Alsfeld brewery

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Coordinates: 50 ° 44 ′ 37.9 "  N , 9 ° 15 ′ 34.6"  E

Alsfeld brewery

The Alsfeld brewery was a brewery in Alsfeld in Central Hesse that had existed since 1858 . The logo of the brewery also forms the historical beside the logotype Alsfeld Town Hall from. The brewery has belonged to Vogelsberger Landbrauereien GmbH , a subsidiary of Hochstiftliches Brauhaus Fulda GmbH , since 2015 and was closed in 2019.

history

The Alsfeld brewing tradition goes back to the year 1414. The origins of today's Alsfeld AG brewery can be traced back to 1858, when the Jewish entrepreneur Meyer Wallach took over the brewing business from the baker's guild after the city had given up its brewery and the brewing monopoly .

His son Leopold (1833–1901), who was on the local council for more than 20 years, built the new brewery in Grünberger Strasse in 1904 due to the steady growth . After the end of the First World War , sales increased steadily until 1935. On September 7, 1935, Karl Wallach sold his brewery to a cooperative of innkeepers under pressure from the NSDAP . Shortly beforehand, the landlords had organized themselves as a cooperative. Karl Wallach died in the same year. His son Helmut with his wife Charlotte and their children Doris Paula and Helene Charlotte, born on October 2, 1935, emigrated to Argentina in 1937 . After 1945 Helmut Wallach tried to take over the brewery again, but this failed.

Advertisement for the Wallach brewery

Bombings during the Second World War brought production to a standstill for a time. The brewery was later rebuilt with a new administration building (1958) and a new brewhouse , boiler house and bottle cellar (1967). The brewery's output in 1965/1966 was around 44,000 hl. In 1986/1987 the output was only about 34,000 hl. At the end of the 1980s, after drilling, a mineral water source was found and non-alcoholic beverages were developed under the name Vogelsberger .

The conversion of the cooperative into a limited company took place in 1993. Until now, 324 comrades - especially restaurants - with 1,125 shares each of 300 DM, the owner of the brewery with an annual turnover of around 10 million DM and an adhesive sum of 562,500 DM. Rhön- Hot Geyser Spring Group took over 85 percent of the company. A further 200 shareholders are mostly innkeepers in the region. The company's shares are not freely tradable. In 1996 Dieter Resch became managing director of the brewery in Alsfeld, who had worked for Rhönsprudel since 1990. The brewery's output in 1996/1997 was around 50,000 hl.

With the Alcopop wave in 1998, the brewery launched the mixed drinks “Wild Angel” with 4.6% vol. In the flavors lemon and blood orange in long-neck bottles with metallic fluorescent labels that glow in black light.

In 2000/2001 the brewery's output was around 50,000 hl. In 2007 the eco-audit was carried out by an independent inspection body. On the occasion of the Brau Beviale, the company received the European Beer Star Gold Award for the Alsfeld knecht Ruprecht Dunkler Bock .

In January 2008 the company acquired the production and trademark rights of Herborner Bärenbräu . In addition to its own Alsfeld beer and Bärenbräu , beer was also produced in Alsfeld for smaller breweries from the Rhineland. In the same year Rhönsprudel sold the brewery to Resch. In 2008 the company employed 26 people and produced 65,000 hectoliters (hl) Alsfeld beer , 35,000 hl mineral water and lemonades of the Vogelsberger brand as well as 20,000 hl third-party bottlings.

Since 2008, the brewery has been the first Hessian brewery to market organic beers (today: Vogelsberger Naturburschen ) with the slogan Ecologically brewed with natural mineral water . In 2009, ALSFELDER BIO LANDDINKEL was awarded the European Beer Star Award in bronze.

