and development for the embedded communications and application processor business. As the head of Freescale's network chips business, she helped Freescale "get the house up to speed," according to EE Times . Freescale went public in 2011 .

2012–2014: Promotion at AMD

In January 2012, Su moved to Advanced Micro Devices (AMD) as senior vice president and general manager , where she oversaw the AMD overseas subsidiaries and the end-to-end execution of AMD products. For the next two years, she “played an important role” in taking the company outside of the PC business, working with Microsoft and Sony to get AMD chips into the Xbox One and PlayStation 4 game consoles .

On October 8, 2014, AMD announced Su's appointment as President and CEO, replacing Rory Read . Su named her plan for AMD to invest in the "right technologies," smoothing out product offerings and continuing to diversify. She also wanted to "simplify" the company and accelerate the development of new technologies. Some analysts praised Sus's appointment for her career stints, noting that AMD wants to grow in product areas where Su has "extensive experience".

2015–2016: Entry into new business areas at AMD

AMD CEO Lisa Su in June 2015

In February 2015, around 40% of AMD sales came from non-PC markets such as game consoles and embedded devices . Before Su switched to AMD in 2012, this percentage was around 10%. In May 2015, Su and other AMD executives presented a long-term strategy whereby AMD would focus on developing high-performance computing and graphics technologies for three growth markets: computer games, data centers and " immersive platforms ".

In January 2016, Su announced that AMD was working on new FinFET -based chips in order to be able to offer new microprocessors, products, Accelerated Processing Units (APUs), graphics chips and customized chip designs for game consoles under development. AMD's share price soared in July 2016 after the company's strong sales growth. Fortune attributed the “impressive” numbers to Su, noting that they “continue to execute their comeback plan [...] critical gains in the graphics and gaming console chip market have boosted results, as have a smart deal to Licensing server chip designs in China ”.

Since 2017: Ryzen

After AMD launched the first Zen chips in the second quarter of 2017 , the company's market share in CPUs rose to almost 11%. Ryzen CPUs have been positively rated by several websites, especially their high number of threads and, at the same time, drastically lower prices than Intel's, especially in the high-performance segment with AMD's Threadripper workstation processors.

Su is the first woman to ever top the list in AP's annual CEO salary survey: her total salary for 2019 was $ 58.5 million.

Board memberships and publications

Su is a member of the governing bodies of the Global Semiconductor Alliance and the Semiconductor Industry Association. In 2018, she was appointed Chair of the Global Semiconductor Alliance Governing Body. As of 2016, she has published more than 40 technical articles and is also the co-author of a book chapter on next generation consumer electronics.

Awards

Su in November 2014

List of awards:

  • 2002: Top 100 Young Innovators (Innovators Under 35), MIT Technology Review
  • 2003: Outstanding Achievement in Business, YWCA
  • 2009: IEEE Fellow
  • 2014: ACE Executive of the Year from EE Times and EDN
  • 2015: Visionary of the Year, SFGate
  • 2015, 2016, 2017: Top 50 Most Powerful Women in Technology, National Diversity Council
  • 2016: Pinnacle Award, Asian American Business Development Center
  • 2017: Top Ranked Semiconductor CEO, Institutional Investor
  • 2017: Fortune's World's 50 Greatest Leaders
  • 2018: Lifetime Achievement Award, Greater Austin Asian Chamber of Commerce
  • 2018: Women of the Year from UPWARD
  • 2018: Admission to the National Academy of Engineering
  • 2018: Dr. Morris Chang Exemplary Leadership Award, Global Semiconductor Alliance
  • 2018: Fortune’s # 6 Business Person of the Year
  • 2018: Forbes' America's Top 50 Women In Tech
  • 2019: Fortune’s Most Powerful Women in Business
  • 2019: Barron’s World's Best CEOs of 2019
  • 2019: Harvard Business Review's # 26 The Best-Performing CEOs in the World
  • 2019: Bloomberg Businessweek The Bloomberg 50 .
  • 2020: Elected member of the American Academy of Arts and Sciences

Private life

Su and her husband Daniel Lin live in Austin, Texas .

