Sugar bowl

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The Utah Utes from the University of Utah after their 2009 Sugar Bowl victory

The Sugar Bowl is a since 1935 been transmitted game in college football , the university's operation of the National Collegiate Athletic Association (NCAA) in American football in the United States , which takes place every year usually in the period from 1 to 3 January. The game is one of around 30 so-called bowl games in the post season . These are games around a trophy ( bowl ) to which teams are invited according to certain selection criteria after the end of the regular season. The Sugar Bowl is one of the oldest and most traditional games in the postseason, after the Rose Bowl, which was created in 1902, and next to the Orange Bowl and the Sun Bowl, which have also been held since 1935. The game was part of the Bowl Championship Series , a series of five selected and particularly prestigious bowl games. The location of the Sugar Bowl has been the Mercedes-Benz Superdome in New Orleans since 1976 .

Historical information

Entrance to the Tulane Stadium

The idea of ​​holding the Sugar Bowl goes back to two people in charge of the New Orleans Item newspaper . Its publisher and sports editor propagated corresponding plans from 1927 after the popularity of the Rose Bowl, which had been held in Pasadena , California since 1902, increased and corresponding plans for a bowl game had emerged in Miami , which later resulted in the Orange Bowl . The first Sugar Bowl game then took place in 1935 at Tulane Stadium at the university of the same name , where it was played until 1975. In 1976 the move to the Louisiana Superdome , which had opened a year earlier, took place , four years later the Tulane Stadium was torn down.

The Sugar Bowl game opened in 1990

From 1992 the Sugar Bowl, which due to its traditions and prestige is one of the most important bowl games known as major bowls , was part of the Bowl Coalition along with the Fiesta Bowl , the Orange Bowl and the Cotton Bowl . This was a series of selected bowl games, the aim of which was in particular to determine a national champion through a final game known as the National Championship Game . From the Bowl Coalition was born three years later, the Bowl Alliance , which was replaced from the 1998/1999 season through to the present day existing Bowl Championship Series (BCS). The Sugar Bowl acted as part of these game series, in which the National Championship Game alternated between the bowl games involved, in the seasons 1992/1993, 1996/1997, 1999/2000 and 2002/2003 as the final game of the National Collegiate Football Championship Athletic Association (NCAA). In 2006, the Sugar Bowl game was played due to the destruction caused by Hurricane Katrina in August 2005 at the Louisiana Superdome in the Georgia Dome in Atlanta . During the 2007/2008 season, the team managed by the University of Hawaii at Manoa ( Hawaii Warriors ) from the Western Athletic Conference , with an unbeaten season (12: 0) to qualify for the Sugar Bowl. This makes you the third team from a non-BCS conference in a BCS bowl game.

Due to contractual obligations, one of the two teams participating in the Sugar Bowl is the winner of the Southeastern Conference (SEC). The selection of the second team as well as a substitute team for the SEC champion, if he participates in the National Championship Game, is made according to certain rules set by the organizers of the BCS from all teams that meet a number of minimum requirements with regard to their seasonal performance and their conference membership .

Commercial Aspects

The Louisiana Superdome before the 2005 Sugar Bowl

The first main sponsor of the Sugar Bowl was from 1987 to 1995 the insurance company USF & G Financial Services . Subsequently, the telecommunications company Nokia took over the financing until 2006 , and since 2007 the insurance company Allstate has been the main sponsor of the Sugar Bowl. The Sugar Bowl therefore officially bears the name "Allstate Sugar Bowl" for advertising purposes.

The television rights for the Sugar Bowl had from 1969 to 2005 the sports channel of the American Broadcasting Company (ABC Sports). Since 2006 the game, like the other games of the Bowl Championship Series with the exception of the Rose Bowl, has been broadcast by FOX . The broadcaster pays around 20 million US dollars per game for the contract, which runs until at least 2010. From 2010 to 2012 it will be broadcast by the American sports broadcaster ESPN .

As in the other four games in the Bowl Championship Series, the participating teams receive a guaranteed team payout of around 14 to 17 million US dollars. The number of visitors is around 70,000. The audience rating for the television broadcast is around twelve to 15 percent, depending on the selection of the teams.

The Sugar Bowl is organized by the Sugar Bowl Committee , which grew out of the New Orleans Mid-Winter Sports Association founded in 1934 . Due to their founding charter, all members of the committee are active on a voluntary basis. The financial surpluses from the implementation of the game will be donated in full for charitable purposes after deducting all expenses.

Most frequent participants and winners

The Louisiana State Tigers against the
Oklahoma Sooners in the 2004 Sugar Bowl

The University of Alabama team has participated in the Sugar Bowl the most, with 15 games . She also won the most often with eight wins. The Louisiana State University team was represented 13 times.

The team from the University of Florida scored their biggest win at the 1997 Sugar Bowl with a 52 to 20 win against the team from Florida State University . The most scoring game in the history of the Sugar Bowl was the 47-34 game between Louisiana State University and the University of Illinois at Urbana-Champaign in 2002 . The lowest-scoring Sugar Bowl game was the 2-0 between the Fordham University and University of Missouri-Columbia teams in 1942.

Web links

Commons : Sugar Bowl  - collection of pictures, videos and audio files