Since 2011 there has been a collaboration with Raiffeisen Alsfeld- Kirchhain and local farmers to process local barley. In November 2012, the company filed for bankruptcy at the Giessen local court . The brewery is said to have suffered high losses due to the recently filed for bankruptcy of the beverage ring in Butzbach . The insolvency proceedings were concluded with effect from September 1, 2013 with retention of the Alsfelder and Vogelsberger Mineralbrunnen brands with the takeover of an 80% stake by Remos Holding GmbH from Wiesbaden.

In November 2014, the Alsfeld brewery filed for bankruptcy again. In January 2015, the Alsfeld brewery was finally taken over by "Lauterbacher Burgbräu - Auerhahn Bräu Schlitz GmbH", a subsidiary of the Hochstiftlichen Brauhaus in Fulda.

Since the takeover, the business has been relocated piece by piece to the sister brewery in Lauterbach. Starting with the bottling shortly after the takeover, the entire brewing operation was relocated at the end of 2019.

Products

The brewery produced various types of beer under the Alsfelder brand family :

beer Alcohol content features
ALSFELDER PILSNER 4.9% vol. light, hoppy pilsner beer
ALSFELDER RADLER LEMON 2.4% vol. Mixed beer drink; Alsfelder Pilsner mixed with 50% lemonade

In addition to beer products, the brewery also owned the Vogelsberger Mineralbrunnen , from which mineral water has been extracted from a depth of 140 meters since 1992 and marketed under the slogan "From the purest nature." In 2010, the word and figurative mark Adelsquelle Mineralwasser was protected by the German Patent and Trademark Office. The “Vogelsberger” brand and the bottling line for non-alcoholic beverages were sold to the Neunspringe brewery in 2015 .

The former business area AGS Alsfelder Beverages Service , which has developed from a brewery subsidiary and several beverage wholesalers, has been continued as the beverage wholesaler Kratz , based in Mücke (Hesse) , since autumn 2013 .

Others

From 2004 to 2015, the brewery organized the Alsfeld Brewery Cup, which consists of five fun runs , together with the SV 1920 Altenburg running club .