Individual evidence

  1. a b c d e f g h i j k l m Wendy Lee: Visionary of the Year nominee: Lisa Su, CEO of AMD ( English ) SFGate . February 26, 2015. Archived from the original on November 20, 2016. Retrieved on November 19, 2016.
  2. Ian King: AMD's First Female CEO Seeks Speedy Break With Past Woes (English) . In: Bloomberg Businessweek , October 17, 2014. 
  3. a b c d Junko Yoshida: AMD hires former Freescale executive Lisa Su ( English ) EE Times . December 15, 2011. Archived from the original on November 21, 2016. Retrieved on November 19, 2016.
  4. a b c d e f g h i j k l Alice Dragoon: Found in Translation ( English ) MIT Technology Review . May 10, 2006. Retrieved November 19, 2016.
  5. a b c d Graeme Burton: Semiconductor engineer, Dr Lisa Su, takes over from financial engineer as CEO of AMD ( English ) In: Computing.co.uk . Computing. October 9, 2014. Archived from the original on October 30, 2015. Retrieved November 19, 2016.
  6. a b c d e f g h Innovators Under 35 - 2002 ( English ) technologyreview.com. 2002. Retrieved October 13, 2014.
  7. Form 8-K / A for ADVANCED MICRO DEVICES INC, 14-Oct-2014 (English) . In: Yahoo! Finance , October 14, 2014. Archived from the original on October 17, 2014.  
  8. a b Mark Hachman: AMD names Lisa Su to replace Rory Read as CEO, continue diversification strategy ( English ) In: PCWorld . October 8, 2014. Archived from the original on October 10, 2014 ..
  9. a b c d e f g h i j k l m Executive Biographies - Lisa Su ( English ) Amd.com. Archived from the original on January 3, 2018. Retrieved October 10, 2014.
  10. a b World's Greatest Leaders ( English ) In: Fortune . March 23, 2017. Archived from the original on April 2, 2017. Retrieved on April 2, 2017.
  11. a b Dr. Lisa T. Su ( Chinese ) Taiwanese American Society. Archived from the original on January 9, 2015.
  12. a b Lisa Su 蘇姿豐 ( Chinese ) In: History of Taiwanese Americans . Archived from the original on August 22, 2018. Retrieved October 14, 2018.
  13. ^ A b c d Greg Baumann: Meet AMD's new CEO, Lisa Su: 7 things to know ( English ) Silicon Valley Business Journal . October 9, 2014. Archived from the original on November 21, 2016. Retrieved on November 19, 2016.
  14. a b c Dr. Lisa Su ( English ) AMD. Archived from the original on November 23, 2016. Retrieved November 19, 2016.
  15. Allan Campbell: Exclusive interview with Dr Lisa Su from AMD ( English ) Kitguru. June 22, 2012. Archived from the original on November 21, 2016. Retrieved on November 19, 2016.
  16. a b c d e f g h Lisa Su Official Profile ( English ) LinkedIn . Retrieved November 19, 2016.
  17. Lisa T. Su: Extreme-submicrometer silicon-on-insulator (SOI) MOSFETs . Massachusetts Institute of Technology, 1994, OCLC 32053016 (English, 213 pages, mit.edu [accessed June 6, 2020]).
  18. a b c d e Dr. Lisa Su ( English ) AMD. Archived from the original on November 21, 2016. Retrieved November 19, 2016.
  19. a b c Damon Poeter: Is AMD Grooming Lisa Su for CEO? ( English ) PC Mag . June 12, 2014. Archived from the original on November 22, 2016. Retrieved on November 19, 2016.
  20. King Ian: AMD Appoints Lisa Su Chief Executive, Replaces Rory Read ( English ) Bloomberg . October 8, 2014. Archived from the original on November 22, 2016. Retrieved on November 19, 2016.
  21. Dean Takahashi: Chipmaker AMD taps Lisa Su as its first female CEO ( English ) VentureBeat . October 8, 2014. Archived from the original on November 22, 2016. Retrieved on November 19, 2016.
