Media group Upper Franconia

Media group Upper Franconia
legal form	GmbH & Co. KG
founding	2009
Seat	Bamberg , Bavaria , Germany
management	Walter Schweinsberg ( Management Spokesman ) ; Bernd Müller ; Jörg Schild-Müller ; Tobias Konrad ; Robert Schmidtlein ; Boris Hächler ; Gero Schmitt-Sausen ; Frank Rauscher
Branch	Publishing
Website	mediengruppe-oberfranken.de

The media group Upper Franconia GmbH & Co. KG is a in the Upper Franconian city of Bamberg -based multimedia company, which employs the approximately 1,200 employees. In total, the company comprises more than 50 brands for business and private customers. The Upper Franconian media group is also the sponsor of the donation association Franken HELFEN Franken .

history

First edition of the "Daily Anzeiger", later the "Bamberger Tagblatt" and forerunner of the "Franconian Day" from 1834

The Upper Franconia Media Group has existed in its current form since 2003, when the Fränkischer Tag GmbH & Co. KG from Bamberg and the Baumann Group from Kulmbach merged. The company adopted its current name in 2009, which is also considered the birth of the company in a legal sense.

With its roots, the media group refers to the origins of the company's oldest media: to the year 1830, when the forerunner of the later title Die Kitzinger appeared in Kitzingen with the advertising and entertainment paper , and to the year 1834, when the Bamberger Tagblatt as The forerunner of the Franconian Day appeared.

Corporate structure

As a holding company, Mediengruppe Oberfranken bundles central group functions as well as the four strategic business units local media, printing, specialist publishers and digital.

Local media

The newspaper and advertising paper publishers include the five regional Franconian daily newspapers Fränkischer Tag , Bayerische Rundschau , Coburger Tageblatt , Saale-Zeitung and Die Kitzinger with a sold circulation of around 94,550 copies.

In addition, the website inFranken.de is operated as a common platform for daily newspapers under the umbrella brand . In November 2019, the number of page impressions was 12.7 million.

The Oberfranken media group sells eight free advertising and weekly newspapers through its subsidiary mgo Medienkraft Amplifier : Anzeiger Kulmbach , Anzeiger Kulmbach am weekend , Anzeiger Bad Kissingen , Stadt & Land Bamberg , Wochenblatt Lichtenfels , Stadt & Land Coburg , Report Kitzingen and Anzeiger Rhön-Grabfeld . The total print run is around 380,000 copies, and all pages share franken-aktuell.de as a common website.

The magazine Verlag Franken publishes the city magazine Bayreuth Journal free of charge in 450 places . In addition, this publishing unit publishes as annual special editions Frechdachs , a magazine for young families in Franconia, the wedding journal and the bereavement guide Forget mine not.

In addition, the Oberfranken media group has a 50% stake in Meininger Mediengesellschaft. The publishing house, based in Meiningen , Thuringia , publishes the Meininger Tageblatt and the Wochenspiegel Meiningen . The Oberfranken media group is also involved in the Südthüringer Rundschau and Der MarktSpiegel in Forchheim.

The local media business unit also includes the delivery companies Z + S Liefer- und Service and Presse Vertriebs-Service Kulmbach. There are also holdings in Prospega , Brieflogistik Oberfranken , impuls direct advertising , Punktgenau delivery service and VdB Verteildienst Bayern .

Specialist publishers

The Upper Franconian Media Group - Fachverlage publishes various specialist journals, supplementary works and work aids. Databases, online services and specialist events are also part of the offer. The focus is on the areas or target groups of hospital management and medical technology, specialists, teachers, school administrators, counseling teachers and school psychologists, kindergarten and daycare administrators, educators, senior carers and property appraisers.