literature

Web links

Commons : Alsfeld Brewery  - Collection of images, videos and audio files

Individual evidence

  1. ↑ On the trail of a traditional Alsfeld drink from February 26, 2012 . Vogelsberg news. Accessed on January 18, 2013.  ( Page no longer available , search in web archives )  Info: The link was automatically marked as defective. Please check the link according to the instructions and then remove this notice.@1@ 2Template: Toter Link / www.vogelsberg-nachrichten.de  
  2. ↑ Leopold Wallach takes over the brewing business . Alsfeld AG brewery. Archived from the original on May 28, 2012. Retrieved January 18, 2013.
  3. ↑ Poetry against forgetting, p. 145 . Moll & Weiler (1991) quoted from Susanne Woitag: The Wallach family - memories of the Wallach family. Retrieved January 18, 2013.
  4. ^ A b New building on Grünberger Strasse . Alsfeld AG brewery. Archived from the original on May 28, 2012. Retrieved January 18, 2013.
  5. ↑ The rebuilding . Alsfeld AG brewery. Archived from the original on May 28, 2012. Retrieved January 18, 2013.
  6. ↑ THE BREWING INDUSTRY IN FIGURES - Regional analysis to calculate the own market shares of regional breweries in Hesse (PDF; 85 kB) BRAUINDUSTRIE 1/2003. Retrieved January 18, 2013.
  7. ↑ brewery Alsfeld AG to be, from 21.05.1993, no. 116, page 22 . Frankfurter Allgemeine Zeitung. Archived from the original on November 5, 2013. Info: The archive link was automatically inserted and not yet checked. Please check the original and archive link according to the instructions and then remove this notice. Retrieved January 18, 2013. @1@ 2Template: Webachiv / IABot / www.seiten.faz-archiv.de
  8. ^ Rhönsprudel sells the Alsfeld brewery . Federal Agency for Agriculture and Food. Accessed on January 18, 2013.  ( Page no longer available , search in web archives )  Info: The link was automatically marked as defective. Please check the link according to the instructions and then remove this notice.@1@ 2Template: Toter Link / www.fuldaerzeitung.de  
  9. ↑ THE BREWING INDUSTRY IN FIGURES - Regional analysis to calculate the own market shares of regional breweries in Hesse (PDF; 85 kB) BRAUINDUSTRIE 1/2003. Retrieved January 18, 2013.
  10. ↑ WILD ANGEL . BEVERAGE WHOLESALE 6/98. Retrieved January 18, 2013.
  11. ↑ A market with imponderables Alcopops and premixes (PDF; 76 kB) GETRÄNKEFACHGROSSHANDEL 8/98. Retrieved January 18, 2013.
  12. ↑ THE BREWING INDUSTRY IN FIGURES - Regional analysis to calculate the own market shares of regional breweries in Hesse (PDF; 85 kB) BRAUINDUSTRIE 1/2003. Retrieved January 18, 2013.
  13. ↑ Brewery Alsfeld - Award for Knecht Ruprecht (PDF; 1.0 MB) GETRÄNKEFACHGROSSHANDEL 1/2008. Retrieved January 18, 2013.
  14. ↑ Bärenbräu history . Alsfeld AG brewery. Archived from the original on January 22, 2013. Retrieved January 18, 2013.
  15. ^ Rhönsprudel sells the Alsfeld brewery . Federal Agency for Agriculture and Food. Retrieved on January 18, 2013  ( page no longer available , search in web archives )@1@ 2Template: Toter Link / www.fuldaerzeitung.de
  16. ↑ Small breweries occupy the organic beer niche from January 31, 2008 . Thorsten Winter, Frankfurter Allgemeine Rhein-Main. Archived from the original on December 2, 2013. Retrieved January 18, 2013.
  17. ↑ Organic beers right on trend - ifm sensors monitor the filling process . ifm electronic gmbh. Retrieved January 18, 2013.
  18. ^ Brewery Alsfeld AG . Federal Agency for Agriculture and Food. Retrieved January 18, 2013.
  19. ↑ A “real piece of home” is now being added to Alsfeld beer from August 19, 2011 . Oberhessische Zeitung. Archived from the original on November 5, 2013. Info: The archive link was automatically inserted and not yet checked. Please check the original and archive link according to the instructions and then remove this notice. Retrieved January 18, 2013. @1@ 2Template: Webachiv / IABot / www.oberhessische-zeitung.de
  20. ↑ Alsfelder Brewery files for insolvency proceedings from December 3rd, 2012 . Giessener Anzeiger Verlags GmbH & Co KG. Archived from the original on December 23, 2012. Retrieved January 18, 2013.
  21. ↑ http://www.mittelhessen.de/lokales_artikel,-Was-wird-aus-dem-Herborner-Bier-_arid,373135.html
  22. ↑ - ( Memento of the original from November 5, 2013 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. @1@ 2Template: Webachiv / IABot / www.nh24.de
  23. ↑ https://osthessen-news.de/n11496236/alsfelder-landbrauerei-mendet-erneut-insolvenz-an.html
  24. ↑ Fulda is now behind the Herborner Bier on www.mittelhessen.de. Accessed on February 10, 2015
  25. ↑ Why Alsfeld beer is now brewed in Lauterbach , at www.oberhessen-live.de , accessed on December 1, 2019
  26. ↑ Real classics . Vogelsberger Landbrauereien GmbH. Retrieved April 2, 2018.
  27. ↑ Vogelsberger Mineralbrunnen brand . Slogans.de. Retrieved January 18, 2013.
  28. ↑ NOBLE SOURCE OF MINERAL WATER . Slogans.de. Retrieved January 18, 2013.
  29. ↑ oberhessen-live.de , from March 17, 2015
  30. ↑ Engagement: Alsfelder Brewery Cup . Alsfeld AG brewery. Archived from the original on November 8, 2014. Retrieved January 18, 2013.