Mitchell & Ness

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Mitchell & Ness Nostalgia Company

logo
legal form Private
founding 1904
Seat Philadelphia , United States
Website https://www.mitchellandness.com/

The Mitchell & Ness Nostalgia Company is an American company based in Philadelphia , which was founded there in 1904. Mitchell & Ness makes sporting goods such as jerseys , sweatshirts , college jackets and baseball caps , mostly in a retro style.

history

Mitchell & Ness snapback cap

Mitchell & Ness was founded by Frank P. Mitchell, and Charles M. Ness. Mitchell was a tennis player and wrestler , while Ness was previously a golfer. The company began producing golf and tennis rackets in 1904 . A short time later the company received the license from the National Basketball Association , the National Football League and the National Hockey League , for the Mitchell & Ness today jackets , sweatshirts and Snapback Caps manufactures in Germany in sports stores, such as Snipes offered become. Before that, they supplied the Philadelphia Eagles for the National Football League.

In 1938 Mitchell & Ness first made the Philadelphia Athletics team uniforms . In the 1940s, Mitchell & Ness more produced Baseball - uniforms for teams from Philadelphia, including for the Philadelphia Phillies . Finally, uniforms from high school and college teams across the Philadelphia area were added in the second half of the decade. In the late 1970s, Mitchell & Ness went into retail business, selling field hockey and ski equipment. The switch to retail nearly bankrupted Mitchell & Ness. After an unsuccessful expansion , 100 employees were given notice without notice and two warehouses were closed.

In 1985 a customer came to the Mitchell & Ness store wanting to have his 1960 Pirates jacket and 1949 St. Louis Browns shirt repaired. Both were wool flannel jackets, like all baseball uniforms from that time. A new business idea arose with the reproduction of wool and flannel uniforms.

Licenses were acquired from Major League Baseball in 1988, and from the National Basketball Association , National Football League and National Hockey League in 1998 .

In 2007, Adidas bought Mitchell & Ness to enter the replica clothing business. In 2016, adidas parted with Mitchell & Ness again through the sale to a newly founded company, which is majority-owned by Juggernaut Capital Partners. The sale price was $ 75 million, half paid in cash and half paid by promissory note .

In 2008, the Philadelphia Phillies announced that Mitchell & Ness had signed Citizens Bank Park as partners for naming rights for their Phillies apparel store. The Mitchell & Ness Alley store is located on Ashburn Alley.

In 2018 the company started a retro production from the 1990s. The basketball teams of that time and their logo are used for jackets, shirts and snapback caps.

In May 2019 Mitchell & Ness was at the NBA Fashion "Platinum Pack"

Peter Capolino will be inducted into the Sporting Goods Industry Hall of Fame in Arizona in 2020 . According to Kevin Wulff , CEO of Mitchell & Ness, Mitchell & Ness products will in future be more focused on women as fans.

distribution

Mitchell & Ness products are sold through major online retailers such as B. zalando , Hatstore or Snipes . The products can also be found in the shops of well-known clubs, such as B. FC Bayern Munich , Alba Berlin or Telekom Baskets Bonn .

Mitchell & Ness products are also popular in hip hop . Individual replicas of certain jerseys can cost up to $ 300 and have been counterfeited accordingly. In 2006 Mitchell & Ness ranked 65th among the world's most counterfeit brands. Mitchell & Ness takes action against product piracy with hologram labels and the massive closing of online auctions for counterfeit products.

Mitchell & Ness received wide press coverage with the Dream Team collection , which was published in September 2019 in memory of the 1992 Olympic team with players such as Michael Jordan , Scottie Pippen , Magic Johnson , Larry Bird and Patrick Ewing .

Web links

Commons : Mitchell & Ness  - collection of images, videos and audio files

Individual evidence

  1. ↑ Official Gazette of the United States Patent and Trademark Office: Trademarks, Volume 1281, Issue 2, TM330 (US Department of Commerce, Patent and Trademark Office, 2004, accessed October 22, 2019)
  2. ↑ Official NFL-Shop (nflshop.com, accessed October 22, 2019)
  3. ↑ a b Mitchell & Ness Founder To Be Inducted Into Sporting Goods Industry Hall Of Fame For Popular Throwback Jersey Business (philadelphia.cbslocal.com, September 10, 2019, accessed December 23, 2019)
  4. ↑ Adidas buys throwback jersey maker Mitchell & Ness (bizjournals.com, November 9, 2007, accessed October 22, 2019)
  5. ↑ adidas Group completes sale of Mitchell & Ness (adidas-group.com from July 1, 2016, accessed October 22, 2019)
  6. ↑ adidas Annual Report 2016 , Note 04, p. 156. ( Online )
  7. ↑ Love for da game: Mitchell & Ness bring the 90s back (Advertorial) (rap.de, May 22, 2018, accessed October 28, 2019)
  8. ↑ Mitchell & Ness Debuts Its NBA Fashion “Platinum Pack” (thesource.com, May 2, 2019, accessed October 22, 2019)
  9. ↑ Mitchell & Ness Banks On Women Consumers For New Business (forbes.com, July 31, 2019, accessed December 23, 2019)
  10. ↑ Catalog from Mitchell & Ness (zalando.de, accessed on October 22, 2019)
  11. ↑ Mitchell & Ness Caps (hatstore.de, accessed December 23, 2019)
  12. ↑ Mitchell & Ness at Snipes.com (snipes.com, accessed October 22, 2019)
  13. ↑ Mitchell & Ness Caps FC Bayern Munich (fcbayern.com/shop, accessed October 22, 2019)
  14. ↑ mitchell & ness (eventimsports.com/albaberlin, accessed on October 22, 2019)
  15. ↑ Baskets Snapback Cap 2.0 Mitchell & Ness (telekom-baskets-bonn.de, accessed on October 22, 2019)
  16. ↑ Sarah Scalet, Scott Berinato: Three who fought back , Case study 1: Mitchell & Ness. In: CSO magazine, ISSN 1540-904X, pp. 28-32. ( Online )
  17. ↑ Collection Mitchell & Ness “Dream Team 92”: pour se rappeler de l'époque où Team USA faisait peur (trashtalk.co from September 15, 2019, accessed on December 23, 2019, French)
  18. ↑ The Mitchell & Ness Dream Team Collection Is Gold! (kicksonfire.com of August 8, 2019, accessed December 23, 2019)
  19. ↑ Mitchell & Ness Drops Nostalgic Dream Team Collection (hypebeast.com, accessed December 23, 2019)