The portfolio includes the brands Onkologie heute, KU Gesundheitsmanagement , gyne, FRAUENARZT, therapy tables, DZKF, CMExtra, Herzmedizin, MED engineering, ML Verlag, Naturheilkunde Journal, CO.med, KONKRET homeopathy, animal homeopathy, natural medicine list, OPTIC + VISION, neuro aktuell as well as the practice series surgical practice, gynecological practice, pediatric practice, daily practice and internal medicine practice .

Digital

The strategic business unit Digital bundles all digital businesses of Mediengruppe Oberfranken with the exception of all activities that are directly related to the newspaper business (like infranken.de ). The brand portfolio includes mgo Digital Ventures , eraffe24.de, anpfiff.info, mgo netzheimat, mgo Launchpad and Joblokal Nordbayern . In addition, the Oberfranken media group is involved in the radio stations Radio Bamberg , Radio Plassenburg , Radio Eins and Radio Galaxy .

DZO printing center Upper Franconia at the main location in Bamberg

mgo360

Mgo360 GmbH & Co. KG (formerly Mediengruppe Oberfranken - Druckereien GmbH & Co. KG) is the umbrella of the six subsidiaries Baumann Druck , DZO Druckzentrum Oberfranken , creo Druck und Medienservice , HOCHVIER , EDELWEISS72 and Mediengruppe Oberfranken - Planning and Manufacturing GmbH . At the center of the business unit are the areas of advertising and publishing, direct marketing, media production and advertising agency.

Locations

Headquarters of the Upper Franconian media group in Bamberg

The main locations of the Upper Franconian media group are Bamberg , Kulmbach , Coburg , Bad Kissingen and Kitzingen .

In addition to these locations, the editorial offices of the offline and online offers are also located in Forchheim , Höchstadt , Herzogenaurach , Bad Staffelstein , Zeil , Ebern , Kronach , Hammelburg , Münnerstadt and Bad Brückenau .

The business is spread over 20 locations in Germany and Austria.

Web links

Individual evidence

↑ Franconian companies # 16: Mediengruppe Oberfranken - High pressure into the future. In: coburger-magazin.de. December 6, 2016, accessed January 14, 2018 .
^ Upper Franconia media group: History. In: mediengruppe-oberfranken.de. Retrieved January 14, 2018 .
↑ Quarterly editions | Information community to determine the distribution of advertising media. Retrieved on December 17, 2019 .
↑ inFranken.de on IVW.de . Retrieved December 17, 2019.
↑ Media data for Franken Aktuell 2020 (PDF). Retrieved December 17, 2019.
↑ Marc Bartl: Bernd Müller takes over newspaper and advertising paper publishers. In: kress.de . November 30, 2012, accessed January 14, 2018 .
↑ Specialist reading for eye specialists. In: boersenblatt.net. May 8, 2017, accessed February 2, 2018 .
↑ Advertising & Selling: Upper Franconia Media Group: "Growth, not profitability" . ( wuv.de [accessed on February 2, 2018]).

[coburger-Frä-1] Franconian companies # 16: Mediengruppe Oberfranken - High pressure into the future. In: coburger-magazin.de. December 6, 2016, accessed January 14, 2018 .

[mediengr-Mediengr-2] Upper Franconia media group: History. In: mediengruppe-oberfranken.de. Retrieved January 14, 2018 .

[3] Quarterly editions | Information community to determine the distribution of advertising media. Retrieved on December 17, 2019 .

[4] Franken.de on IVW.de . Retrieved December 17, 2019.

[5] Media data for Franken Aktuell 2020 (PDF). Retrieved December 17, 2019.

[kress-119102-6] Marc Bartl: Bernd Müller takes over newspaper and advertising paper publishers. In: kress.de . November 30, 2012, accessed January 14, 2018 .

[7] Specialist reading for eye specialists. In: boersenblatt.net. May 8, 2017, accessed February 2, 2018 .

[8] Advertising & Selling: Upper Franconia Media Group: "Growth, not profitability" . ( wuv.de [accessed on February 2, 2018]).