IDEO
| IDEO LLC
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|---|---|
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| legal form | LLC |
| founding | 1991 |
| Seat | Palo Alto , California , USA |
| management |
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| Number of employees | 550 (2008, worldwide) |
| Branch | Innovation advice |
| Website | www.ideo.com |
| IDEO GmbH
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|---|---|
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| legal form | GmbH |
| founding | 2000 |
| Seat | Munich , Germany |
| management |
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| Branch | Innovation advice |
| Website | www.ideo.com/de |
IDEO is an international design and innovation consultancy . The company uses methods of human centered design as well as the concept of design thinking , which it was fundamentally involved in establishing in design practice.
Companies
The company employs people from the fields of industrial design , interaction design , communication design , engineering , software programming , branding , business administration , anthropology and psychology in eleven locations: Palo Alto (the headquarters in Silicon Valley ), San Francisco, Chicago, Boston, New York, London, Munich (IDEO GmbH, a wholly owned subsidiary of IDEO), Singapore, Shanghai, Seoul and Tokyo.
history
The company was created in 1991 through the merger of three design firms: David Kelley Design (founded by David Kelley , professor at Stanford University and co-founder and director of d.school - the Hasso Plattner Institute of Design ), ID Two (founded by Bill Moggridge ) and Matrix Product Design (founded by Mike Nuttall).
Products
Examples of products are the first industrially manufactured computer mouse for Apple , the second generation of the computer mouse from Microsoft , the Palm V PDA, the Treo180 / 180g for Handspring , the Leap office chair for Steelcase , the CD player for Muji (part of the permanent collection of Museum of Modern Art in New York City) and the first insulin pen for Eli Lilly, as well as the intelligent electricity meter for Yello Strom, which has won multiple design awards .
The first transport system for kidney transplants (LifePort) developed in 2003 for Organ Recovery Systems was also included in the permanent collection of MoMa . a. awarded the Medical Design Excellence Award.
A well-known example of an innovation in service design is "Keep the Change", which IDEO developed for Bank of America .
In 2010 the open innovation platform OpenIDEO was presented.
Awards
- Core77 Design Award
- D&AD
- Design award of the Federal Republic of Germany
- Edison Award
- iF product design award
- iF communication design award
- INDEX award
- International Design Excellence Award (IDEA)
- Medical Design Excellence Award
- National Design Award from the Cooper Hewitt Museum
- red dot design award
- Webby Award
Name and logo
"ideo-" is the combination form of the word idea as used in words such as ideogram or ideology . The company name (company) is therefore not an acronym or a foreign word. Bill Moggridge, one of the company's founders, found it while leafing through a dictionary.
The name IDEO is pronounced "eye-dee-oh" (in English).
Originally conceived as mixed writing, the company has been written in uppercase since Paul Rand designed the first company logo (1991) .
literature
- Tim Brown: Change by Design: how design thinking transforms organizations and inspires innovation , Harper Collins (September 2009), ISBN 9780061766084 .
- Tom Kelley, Jonathan Littman: The Ten Faces of Innovation: IDEO's Strategies for Defeating the Devil's Advocate and Driving Creativity Throughout Your Organization , Doubleday (October 2005), ISBN 9780385512077 .
- Tom Kelley, Jonathan Littman: The IDEO Innovation Book. How companies come up with new ideas. Econ, ISBN 3-430-15317-4 .
- Jeremy Myerson: IDEO: Masters of Innovation. Te Neues Publishing Company, ISBN 3-8238-5485-2 .
- Peter Spreenberg, Gitta Salomon, Phillip Joe: Interaction Design at IDEO Product Development. CHI '95 Proceedings.
Web links
- Website of IDEO (English)
- Crowdsourcing platform OpenIDEO (English)
- Fast Company (USA) list of 50 Most Innovative Companies of 2009 , accessed February 18, 2009
- List of the 25 most innovative companies - a study by the Boston Consulting Group from 2006 (PDF file; 119 kB), accessed on February 18, 2009
- 5th place among the most innovative companies in the world , Fast Company, March 1, 2008 (English)
- We need to keep user needs in mind , Interview with Bill Moggridge , Technology Review, May 21, 2007
- The Power of Design Cover story from BusinessWeek about IDEO, March 17, 2004 (English)
- Background to the technical development of the first computer mouse for Apple ( Memento from June 1, 2012 in the Internet Archive )
- Interview with Jim Yurchenco and Rickson Sun ( Memento from May 23, 2012 in the Internet Archive ), the IDEO developers of the first mouse for Apple
Individual evidence
- ↑ MIT World: Innovation Through Design Thinking. ( Memento of the original from March 14, 2009 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. Video of Tim Brown's lecture at the Massachusetts Institute of Technology (March 26, 2006)
- ↑ IDEO at a glance: Fact Sheet. ( Memento of the original from October 16, 2013 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. (English)
- ↑ IDEO at a glance: Fact Sheet. ( Memento of the original from November 22, 2010 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. (German; PDF; 105 kB)
- ^ Stanford University: David Kelley Biography. ( Memento of the original from September 14, 2008 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice.
- ↑ d.school: David Kelley Biography ( Memento from February 10, 2009 in the Internet Archive )
- ↑ red dot design award: Yello Sparzähler online electricity meter.
- ↑ BusinessWeek: Organ Recovery's Miracle On Ice , December 12, 2005
- ↑ collection of the MoMa: Lifeport kidney transporter.
- ↑ Details on the product development of the ORS LifePort: Lifeport kidney transporter. ( Memento of the original from February 22, 2014 in the Internet Archive ) Info: The archive link was automatically inserted and not yet checked. Please check the original and archive link according to the instructions and then remove this notice.
- ↑ Background to service innovation: Keep the Change. ( Memento of the original from December 8, 2008 in the Internet Archive ) Info: The archive link was automatically inserted and not yet checked. Please check the original and archive link according to the instructions and then remove this notice.
- ^ New York Times, March 28, 2011: Crowdsourcing a Better World.
- ^ Edison Awards 2011. Retrieved April 4, 2011
- ↑ BusinessWeek : Table: Design Winners for 2008… July 17, 2008
- ↑ Product Design Award 2001 for David Kelley and IDEO. ( Memento of September 26, 2010 in the Internet Archive ). Retrieved April 30, 2009
- ↑ Paul Rand IDEO logo from 1991 ( Memento from February 1, 2009 in the Internet Archive )
- ↑ Core77 The history of IDEO Logos (English)
