Siemens Mobile

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Siemens Mobile AG

logo
legal form GmbH
founding 2000
resolution August 31, 2005
Seat Munich , Germany
Number of employees approx. 6,000
Branch telecommunications
Website www.mysiemens.com

Siemens Mobile was a subsidiary of Siemens and for a long time the last remaining German mobile phone manufacturer. In 2005 the company was sold to the Taiwanese company BenQ and renamed BenQ Mobile . A year later, BenQ Mobile had to file for bankruptcy.

history

In 1985, Siemens entered the mobile phone business with the C1 mobile phone. In 1992 the 2 kg suitcase cell phone could be used to make calls in the D network. In 1994 Siemens began selling the S1 , the first of its own GSM phones. Three years later (1997) the S10 , the world's first mobile phone with a color screen, began to be sold. The S10 could display four different colors. In 1999 Siemens was again a pioneer and brought the SL10 onto the market, the world's first mobile phone in the " slider " format.

In 2000, Siemens took over the mobile phone division of Robert Bosch GmbH and was able to increase its own market share again. At the same time, the mobile phone business was spun off into its own company. In 2003 Siemens sold the SX1, the first of its own mobile phones with the Symbian operating system.

From 2004 in particular, Siemens' market share in the mobile phone business fell significantly and the mobile phone division slipped into the red. This was mainly attributed to missing important market trends and sometimes considerable software errors in the products. The share of the world market recently fell from 8% to 5.5%, but Siemens was still the fifth largest cell phone manufacturer in the world at that time. In 2004 Siemens emphasized the importance of continuing to be present in the growth market for cell phones and cell phones. Siemens Mobile was most recently part of the Siemens “Communications” division. Siemens board member Heinrich von Pierer declared in January 2005 that the cell phone division should not be sold for the time being, but rather renovated and agreed with the employees on longer working hours, among other things.

Shortly after Klaus Kleinfeld became the new CEO at Siemens, the sale of the mobile phone division to the Taiwanese company BenQ was announced in June 2005 . Siemens mobile was transformed into BenQ Mobile , a subsidiary of BenQ based in Munich. Siemens' sudden and complete exit from the rapidly growing mobile phone business was particularly criticized by employees. Even Der Spiegel called the sale a "serious setback for the German economy." The sale of the cell phone division cost Siemens another 350 million euros.

The last cell phone to appear under the Siemens brand was the SXG75 . All future in-house developments were sold under the name BenQ-Siemens . BenQ had previously secured the naming rights to Siemens for five years. Under the direction of BenQ, however, the market share collapsed by another 40%. BenQ only continued the former cell phone division for about a year.

After the parent company BenQ stopped the payments, BenQ Mobile had to file for bankruptcy on September 29, 2006 . Production and operations were shut down on December 31, 2006. On February 24, 2007, the Süddeutsche Zeitung reported that the last potential investor had dropped out and the company would now be broken up.

Thousands of jobs were then lost, especially in Munich and in the former factory in Kamp-Lintfort ( North Rhine-Westphalia ).

Because Siemens had not adequately informed its employees about the changes associated with the sale, the company was sentenced by the Federal Labor Court almost four years later .

Products

One of the last mobile phones from Siemens, the Siemens S65

Selection:

Web links

Commons : Siemens Mobile  - collection of pictures, videos and audio files

Individual evidence

  1. ↑ Handy-Sammler.de - Siemens C1 ( Memento from July 2, 2008 in the Internet Archive )
  2. ↑ From bone to smartphone . In: FOCUS Online . ( focus.de [accessed on March 31, 2017]).
  3. ↑ CHIP Online : The greatest innovations in cell phone history
  4. ↑ Marco Dalan: Siemens wants to take over Bosch mobile phone division in Die Welt , December 27, 1999
  5. ↑ siemens-mobile.de - History of Siemens Mobile
  6. ↑ telespiegel.de - Siemens sells cell phone division - BenQ takes over the production of cell phones , accessed on January 14, 2018
  7. ↑ "That was our elk test" Focus online, September 9, 2004, accessed on August 30, 2015.
  8. ↑ Siemens: Cell phone market share at 1999 level ( Memento of the original from November 22, 2013 in the Internet Archive ) Info: The archive link was automatically inserted and not yet checked. Please check the original and archive link according to the instructions and then remove this notice. @1@ 2Template: Webachiv / IABot / www.chip.de
  9. ^ Spiegel Online : IG Metall criticizes the sale of the Siemens mobile phone division
  10. ↑ heise.de: Pierer wants to get Siemens mobile phone division out of the red
  11. ↑ "BenQ takes over the mobile phone division of Siemens AG" ( Memento of the original from November 28, 2015 in the Internet Archive ) Info: The archive link was automatically inserted and not yet checked. Please check the original and archive link according to the instructions and then remove this notice. , Press release, BenQ, June 7, 2005 @1@ 2Template: Webachiv / IABot / www.benq.de
  12. ^ An expensive farewell - Siemens is giving away the cell phone division . Spiegel online, June 7, 2005.
  13. ↑ BenQ - Bell Death . Manager Magazin , September 5, 2006
  14. ↑ Official insolvency proceedings opened
  15. ^ Heise Online: BenQ mobile phone business in Germany at the end . golem.de
  16. ↑ The End of BenQ Mobile . Southgerman newspaper
  17. ↑ news.de: Lawsuit after the sale of the mobile phone division - Siemens is defeated in court ( Memento of the original from August 4, 2012 in the Internet Archive ) Info: The archive link was automatically inserted and not yet checked. Please check the original and archive link according to the instructions and then remove this notice. @1@ 2Template: Webachiv / IABot / www.news.de
  18. ↑ inside-handy.de - The 10 most important models , accessed on January 5, 2018
  19. ↑ spiegel.de - 20 years of digital mobile communications , accessed on January 8, 2018
  20. ↑ teltarif.de - Siemens SL10: The first slider mobile phone , accessed on January 8, 2018
  21. ↑ altehandys.de - Siemens SL 10 , accessed on January 8, 2018
  22. ↑ chip.de - Siemens M 35i tough , accessed on January 14, 2018
  23. ↑ billiger-telefonieren.de - BenQ Siemens A50 , accessed on January 8, 2018
  24. ↑ chip.de - Siemens A55 Spring Diet , accessed on January 14, 2018
  25. ↑ billiger-telefonieren.de - BenQ Siemens A55 , accessed on January 8, 2018
  26. ↑ billiger-telefonieren.de - BenQ Siemens A51 , accessed on January 8, 2018
  27. ↑ teltarif.de - BenQ Siemens CX70  ( page no longer available , search in web archives )  Info: The link was automatically marked as defective. Please check the link according to the instructions and then remove this notice. , accessed January 8, 2018@1@ 2Template: Toter Link / www.teltarif.de  
  28. ↑ billiger-telefonieren.de - BenQ Siemens CX70 info , accessed on January 8, 2018
  29. ↑ inside-handy.de - benq-siemens cxt70 , accessed on January 7, 2018
  30. ↑ inside-handy.de - benq-siemens S75 accessed on January 7, 2018
  31. ↑ billiger-telefonieren.de - BenQ Siemens A31 , accessed on January 8, 2018
  32. ↑ billiger-telefonieren.de - BenQ Siemens A38 , accessed on January 8, 2018
  33. ↑ BenQ-Siemens Q-fi EF51: Technical data in the data sheet. In: areamobile.de. COMPUTEC MEDIA GmbH, accessed on May 24, 2020 .