  22. Ryan Smith: AMD Financial Analyst Day 2015 Round-Up ( English ) AnandTech. May 6, 2015. Archived from the original on November 21, 2016. Retrieved on November 19, 2016.
  23. a b Dean Takahashi: CEO Lisa Su expects company watchers to say 'AMD is back' in 2016 ( English ) VentureBeat . January 14, 2016. Archived from the original on November 19, 2016. Retrieved on November 19, 2016.
  24. a b How AMD CEO Lisa Su Tripled the Chip Maker's Stock in 5 Months ( English ) Fortune . July 22, 2016. Archived from the original on November 22, 2016. Retrieved on November 19, 2016.
  25. AMD's CPU Market Share Steadily Climbing ( English ) In: ExtremeTech . March 1, 2018. Retrieved December 11, 2019.
  26. Mark Walton: AMD Ryzen 7 1800X still behind Intel, but it's great for the price ( English ) In: Ars Technica . March 2, 2017. Retrieved January 8, 2020.
  27. AMD Threadripper 3970X Review: 32 cores of unbeatable power ( English ) In: PCWorld . November 25, 2019. Retrieved January 8, 2020.
  28. Bill Thomas: AMD Ryzen 7 3700X review ( English ) In: TechRadar . April 3, 2020.
  29. Paul Alcorn: AMD Ryzen 5 3600 Review: Non-X Marks the Spot ( English ) In: Tom's Hardware . Retrieved January 8, 2020.
  30. Jim Salter: AMD's third shoe finally drops at CES 2020—7nm Zen 2 mobile CPUs ( English ) In: Ars Technica . January 8, 2020. Accessed January 8, 2020.
  31. AMD's Lisa Su is first woman to top AP's CEO pay analysis ( English ) AP News. Retrieved May 28, 2020.
  32. W allace Witkowski: AMD's Lisa Su appointed first chairwoman of Global Semiconductor Alliance ( English ) In: MarketWatch . Retrieved January 18, 2019.
  33. Lisa Su ( English ) AMD. Retrieved November 17, 2019.
  34. LisaSu ( English ) technologyreview.com. 2002. Retrieved October 14, 2014.
  35. ^ The 50 Most Powerful Women in Technology: Yahoo! ( English ) top50tech.org. 2016. Archived from the original on November 21, 2016. Retrieved on November 19, 2016.
  36. Top 50 Most Powerful Women in Technology Awards ( English ) In: top50tech.org . Archived from the original on July 14, 2018. Retrieved July 13, 2018.
  37. 2016 Outstanding 50 Asian Americans in Business Award ( English ) Press release. May 24, 2016. Archived from the original on November 21, 2016. Retrieved on November 19.
  38. Austin Asian Chamber Honors Dr. Lisa Su and Others (English) . In: EIN News , April 6, 2018. Archived from the original on July 5, 2018. Retrieved July 5, 2018.  
  39. National Academy of Engineering Elects 83 Members and 16 Foreign Members ( English ) NAE. Archived from the original on July 5, 2018. Retrieved July 5, 2018.
  40. AMD President and CEO Dr. Lisa Su Bestowed with Global Semiconductor Alliance Highest Honor (English) . Archived from the original on November 16, 2018. Retrieved November 15, 2018.  
  41. Lisa Su (English) . In: Fortune , November 15, 2018. Archived from the original on November 16, 2018.  
  42. Lisa Su (English) . In: Forbes . Archived from the original on November 30, 2018. Retrieved November 29, 2018.  
  43. Lisa Su ( English ) In: Fortune . Retrieved April 15, 2020.
  44. Jack Hough: The World's Best CEOs of 2019 ( English ) In: Barron’s . Retrieved April 15, 2020.
  45. The CEO 100, 2019 Edition (English) . In: Harvard Business Review , November 1, 2019. Retrieved April 15, 2020.  
  46. The Bloomberg 50 ( English ) In: Bloomberg . December 4, 2019. Retrieved April 15, 2020.
  47. New 2020 Members Announced. Retrieved July 13, 2020 .
  48. Dr. Lisa T. Su ( Chinese ) Taiwanese American Historical Society. July 14, 2014. Retrieved January 5, 2019.

Web links

Commons : Lisa Su  - collection of pictures, videos and audio files